Eva Hasson

Eva Hasson
    • Israel, none, Israel
  • Work Strategic Planning Information Specialist at BBR Saatchi & Saatchi
  • Website http://www.trendspotting.posterous.com
  • About Trendspotter and advertising addict. I'm a culturally driven strategist who believes in exploring new and innovative strategies for connecting brands with consumers. The way I see it, my job is to connect the dots. Bring human insight. Shine a light on new behavior. Leverage existing trends, cultural contexts and behaviors to create social currency for brands. I believe in ideas that are built social, not fitted back into "social media". Great ideas make me smile. Specialties: brand strategy; non-traditional briefing; trend/cultural/mindshift reporting
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