SlideShare a Scribd company logo
1 of 7
 5 outlets
 Head Office
A. St. Moritz Lippo Mall – Puri Village
 Construction progress & development area
 Confirm anchor tenants & Apartments
occupancy
 Space for leased offered
 Strategy Brand
B. OP Central Park
 Moved to 3rd floor Sogo
 Re-negotiate profit sharing omset & retail products
 Renovation plan & moved to new space
 Information to cust
D. One Piece South Area:
 Gandaria City
 PIM 2
C. Grand Indonesia East Area
 Location
 Space offers
 Concept?
E. Office PT. Excel Int’l
 Area prefferences
 Concept building (ruko, house, office building)
 Renting Budget/year
 Renovation Budget
 Space & zoning area (office, training center,
logistic room, meeting room)
 Starline Section Color
› Strategy implementations & promotion
› Models
 Shunji Matsuo hair creation & applicative
› Preparation September 2013; lauch
October 2013
› Hair stylist’s creation plan
› Hair applicative for customers; Japanese
Wave (ideas)
› Concept photo; endorsing
celebrity/model as one of the icon?
› Strategy promotion
 Re-design 1st floor
 Operational arrangement
 Canopy for 1st floor; in front of entry doors
 Local program for August – Sept 2013
 Students Card disc 30% (August – Sept 2013)
 Friends recommendations program (Oct – Nov 2013)
 Recommend 1 friend got 20% disc for the next visit with the
same stylist
 Local stylist promotion
 Genset

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Excomm presentation 010713

  • 1.
  • 2.  5 outlets  Head Office
  • 3. A. St. Moritz Lippo Mall – Puri Village  Construction progress & development area  Confirm anchor tenants & Apartments occupancy  Space for leased offered  Strategy Brand B. OP Central Park  Moved to 3rd floor Sogo  Re-negotiate profit sharing omset & retail products  Renovation plan & moved to new space  Information to cust
  • 4. D. One Piece South Area:  Gandaria City  PIM 2 C. Grand Indonesia East Area  Location  Space offers  Concept?
  • 5. E. Office PT. Excel Int’l  Area prefferences  Concept building (ruko, house, office building)  Renting Budget/year  Renovation Budget  Space & zoning area (office, training center, logistic room, meeting room)
  • 6.  Starline Section Color › Strategy implementations & promotion › Models  Shunji Matsuo hair creation & applicative › Preparation September 2013; lauch October 2013 › Hair stylist’s creation plan › Hair applicative for customers; Japanese Wave (ideas) › Concept photo; endorsing celebrity/model as one of the icon? › Strategy promotion
  • 7.  Re-design 1st floor  Operational arrangement  Canopy for 1st floor; in front of entry doors  Local program for August – Sept 2013  Students Card disc 30% (August – Sept 2013)  Friends recommendations program (Oct – Nov 2013)  Recommend 1 friend got 20% disc for the next visit with the same stylist  Local stylist promotion  Genset