C:\Fakepath\Britannia Treat Tiffin Pack !!

BRITANNIA TREAT Research Presentation Richa Misri 206 Debisree saha 175

FLOW OF PRESENTATION: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

OBJECTIVE OF RESEARCH ,[object Object],[object Object],[object Object]

TARGET AUDIENCE ,[object Object],[object Object]

SAMPLE SIZE ,[object Object],[object Object],[object Object],SAMPLE SOURCE Homes, malls & Toy stores.

AN AVERAGE WEEKDAY OF A TREAT KID

Wake up Sid & Sara !! Eat breakfast & get Ready for school !! Assembly,P.T, Prayers etc Classes Short Break Classes Lunch Break Classes School closes lunch & rest Study (Homework) Television, Play & Coach Study(with dad Mostly) Dinner, TV Sleep Till School After School

WHERE CAN TREAT FIT IN THEIR LIFESTYLE? ,[object Object],[object Object],[object Object]

Q1. WHICH IS YOUR FAVORITE FOOD? ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object]

Q2. WHICH ARE YOUR TOP 5 CHOCOLATE BRANDS ?

REASONS (VERBATIM) ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Q3.WHICH ARE YOUR TOP 5 BISCUIT BRANDS ?

REASONS (VERBATIM) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

REASONS(VERBATIM) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Q4.WHICH ARE YOUR FAVORITE CHANNELS ? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Q5.YOUR FAVORITE CHARACTERS ON TV?

MR. BEAN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

MR. MAGOO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

SPONGEBOB SQUARE PANTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

THE SUITE LIFE OF ZACK & CODY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

CHOTA BHEEM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

KRISHNA , CHOTA BHEEM ARE THE NEW CARTOON IDOLS FOR CHILDREN !! ,[object Object],[object Object],[object Object],[object Object],[object Object]

INFERENCES: ,[object Object],[object Object],[object Object],[object Object],[object Object]

Q6.WHAT SITES DO YOU VISIT ON INTERNET ? ,[object Object],[object Object],[object Object]

Q7.WHICH BOOKS DO YOU READ? 30%(3/10) kids enjoy reading Tinkle . 20% (2/10) kids like champak. They are available in most schools. Fortnightly Subscription magazines

Q8.WHICH ARE YOUR FAVORITE MOVIES ? HOLLYWOOD: “ They go 2 new Places” “ At night he`ll Become ghost” “ I like Animals” “ Funny movie” “ I like the singing”

INFERENCES FROM PARENTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

INFERENCES FROM TEACHERS .. ,[object Object]

TAKE AWAY FOR TREAT ,[object Object],[object Object],[object Object],[object Object]

CONCLUSION Hence we can see that there is a need for a healthy Tiffin pack that Modern day moms (short on time ) need for their kids . Hence we launch BRITANNIA TREAT TIFFFIN PACK…….

C:\Fakepath\Britannia Treat Tiffin Pack !!

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