Maxloyal is more interested in start-ups at late funding stages, those looking for expansion and growth

1. Maxloyal AB
Technology Startup Investment
TSI
Introduction
V. 1.5
July 2019
Sam Jobara, PhD
sam@maxloyal.com
www.maxloyal.com
This document contains PROPRIETARY and CONFIDENTIAL information and such information shall not be disclosed to others
for any purpose without written permission from: Maxloyal, Maxloyal Copyright ® 2019

2. Technology Startup Investment TSI
Startup Network Platform
Maxloyal is more interested in start-ups at late funding stages, those looking for
expansion and growth, specifically opportunities related to:
- Divestitures & spin-offs
- Co-development joint venture
- Exit opportunities
- Market expansion
Due to high risk and high failure rates of early-stage Startups, Maxloyal decided
to work only with late-stage funding or exiting Startups. Maxloyal is keen to
identify such opportunities and to find the right investor match.

3. Maxloyal Business Model
Value Creation
Our business model rationale explains how Maxloyal creates, delivers, and
maintain value for the following stakeholders:
Investors:
Highly focused on established Startups that are suitable for passive, active, or Joint
Venture investment opportunity
Investment is bundled with turned key package that covers financial, legal, and
personal/family settlement needs.
Ability to leverage any local funding by improving funding feasibility from local
institutions
Offering a Syndicate platform to showcase potential Startups investment opportunities

4. Maxloyal Business Model
Value Creation
Founders:
Efficient, fast investors profile match based on their specific requirement
Ability to develop creative funding that involve market shares options in spin-off
companies.
 Ability to leverage ME national funding to co-fund their projects, and benefit from
Swedish startup partnership.
Promotion and marketing services to their Startups on Maxloyal platform.
We provide here some cases for our engagement with startups based on nature, value,
and needs of the startup entity.

5. Startup Opportunity Case-1
Late-phase funding
This opportunity has the following Offering Memorandum :
 Established business with customer base and product (MVP) readiness
 Valuation $300-$3M for funding range of $100K-$1M
 Investor is offered at least 33% of equity shares and board seat
 Offer innovative propriety niche product or service
 High growth potential with markets beyond US & Europe
 Time frame is 1-3 months for investor to commit
 Founders cooperate for full due diligence and documents access
Example: Software vendor, e-Procurement, Tech Gadget, Automated
service, etc

6. Startup Opportunity Case-2
Exit phase acquisition
This opportunity has the following Offering Memorandum:
 Established business with customer base and market share
 Available SDE ($1M-$3M) and valuation in the range of $3M-$10M
 Investor acquires least 51% of majority equity shares and board control
 Founders are usually retained for specific period on contract
 Offer innovative propriety niche product or service
 High growth potential with markets beyond US & Europe
 Time frame is 3-6 months for investor to commit
 Founders cooperate for full due diligence and 3-years financials
Example: Software vendor, e-Procurement, Tech Gadget, Automated service,
etc

7. Risk-Success Drivers
Risk Drivers
Lack of quality, suitable, and appealing
Startups in the market
Lots of effort to close with a drag on
negotiation time frame
Inadequate and proportional contribution
effort from founders
Lack of initial fulltime support for the daily
operation
Challenge of opportunity to appeal for
qualified serious investors from ME
Legal challenges, especially for soft services of
case-3 opportunities
Initial imbalanced and drainage of limited
Cashflow
Success Drivers
Identifying attractive and convincing
opportunity for investors
Offering integrated services to cover investors
needs and wants
Coordinated effort from founders to provide
all needed supports
Reach out to motivated and far-reaching
associates with strong network in ME
Provide a high-valued custom package of
services to our investors
Identify low hanging fruits (deals) to be able to
close faster for cashflow
Build up a trust relationship with founders to
deliver high-valued deals

8. Thank You
This document contains PROPRIETARY and CONFIDENTIAL information and such information shall not be disclosed to others
for any purpose without written permission from: Maxloyal, Maxloyal Copyright ® 2019
Startups are bought, they are not sold,
they either innovate and grow or die in
silence.