2. Relation to G. Hertz Text?
• Planned Obsolescence as a
mechanism of consumerism.
Consumerism o The vicious cycle of indulgence
in our desires
• Idea of training people to desire
o "training us to want new items
even before the old is
consumed"
• Appeals to the irrational
"Make people not want the product
Planned but feel good in having it"
Obsolescence
• Reinvention in Zombie Media as well
as concept of self discovery by
Bernays.
3. Design; Enslaves or Liberates?
The Cynicals: The Optimists:
• Designs become norms and
conventions. (apple Exp. ) • Design promotes creativity and
• There will always be a subclass. Some competitive spirit.
people who cannot afford to take part
in technology.
• D.I.Y culture helps people to
understand their own
• Enslaved to the pleasure in which technology, hence helps to liberate
design brings to us thus becoming
over-reliant • Empathy helps create better
designs
• The literacy level of the world is not
sufficient to allow individuals be able
to objectively look at the
world, technology and the self.
• Information as tool of control
• Designers already design an object
with a specific function in mind.
4. Yes, Design Can Empower!
- Old designs as the catalyst to fuel new ideas
- Opportunities
- "Don't see flawed design as a failure but an opportunity for improvement"
- Design transcends language
- Good design helps promote education eg. Simplified method of building
stuffs (Arduino, self built computers etc)
- Design as convenience and empowerment to do
more.
