This presentation was used during our GFAR webinar on "The future of online media", announced here: https://blog.gfar.net/2016/10/09/upcoming-webinar-predicting-future-online-media/ Check out the live webinar recording here: https://youtu.be/N8UkwOoI9hQ

1. Webinar
“The Future of Online Media”
Organized by GFAR
Fabio Fidanza – Founder & Creative Director Macaroni Bros
info@macaronibros.com
Peter Casier – GFAR Social Media Coordinator
peter.casier@fao.org

2. The Future – Part I
1. Some things never change…
2. The future is “mobile” and “fast”
3. Online events, “selfcasting”
4. Merger of tools and functionality
5. Infomercials and “stories”
6. Wanna make a million?

3. 1. Some things never change…
Style never dies.
Content is still King.

4. The Future – Part I
1. Some things never change…
2. The future is “mobile” and “fast”

5. 2. Mobile and Fast

6. 2. Mobile and Fast
1. Mobile websites
2. Mobile content
3. Apps? Or mobile sites?
4. Mobile offline data and replication

7. The Future – Part I
1. Some things never change…
2. The future is “mobile” and “fast”
3. Online events, “selfcasting”

8. 3. Online events and selfcasting

9. 3. Online events and selfcasting
1. From Onsite to Online events
2. A mix? – Webcasting + interactions
3. Selfcasting

10. The Future – Part I
1. Some things never change…
2. The future is “mobile” and “fast”
3. Online events, “selfcasting”
4. Merger of tools and functionality

11. 4. Merger of tools and functionality

12. 4. Merger of tools and functionality
1. Darwin’s law
2. Big fish eat the small fish
3. Privacy issues
4. Functionality mergers
5. Social Media and Direct Marketing

13. The Future – Part I
1. Some things never change…
2. The future is “mobile” and “fast”
3. Online events, “selfcasting”
4. Merger of tools and functionality
5. Infomercials and “stories”

14. 5. Infomercials and “Stories”

15. 5. Infomercials and “Stories”
1. Infomercials: Fast and Furious
2. Simple videos
3. “Stories”
4. So, what does this mean for us?

16. The Future – Part I
1. Some things never change…
2. The future is “mobile” and “fast”
3. Online events, “selfcasting”
4. Merger of tools and functionality
5. Infomercials and “stories”
6. Wanna make a million?

17. 6. Wanna make a million?
1. The need for speed stats
2. Multi-functional content generators

18. Question/Remarks