We're evolving the Digital Design Standard and seeking feedback. Please be mindful that these are concepts only and have not been formalised. The Standard is a part of the Digital Design System, which is designed to help people in NSW Government create great digital services.

1. Evolving the Digital Design Standard
DRAFT concepts – for feedback only
Please note that these are concepts only and have not been formalised
May 2019

2. Principles
to guide how we
design digital
services
Foundations
to follow when we
design digital
services
Each foundation is
a checklist of
minimum
expectations that
can either be
subjective or
objective
The checklist is
split into design
and delivery stages
and linked to
capability
requirements
Guides and
tools
specific to each
foundation to help
teams meet them
(e.g.)
Draft Customer Commitments
Problem /
opportunity
Digital Design Standard
Vision for
service delivery
To help us
achieve
Customer
Commitments
when developing
digital services
Evidence-based
decision
making
Outcomes
User research
Inclusivity
Usability
Mandatory
reusable
components
Enterprise
architecture
Build for reuse
Privacy
Security
Data
management
Artificial
intelligence
Transparency
Responsive
design
Easy to engage Act with empathy Respect my time
Strategic
alignment
Personas
Empathy maps
Privacy
statement
Collaboration
Evolve
and
manage
Methodologies
Measurement
Capabilities
DRAFT concept for Digital Design Standard – work in progress – for feedback only
Policy intent
Branding and
style
Website design
Recordkeeping
May 2019
Governance
Content design Monitoring /
maintaining
Procurement
Explain what to expect Resolve the situation Engage the community
Contextual
design
Application
design

3. Principle
supported by short
explanation to guide how we
design digital services
Foundation
to follow when we design
digital services
Expectations
in checklist form
Guides and tools
specific to each foundation
to help teams meet them
User research
Digital Design Standard
DRAFT concept for foundations – work in progress – for feedback only May 2019
Explore and develop ideas
Create, test and
demonstrate value
Improve and maintain
Phase
of design and delivery
Identified users
of the service
Identified user
needs
Addressed user
needs … … …
Personas User interviews … … … …

4. Explore and develop ideas Create, test and demonstrate value Improve and maintain
Understand problem or opportunity space,
and tech landscape
Develop ideas and testable concepts to
address the problem or opportunity
Choose idea(s) and concepts(s) to progress
further
Take idea(s) and concept(s) forward and create
a working, releasable service (it’s not the full
thing, and can be released publicly or to a closed
group)
Decide whether there’s value in taking the
service further
Build the service out and continue to improve it
in response to user needs
Decide to release publicly if it hasn’t already
been released
DRAFT digital service design and delivery phases – work in progress – for feedback only May 2019

5. Expectations
in checklist form (e.g.)
Guides and tools
specific to each expectation to
help people meet them (e.g.)
DRAFT interim concept structure for Digital Design Standard – work in progress –
for feedback only
May 2019
Evolve
and
manage
Identified users of the service
and their needs
Identified technology, tools and
systems that could be used to create
and maintain the service
Engaged with legal experts to help you
with any privacy considerations
Identified relevant stakeholders within
and outside government
Know what skills and capabilities you
need to take the service forward
Service aligns with strategic objectives
Information about strategic
objectives
User interviews
Reusable components
Capability descriptions
Phase 1:
Explore and
develop ideas
Guidance on legal areas within
departments
Stakeholder map