Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Improvise Presentation

1,291 views

Published on

  • Be the first to comment

  • Be the first to like this

Improvise Presentation

  1. 1. Welcome Luke Kidney Amy Bird Steve Dacombe Katy Rosedale Joseph Valentine Design Design Content Content Code
  2. 2. 01: What is Improvise?
  3. 3. 01: What is Improvise? Improvise is a fictional record label with an innovative approach to promotion.
  4. 4. 02: How Does Improvise Work?
  5. 5. 02: How Does Improvise Work? 1 The improvise website lets users discover new artists, watch short sections of music videos and vote for their favourites. 2 The most popular video will be funded in full, giving the band a launch base and an existing following. 3 Improvise gains credibility as a destination to discover new artists and a share of the revenue.
  6. 6. 02: How Does Improvise Work? 1 Discover 2 Vote 3 Buy (rinse and repeat)
  7. 7. 03: Who is Improvise for?
  8. 8. 03: Who is Improvise for? Young People: Music Consumers: No Gender Bias: 18-35 Interested in new music A mix of artists Disposable Income: Mobile Users: Trendsetters: Many opportunities buy Both a desktop and mobile Integration with social content version available networking tools
  9. 9. Project Statement: “ Improvise is a media discovery tool for young, socially connected music ” consumers.
  10. 10. 04: The Improvise Brand
  11. 11. 04: The Improvise Brand Typeface Brandmark Helvetica Neue AaBbCc123 AaBbCc123 AaBbCc123 Colour Scheme
  12. 12. 05: Improvise Design
  13. 13. 05: Improvise Design Demo
  14. 14. 06: Improvise Features
  15. 15. 06: Improvise Features Demo
  16. 16. 07: Improvise Mobile
  17. 17. 07: Improvise Mobile
  18. 18. ? Thank you =D Any questions?

×