1. The science of story.
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2. A more direct
pathway?
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3. What is it about the
power of story
that’s so compelling to
humans?
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4. A sixth
sense?
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5. Storytelling is a human
universal, and common
themes appear in tales
throughout history and
all over the world.
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6. By studying narrative’s
power to influence beliefs,
researchers are
discovering how we
analyze information and
accept new ideas.
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7. We are not
rational.
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7

8. We make sense of our world
through stories.
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9. Advice vs. Story
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10. Coping vs. Mastery
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11. We can use the stories we tell
others…
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12. to change
behavior.
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