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Rock Health Boston 2012
Problem

 Approval process for non-emergency home care takes 2-
  4 weeks

 Patients have little say in choosing the aide that will be
  caring for them for weeks and months to come

 Families want to monitor the health of patients and the
  care provided

 Massive paperwork burdens on nurses and aides reduce
  time spent on care per patient
The Home Care Delivery Model
Solution
Rethink the home health agency from the ground up

 Allow patients to choose their preferred aides based on
  profiles, experience, and quality information

 Give family members, nurses, HMOs and MDs access to
  dashboards to monitor patients that automatically share
  important care/clinical information

 Equip nurses and aides with tablets/digital forms to make
  compliance faster and easier

 Our backend technology can automate most of the
  internal agency operations, reducing administrative costs
Business Model

 Operate as a virtual agency and capture the full
  reimbursement

 We’re compiling a database of 1 million+ licensed
  caregivers from public state records

 We can offer PCAs 25% higher wages than average on
  our system

 Offer HMOs rebates to be their preferred home health
  provider
Existing Market

 Four publicly traded home health agencies ( < 30%
  market share), and thousands of ‘mom-and-pop’ outfits

 Economies of scale prevent small agencies from realizing
  the full cost savings of technology like ours

 Public agencies have been resistant to technology
  adoption, opting for M&A as a growth strategy

 In this broken system, home health agencies earn 40-50%
  margins off of top-line revenue
Market Opportunity




 As baby boomers continue to age and require long-term
  care, the percent of patients and family members
  comfortable with technology will grow exponentially
Next Steps

 August: Complete building all parts of the platform

 September: Apply for Medicaid & Medicare certification
  to operate as a home health agency

 September- November: Run a beta test- either a pilot
  with an existing agency as a partner, or roll out to a small
  targeted area
Team

 Faheem Zaman
  Thiel Fellow- stopped out of Harvard – math
  worked at NY Times and an algorithmic
  trading firm
 Ilya Vakhutinsky
  Thiel Fellow- stopped out of Rutgers - CS
  Software wizard; worked at NYC startups &
  university labs
 CareDojo is a member of Startup Health

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Caredojo

  • 2. Problem  Approval process for non-emergency home care takes 2- 4 weeks  Patients have little say in choosing the aide that will be caring for them for weeks and months to come  Families want to monitor the health of patients and the care provided  Massive paperwork burdens on nurses and aides reduce time spent on care per patient
  • 3. The Home Care Delivery Model
  • 4. Solution Rethink the home health agency from the ground up  Allow patients to choose their preferred aides based on profiles, experience, and quality information  Give family members, nurses, HMOs and MDs access to dashboards to monitor patients that automatically share important care/clinical information  Equip nurses and aides with tablets/digital forms to make compliance faster and easier  Our backend technology can automate most of the internal agency operations, reducing administrative costs
  • 5. Business Model  Operate as a virtual agency and capture the full reimbursement  We’re compiling a database of 1 million+ licensed caregivers from public state records  We can offer PCAs 25% higher wages than average on our system  Offer HMOs rebates to be their preferred home health provider
  • 6. Existing Market  Four publicly traded home health agencies ( < 30% market share), and thousands of ‘mom-and-pop’ outfits  Economies of scale prevent small agencies from realizing the full cost savings of technology like ours  Public agencies have been resistant to technology adoption, opting for M&A as a growth strategy  In this broken system, home health agencies earn 40-50% margins off of top-line revenue
  • 7. Market Opportunity  As baby boomers continue to age and require long-term care, the percent of patients and family members comfortable with technology will grow exponentially
  • 8. Next Steps  August: Complete building all parts of the platform  September: Apply for Medicaid & Medicare certification to operate as a home health agency  September- November: Run a beta test- either a pilot with an existing agency as a partner, or roll out to a small targeted area
  • 9. Team  Faheem Zaman Thiel Fellow- stopped out of Harvard – math worked at NY Times and an algorithmic trading firm  Ilya Vakhutinsky Thiel Fellow- stopped out of Rutgers - CS Software wizard; worked at NYC startups & university labs  CareDojo is a member of Startup Health