D3 is a design and development studio that has been innovating since 2002 by creating connected experiences, objects, and platforms. Some of their projects include a talking plant for Coca Cola that could tweet its needs, a spider plotter robot that drew pictures at a Google event, an app visualizing relationships on Google+ showing different levels of trust, designing the website and online strategy for Blue Man Group Brazil, reinventing an art gallery's business model, and an interactive wall at their office that responds to sensors and can be controlled remotely through an app.
9. COCA COLA’S DEL VALLE | TALKING PLANT.
Imagine a plant capable of posting to Twitter when
it needs to be watered or brought up to daylight:
our Talking Plant brings us closer to a full internet
of living things. Together with NBS and Del Valle,
we developed a connected plant that could communicate
its needs and talk to its owner through Twitter.
We engineered its functioning using technologies such
as light sensors, humidity sensors, fast-prototyping
processor units and GPRS modules to transmit data
wirelessly and tweet the plant's needs. Aside from
the plant itself, we have also developed a custom APP
to instantly visualize the current status of all
plants at once. The plants were given to brazilian
celebrities and important bloggers to take care
of them, and have even been featured for an entire
month on a daily talkshow at the biggest national
television channel.
13. GOOGLE CREATIVE SANDBOX | SPIDER PLOTTER.
Spider Plotter is a little robot capable of making
the bridge between the digital and physical realms
by means of drawings. During Google's Creative
Sandbox 2012 edition, it listened to every
participant's check-in and drew for each of them
a little "+1" over the wall. Little by little
these drawings formed the event's brand that
welcomed everyone at the event's entrance hall.
Held by a pair of nylon strings, stepper motors,
pulleys, and commanded by electronic processor units
and wi-fi modules, we designed and engineered both
the front-end and back-end of the plotter's system.
Aside from its first apparition at Google's event,
Spider Plotter has already expressed its will
to continue expressing its art more and more:
it has become an open module currently waiting
for exciting new projects requiring its skills!
17. CIRCLE OF TRUST.
What if it was possible to visualize our own social
relationships in levels of trustiness? The Circle
of Trust is an interface data-visualization
experiment that maps your Google+ friends and shows
the potential asymmetry of this particular social
network by distinguishing the people inside your
“circle of trust” (people that you trust, and they
trust you), and those who are somehow outside.
We have fully conceptualized and developed the APP.
Entirely built in HTML5, it was created as a means
to experiment with the brand new Google+ API that
had just been out. Its actions all boils down
to this: green are the people you have circled
and they have circled you back, yellow are the
people that you cared to circle but they didn’t,
and red are the ones that have circled you but
you didn’t care to circle them back.
21. THE BLUE MAN GROUP BRASIL.
Curiosity, connectivity, life-force and play. Those
are the core artistic concepts of the Blue Man Group,
in which we kept in mind in order to translate them
into the new website of the brazilian group. As their
official digital production company in Brazil, we
were not only their website designers, but also part
of their online strategy planning team.
The main focus of the website was to create an
experimental but yet simple interface and navigation
system, totally user-centric and content-driven.
Built with common web technologies, the website is
dynamically updated by the group’s online activities
at different social media networks, such as Twitter,
Facebook, Youtube and SoundCloud.
25. COLETIVO AMOR DE MADRE.
How to shape a new kind of gallery, one that escapes
the trivial paradigms of showcasing and selling
contemporary art and design pieces? Together with
Coletivo Amor de Madre, we were able to reinvent their
business by paying attention to the very physical
experience of walking through the gallery: the process
of discovering, learning and falling in love with art.
We envisioned, designed and developed a platform
containing an APP and a website that could somehow bring
these experiences to a connected mobile atmosphere. The
APP features just one curated art piece at a time, and
works fluidly with the website that contains the current
and previous commercialized pieces. The whole platform
was developed using common web technologies with a
special attention to their experiential simplicity,
in which the user is guided and introduced step by step
to the piece currently showcased.
29. D3 ENVIRONMENT CINDER APP.
Back in our headquarters, we have turned our own wall
into a live interactive application. It acts like a
live thermometer showing the relationship between us
and our work environment. Different groups of sensors
detect the information about the usage of the space and
turn them into different lighting patterns on the wall.
Aside from this automatic behavior, we have also
developed an API for accessing the wall wirelessly
through iPhone, which can be used from anywhere over
the globe in order to interact with us by changing
the patterns over our wall. The whole project had
an extensive focus on research, in which we were able
to experiment with different types of electronics
and complex digital languages to achieve the results.