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TUTORING WITH   By Kate F.,                  Laura M., andVISUAL RHETORIC   Julia Ha.
VISUAL RHETORIC Definition: The use of images as argument   Lets pictures speak for themselves through the use of   icon...
EXAMPLES OF VISUAL RHETORIC:CONTEMPORARY ICONOGRAPHY
WHAT NOT TO DO
PRINCIPLES OF DESIGN Balance               Proportion Contrast              Scale Direction/Movement    Repetition/R...
BALANCE
CONTRAST
DIRECTION/MOVEMENT
EMPHASIS
PROPORTION AND SCALE
REPETITION/RHY THM/PATTERN
UNIT Y
PRINCIPLES OF DESIGN - a helpful           mnemonicC ontrast draws the eye to the page R epetition involves reusing desi...
COLOR THEORY Using color  rhetorically   Contrast draws    attention   Colors have cultural    associations   ContextV...
FONT PERSONALITIES• Times New Roman – University Center for Writing-  based Learning• Lucida Handwriting – University Cent...
FROM THEORY TO PRACTICE Tutoring and Fellowing                  At the UCWbL Fir st Year Writing Showcase    UCWbL Por t...
PRIORITIZING THE TUTORIALTo ask the writer: What is going on your board?   How will you communicate your main argument  ...
USING THE CHECKLIST
REFERENCES & USEFUL RESOURCES Block, Stephan M. “Dos and Don’ts of Poster Presentations.”       Biophysical Journal 71 (1...
HELPFUL LINKS Lost Principles of Design:  http://www.fuelyourcreativity.com/the -lost-principles-of-  design/ Purdue OWL...
PLEASE JOIN US!First Year Programs Writing Showcase Cortelyou Commons, Lincoln Park Campus Wednesday, May 16, 2012 5pm...
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Tutoring with Visual Rhetoric | First Year Writing Showcase | DePaul University Center for Writing-based Learning

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This presentation explores the use of visual rhetoric and gives an overview of design principles. It was prepared to help peer writing tutors work with first-year writing students who are transforming their written projects into poster presentations.

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Tutoring with Visual Rhetoric | First Year Writing Showcase | DePaul University Center for Writing-based Learning

  1. 1. TUTORING WITH By Kate F., Laura M., andVISUAL RHETORIC Julia Ha.
  2. 2. VISUAL RHETORIC Definition: The use of images as argument  Lets pictures speak for themselves through the use of iconography and symbology recognizable by the viewers thanks to a priori knowledge.  Translation? Applications: conversation between elements on a page/screen/board/canvas; use of fonts and colors; significance of existing images and visuals
  3. 3. EXAMPLES OF VISUAL RHETORIC:CONTEMPORARY ICONOGRAPHY
  4. 4. WHAT NOT TO DO
  5. 5. PRINCIPLES OF DESIGN Balance  Proportion Contrast  Scale Direction/Movement  Repetition/Rhythm/Pattern Emphasis  Unity
  6. 6. BALANCE
  7. 7. CONTRAST
  8. 8. DIRECTION/MOVEMENT
  9. 9. EMPHASIS
  10. 10. PROPORTION AND SCALE
  11. 11. REPETITION/RHY THM/PATTERN
  12. 12. UNIT Y
  13. 13. PRINCIPLES OF DESIGN - a helpful mnemonicC ontrast draws the eye to the page R epetition involves reusing design elements throughout a document A lignment refers to how the elements on a page are lined up with each other P roximity refers to keeping related items together
  14. 14. COLOR THEORY Using color rhetorically  Contrast draws attention  Colors have cultural associations  ContextVideo and (fun)helpful resource, foryou and for writers! http://www.mariacl audiacortes.com/col ors/colors.html
  15. 15. FONT PERSONALITIES• Times New Roman – University Center for Writing- based Learning• Lucida Handwriting – University Center for Writing-based Learning• Comic Sans – University Center for Writing- based Learning• Papyrus – University Center for Writing-based Learning• Rockwell – University Center for Writing-based Learning• Impact – University Center for Writing-based Learning• Courier New – University Center for Writing-based Learning
  16. 16. FROM THEORY TO PRACTICE Tutoring and Fellowing At the UCWbL Fir st Year Writing Showcase  UCWbL Por tfolios Par ticipants  Take advantage of the features  Congratulate them first on provided by using an electronic their accomplishment! platform  Give them their Poster  Enhance the concepts of your Tutoring Philosophy, Board and go through the Professional Development checklist Activities, and other  Brainstorm ideas components by using images Ever yday  UCWbL Initiatives  Resumes  Create posters and other promotional media for the  Digication portfolios UCWbL  Multimodal projects  Get involved and participate in various, creative professional development activities
  17. 17. PRIORITIZING THE TUTORIALTo ask the writer: What is going on your board?  How will you communicate your main argument  Recommendation: invite writer to sketch out their board during the tutorial What are your talking points?  Natural, succinct, direct explanation of your argument What are your handouts/takeaways?  Not required, but very much appreciated 
  18. 18. USING THE CHECKLIST
  19. 19. REFERENCES & USEFUL RESOURCES Block, Stephan M. “Dos and Don’ts of Poster Presentations.” Biophysical Journal 71 (1996): 3527 -3529. Cor tes, Maria Claudia. “Color in Motion.” Rochester Institute of Technology, 2003. Web. Hess, George. Creating Ef fective Poster Presentations. NC State Univer sity. Web. Lost Principles of Design . Fuel Your Creativity, 2012. Web . Poster Presentations. Stanford School of Medicine, 2011 . Web. Purdue OWL. Visual Rhetoric . Purdue University, 2012. Web.
  20. 20. HELPFUL LINKS Lost Principles of Design: http://www.fuelyourcreativity.com/the -lost-principles-of- design/ Purdue OWL pages on visual rhetoric: http://owl.english.purdue.edu/owl/section/1/7 / Color theory website: http://www.mariaclaudiacortes.com/colors/Colors.html NCSU page on poster presentations: http://www.ncsu.edu/project/posters/NewSite /
  21. 21. PLEASE JOIN US!First Year Programs Writing Showcase Cortelyou Commons, Lincoln Park Campus Wednesday, May 16, 2012 5pm-7pmKey Note Speaker: Doug Hesse, University of Denver

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