2. About the Product:
Android Music Box is an MP3 player for parents of young kids aged
1-3 who want to give their kids control of what songs they listen to. It
does this by linking songs with physical objects that kids can easily
manipulate and unlike other music players for kids, the songs can
be changed as kids’ tastes change.
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About the Project:
Android Music Box is a new start-up based in the Bay Area. The
Android Music Box team was looking to create a device that was
easy for little kids to use.
The team was given the constraint of using existing off-the-shelf
technology for linking objects and cell phones.
4. RONAN AGE: 2
TOTAL NEWBIE
Ronan has a few favorite songs
and loves to hear them often
MUSIC INTERESTS
Is very particular about which
songs he likes. Will quickly pick
out one or two songs out of an
album and want to hear them
over and over again. Is fond of
music by They Might Be Giants
and Music Together.
TECH PROFICIENCY
iOS, sort of
M O N E Y M AT T E R S
No current concept of money.
Likes to shake coins and make
noise with them.
Ronan can usually find some
interesting things to do on a tablet
device, but often gets lost and
frustrated. Oddly enough, is still
quite good at changing obscure
settings in a variety of apps.
7. COMPETITIVE ANALYSIS
PRO: !
- Sturdy
- Good sound
- Flashing lights
- Easy to clean
CON:!
- Non-recyclable, ends up being landfill
- Just a few songs each
- Kids might not like included music
8. OFF-THE-SHELF TECHNOLOGY
Near Field Communication (NFC)!
A way for smartphones to interact with very close
items. Useful as a digital wallet and exchanging
contact information.
PRO:!
- Cheap
- Programmable
- Easy to test
- Works with lots of Android phones
CON:!
- Minimum stated activation distance is 10 cm
- Real activation distance is often 0 cm (touching)
- No Apple support
- Phone can need to be on and unlocked to work