Customer Segmentation Marketing

Researching For Success Apartment Investment & Management Company (AIMCO) By David Doyle Vice President, Marketing & Segmentation

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Researching For Success ,[object Object]

Researching For Success ,[object Object],[object Object],[object Object]

Researching For Success ,[object Object],[object Object],[object Object],[object Object],[object Object]

Researching For Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Researching For Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Researching For Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],Researching For Success

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Researching For Success

Researching For Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Researching For Success ,[object Object],[object Object]

Researching For Success Design a New logo to communicate a “softer” side of AIMCO, more connected to the residents.

AIMCO Collections The Village Collection

AIMCO Collections The Towne Collection

AIMCO Collections The Metropolitan Collection

Applying Segmentation ,[object Object]

Customer Segmentation Marketing

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