Nuzzel news aggegator app

1. N U Z Z E L
The super-easy way to see
news from your friends

2. About
N U Z Z E L
oNuzzel provides a social, real-time
platform that allows people to see
the news that their friends share.
oFounded in September 2012.
oBased in San Fransisco, CA.
oThe idea came from the problem of
social news overload.

3. M anageme nt
TEA M

4. Kent Lindstrom
COO
Experienced operator of global
businesses.
Previously, COO of Neo Innovation,
CEO & founder of mobile startup
PlacePop, and CEO & CFO of
Friendster.

5. Jonathan Abrams
CEO
Pioneering social media
entrepreneur.
Previously, the founder & CEO of
Socializr, Friendster, and HotLinks,
and a software engineer at Netscape
and Nortel.
Also a Managing Partner of Founders
Den.

6. Costumer
SEGMENT
oThe aim is to help simple
users get informed without
being overwhelmed or missing
anything.

7. Value
PROPOSITIONS
oThe amount of information is too
much to handle. Not everyone can be
online all the time.
oAutomatically assembling a
newsfeed from your social
networking accounts is the whole
meaning of the app.
oIt helps discover the best news most
shared by friends on Twitter or
Facebook.

8. Touch Point
CHANNELS
Nuzzel is a social news service.
Including platforms such as:
oPhone application
oWebsite
oNewsletter

9. NUZZEL SENDS
PUSH
NOTIFICATIONS
Whenever a critical
mass of your
friends share the
same link

10. NUZZEL WILL SHOW
A MAIN NEWS STORY
BELOW IT, SOME
INTERESTING
TWEETS FROM ONE’S
FRIENDS
Below that, there are
sometimes links to
other aggregators.
Some stories point
the reader toward
related comments
from Reddit users.

12. The Discover section is there for people who want to browse
recommended feeds, some created by Nuzzel users, others created by
Nuzzel itself.
This makes the app usable by people want to keep up on certain types of
news, regardless of who they follow.

13. The news stories aggregated on Nuzzel are posted on
other websites.
They may have original content on their Site.
They base much of their Service on user-contributed
content.

14. COSTUMER RELATIONSHIPS
Users access the website
and application for instant
information for FREE.
Twitter Account
Tumblr Blog
Acquisition
Retention
SOCIAL MEDIA
E-mail & Newsletter
AUTOMATED

15. Revenue streams?
NO ADS
NO
PREMIUM
UPGRATES
NO
SPONSORDED
STORIES
Services

16. Key recourses
Physical
Nuzzel’s
offices are
at Founders
Den.
The invitation-
only San
Francisco
co-working
space for
entrepreneurs
Human
Nuzzel
occupies a
small team
(10) and has a
few meetings.
Key Positions:
•Web Software
Engineer
•Android
Engineer
•Ops Engineer
Intellectual
“Nuzzel"
is a trademark
used by
Nuzzel, Inc.,
to uniquely
identify their
Site and their
Service.
Financial
Nuzzel is
“backed” by
some angelList
investors and
self-funded
Also has a
strong
mentorship
that increases
the chances
for success.

17. Key activities
Aggregation Process
Users log in with their Twitter
and/or Facebook profiles
The system’s algorithms go
through a user’s activity streams
Pull out the news articles that
have been shared or
recommended by the most
number of followers.
The service also uses these
semantic signals to generate
recommended content that
hasn’t been explicitly shared by
anyone in a user’s social graph.
Problem Solving
o Disclaimers
o Copyright
o Permissions
Marketing
o Social Media Platforms

18. Key partnerships
Investors:
Nuzzel is backed by Andreessen Horowitz, Charles River
Ventures, 500 Startups, IDG Ventures, SoftTech VC, and several
angel List investors including Eric Ries, Max Levchin, Michael
Birch, and Naval Ravikant.
Also Akash Garg (the director of engineering at Uber, and
formerly the director of engineering at Twitter)
Matt Cutts (former head of the anti-webspam team at Google)
Nikesh Arora (formerly the vice chairman of SoftBank and
formerly the chief business officer at Google)
Marc Benioff (CEO and founder of Salesforce).
Advisors: Rob Bailey, CEO of DataSift; Ryan Holmes, CEO of
HootSuite; and Jay Adelson, former CEO of Digg.
In total it has raised
$5.1 million
In 4 Rounds
From 47 Investors

19. Cost structure
Fixed Costs

20. Key Partners
Some of the
investors
Key Activities
Aggregation Process:
Users log in with their Twitter
and/or Facebook profiles. The
system’s algorithms go through
a user’s activity streams pull out
the news articles that have been
shared or recommended by the
most number of followers. The
service also uses these semantic
signals to generate
recommended content that
hasn’t been explicitly shared by
anyone in a user’s social graph.
Value Proposition
The amount of
information is too
much to handle.
Not everyone can
be online all the
time.Automaticall
y assembling a
newsfeed from
your social
networking accou
nts is the whole
meaning of the
app. It helps
discover the best
news most
shared by friends
on Twitter or
Facebook.
Customer
Relationships
Users access the
website and
application for
instant information
for
FREE.Retention:SO
CIAL MEDIA E-mail
& Newsletter
Tumblr BlogTwitter
Account
Customer
Segments
The aim is to
help simple
users get
informed
without being
overwhelmed or
missing
anything.
Key Resources:
Offices are at Founders Den.The
San Francisco co-working space
for entrepreneur.
Occupies a small team
“Nuzzel" is a trademark used by
Nuzzel, Inc., to uniquely identify
their Site and their Service.
Nuzzel is “backed” by some
angelList investors
Channels
Nuzzel is a social
news service.
Including
platforms such
as:Phone
applicationWebsi
teNewsletter
Cost Structure
Fixed Costs: Office, co-workers
Revenue Streams
In total it has raised $5.1 million In 4 Rounds From 47
InvestorsFree servicesNo adsNo premium upgradesNo

21. T H A N K Y O U
ERY DIMITRANTZOU