WEBINAR DESCRIPTION:
Do you think about the meeting footprint you leave behind in the destination after your meeting? As a planner responsible for the impact made by large groups of people, you can actually contribute to a healthier planet by instituting a “sustainable meetings” policy if your organization doesn’t already have one. If you have adopted initiatives to reduce waste and conserve, have you been following the same basic practices for the last few years, or do you constantly look for new ways to broaden your sustainability impact?
There are in fact a myriad of indicators that can help planners and event organizers identify a sustainable or “green” destination when planning their next meeting. This webinar will guide you through some basic “best practices” related to city infrastructure and environmental and social programs.
In this webinar we will explore:
**Assessing Accessibility and Infrastructure in the Destination
**City, Convention Center and Hotel Environmental Initiatives and Social Sustainability Initiatives
**Giving you best practices, resources and a glossary of terms
1. The Webinar Will Begin Shortly…
Questions can be submitted
throughout the webinar
through your Q&A panel
Your CMP Certificate & a
recording of this webinar will
be sent to you within five
business days
2. Green Meetings Happen In Green Cities:
How Sustainable is the Destination You’re Considering?
Amanda Simons
Sustainable Programs Manager
3. Webinar at a Glance
• Assessing Accessibility and Infrastructure in
the Destination
• City, Convention Center and Hotel
Environmental Initiatives and Social
Sustainability Initiatives
• Best Practices, Resources and a Glossary of
Terms
6. Accessibility and Infrastructure
The destination has
public transportation
(subway, tram, bus)
options between the
convention center area
and the airport
Percentage of local and
accessible green
spaces* within 2-miles
of the convention
center
Percentage of hotels
within walking distance
of the convention
center (within 1 mile of
convention center)
The destination has
low-impact or
sustainable
transportation options
7. Accessibility and Infrastructure
Advanced Indicators
Convention Center or CVB/DMO has a green team or sustainability
director whom the planner can access, who is knowledgeable about
sustainability practices within the destination or at the center.
9. Environmental Initiatives
The convention center has an ongoing
recycling program that includes at the
very least, plastics, glass, aluminum,
paper, and cardboard
convention center can provide a post-event
sustainability report including measurement of:
-Energy consumption - Water consumption
- Waste diversion by type - Carbon emissions
- Local sourced food
11. City, Convention Center and Hotel
Environmental Initiatives
Advanced Indicators
Percentage of total food (by spend) purchased
by convention center that is local (within 250
miles) and/or organic.
Renewable Energy Certificates (RECs) are available
for the purchase during the event, which specifically
support the development of renewable energy
within the city’s regional grid location.
14. City, Convention and Hotel
Social Sustainability Initiatives
Advanced Indicators
Convention Center, CVB and/or percentage of
hotels that can report an employee
engagement score.
Supportive Workplaces (workplaces that
have social and supportive programs in
place to help employees...mental health,
child care options for example)
16. How can your CVB help you
GREEN up your meeting?
Your go to contact in any destination
Connect you to the right resources
Update you on improvements/plans
17. Direct to the CVB ….one-
stop-shop for planners:
•Planners easily search and
compare meeting needs
across multiple destinations.
•Planners save time and
money submitting one
FastTrackRFP to multiple
destinations.
•Planners manage a single
profile, check their histories
and power shop at over 200
top cities.
Find Us Online
18. Our Promise and Value To Planners
– Comprehensive View of the Destination
– Local Expertise
– Extensive In-Market Relationships
– FREE to YOU!
We are the best first point of contact
to help planners FIND the right fit
for any size meeting or event.
19. CMP Credit
• Participation has earned
you .50 Clock Hours
towards CMP—Domain: G
Meeting Event Design
• Your CMP Certificate & a
recording of this webinar
will be sent to you within
five business days
20. 4 Ways to Keep in Touch!
Email: Contactus@empowerMINT.com
Website: www.empowerMINT.com and search & connect with a
local expert for FREE
Blog: blog.empowerMINT.com FREE meeting planner resources
including previous webinar replays
LinkedIn: Join our group-- DMAI Network for CVBs and Meeting
Professionals
Editor's Notes
Show Screen during log in for audio directions.
Terri to do introductions and general housekeeping announcements-THANK Epro Meeting Apps/Powered by E-pro Direct our sponsor Chaunsea Keller CVB Co-host and Planner(depending on who we have on the call)Thank E-proDirect LLC | Hospitality Marketing & Technology Solutions- Chaunsea Keller/VP for ePro will be attending this webinar-say hello and welcome. (she will speak briefly at the end of the webinar)Panelists: Amanda SimonsSustainable Programs ManagerGreenviewAmanda comes to Greenview with close to 10 years’ experience in the hospitality and global tourism industry. Amanda has worked extensively in France and the US specializing in sustainable business operations for tour operators, hotels and in the meetings and events industry. Her experience comes from 6 years as General Manager for a hotel and tour operator in Southern France and 3 years as Global Project Specialist and Director of Operations at the Green Meeting Industry Council where she worked to grow industry adoption of sustainability, through business development and by creating and executing innovative sustainability education programs for the meetings and events professionals. At Greenview, Amanda’s primary role is to develop and implement corporate responsibility and sustainability programs for client organizations and events. Amanda holds Master’s Degree in Environmental Management and Graduate Certificate in Sustainability from Portland State University as well as a Bachelor’s Degree in Economics from Sonoma State University.
Terri: Review Bullet Points we will cover during webinarLearning Objectives: review slide Do you think about the meeting footprint you leave behind in the destination after your meeting? As a planner responsible for the impact made by large groups of people, you can actually contribute to a healthier planet by instituting a “sustainable meetings” policy if your organization doesn’t already have one. If you have adopted initiatives to reduce waste and conserve, have you been following the same basic practices for the last few years, or do you constantly look for new ways to broaden your sustainability impact?There are in fact a myriad of indicators that can help planners and event organizers identify a sustainable or “green” destination when planning their next meeting. This webinar will guide you through some basic “best practices” related to city infrastructure and environmental and social programs. In this webinar we will explore: Assessing Accessibility and Infrastructure in the DestinationCity, Convention Center and Hotel Environmental Initiatives and Social Sustainability Initiatives Giving you best practices, resources and a glossary of terms
Terri:Additionally, you need to realize that sustainability isn’t confined to the hotel or CC. You will want to consider the overall sustainability of the destination at large and prepare yourself with specific questions to ask your Convention and Visitors Bureau and your hotel contacts.
Amanda cover: I will tee up with ? So Amanda, where would a planner begin to assess the overall macro/high level sustainability of a destination? What are the factors to consider? Accessibility and InfrastructureDistance from the convention center to the airport The destination has public transportation (subway, tram, bus) options between the convention center (downtown) area and the airport The destination has low-impact or sustainable transportation options that include some the following:Public transportationAlternative fuel/efficient bussesHybrid shuttles/taxi fleetsTourist shuttle/trolley through convention center core or tourist districtCar co-operativesBicycle rental/sharePercentage of hotels within walking distance of the convention center (within 1 mile of convention center)Percentage of local and accessible green spaces within 2-miles of the convention center Advanced Indicator:Convention Center or CVB/DMO has a green team or sustainability director planners can talk to about sustainability practices within the destination or at the center. Group question for webinar – what is the definition of “walking distance?”
Amanda to add her speaking points and example notes.
Amanda to add her speaking points and example notes.
Terri to tee up for Amanda to cover: So now let’s look at a more micro level/facility level look. How would planners access how sustainable the facilities are that they are considering?City, Convention Center and Hotel Environmental InitiativesThe city or county has a sustainability or climate action plan in placeThe convention center can provide a post-event sustainability report including measurement of: Energy consumption (electricity and all other energy sources) Water consumptionWaste diversion by typeLocally sourced foodCarbon emissionsThe convention center has an ongoing recycling program that includes at the very least, plastics, glass, aluminum, paper, and cardboardThe convention center has an ongoing food waste composting or alternative organics diversion programPercentage of energy utilized by convention center that is generated from renewable sources (average annual use) Percentage of hotel properties within the “convention package” (or within 2 miles of CC) that hold 3rd party sustainability certification (e.g., LEED, TripAdvisor, Green Key, APEX/ASTM). Advanced Indicator:Percentage of total food (by spend) purchased by convention center that is local (within 250 miles) and/or organic.Renewable Energy Certificates (RECs) are available for the purchase during the event, which specifically support the development of renewable energy within the city’s regional grid locationMedian carbon footprint per room night of hotels within the city
Amanda to add her speaking points and example notes.
Amanda to add her speaking points and example notes.
Amanda to add her speaking points and example notes.
Terri to Tee up Amanda…So, now how do we bring this down to the individual level. For participants? At a social responsibility level. Planners who aim to leave the destination a little bit better than how they found it? City, Convention and Hotel Social Sustainability InitiativesCVB and convention center have active and robust donation program in place for:Leftover food donation to local charity and sheltersBanners and signage for reuseExhibit materials such as wood and metal for local building projectsCVB or convention center can provide detailed information and help coordinate activities related to volunteer opportunities, social legacy projects that can be supported by groups of attendees or volunteers Percentage of host hotels that participate in a formal soap/amenity donation program (e.g., Clean the World, Global Soap Project, or local shelter)
Amanda to add her speaking points and example notes.
Amanda to add her speaking points and example notes.
Terri: For those of you who are interested. A link to Amanda’s recent article and a glossary of terms will be provided, along with a link to the webinar recording and a certificate for CMP credit about 5 days after the webinar. Glossary of Terms:Alternative Organics Diversion Program: A program that diverts food, organic and compostable waste materials from landfill through methods other than industrial composting. Methods may include onsite waste composting vessels, food liquefiers, food digesters/disposals, etc. Alternative Fuel: Fuel that is substantially nonpetroleum based, (non-gasoline, non-diesel), yields energy security benefit and offers environmental benefits. Examples of alternatives fuels include biofuels derived from corn, soy and recycled cooking oils, ethanol blend fuels, biodiesel, bio-alcohol (methanol, ethanol, butanol) chemically stored electricity (batteries and fuel cells) Carbon Emissions: The production of carbon dioxide. Carbon dioxide (CO2) is made up of one carbon atom and two oxygen atoms. CO2 is produced by combustion of fossil fuels (coal and petroleum for example), through the decay of animal and plant matter and by respiration of all living organism. Carbon dioxide is naturally reabsorbed by plants and trees. However, the rate at which humans are creating carbon emissions is greater than the rate at which the current volume of trees and plants can reabsorb the carbon dioxide from the atmosphere. Carbon Footprint: the amount of carbon dioxide and other carbon compounds emitted due to the consumption of fossil fuels by a particular person, group, etc.Compost: Humus (organic matter that has reach the point of stability and can no longer breakdown) rich matter made of mostly plant and vegetable matter. Composting is the process of breaking down or the decomposition of organic matter. Inputs to composting include food wastes, water and aeration. Aerobic bacteria, fungi and earthworms help to breakdown the organic matter into humus. Employee Engagement Score: "an employee's involvement with, commitment to, and satisfaction with work. Employee engagement is a part of employee retention." (Schmidt et al 1993)Green Space: Open space with trees, plants, grasses and or shrubs. Undeveloped landscapes or public spaces in an urban environment.Local: According to Congress in the 2008 Food, Conservation, and Energy Act, the total distance that a product can be transported and still be considered a “locally or regionally produced agricultural food product” is less than 400 miles from its origin, or within the State in which it is produced. Renewable Energy: Energy obtained from a renewable or perpetual source such as wind, solar, ocean(tidal, wave current and thermal) and geothermal.Waste Diversion or Diversion: waste materials diverted from traditional disposal such as landfill or incinerator to be recycled, composted or reused. The diversion rate is the percentage from the total materials that are diverted.
Terri to close and cover
Terri: We hope we have helped you understand a bit more about how CVBs act as agents of knowledge and facilitators not only of your sustainability concerns, but all aspects of your meeting in their destinations, but also know it can be time consuming to connect with them if you are considering multiple cities for your meeting…to conduct brief demo of empowerMINT.com search process.
Terri:Thank Candy and Martha for joining us…review CMP credit process and ask Shimo and E. to relay any questions from the audience.
Show Screen during log in for audio directions.
Facilitate ?’s from the ? Board for Amanda….Terri/Shimo to askThank our sponsor EproDirect-call on ?Tommy Hart for his comments.Take any questions Eric and Todd