1. FUJITSU
WORLD
TOUR
2014

2. Fujitsu World Tour 2014
Non Linear Business – a Look into the Future
David Gentle

4. Image credits to: FLICKR C.Regina, flickinerbrad, Jody Roberts

6. Accelerometer
Gyroscope Magnetometer
Barometer
Proximity
sensor
Light
sensor
Touchscreen
WiFiGPS
NFC
Bluetooth
GSM
Camera
Microphone
Heart rateBrain activity
Nutrients
Temperature
Sweat / skin
conductivity
Blood oxygen
Blood glucose
Sleep
Hydration
Smart pill
monitoring
Body fat Movement

7. Home
Energy use
Appliance control & use
Smart metering
Intrusion detection
Environment
Earthquake warning
Water quality & flow
Flood detection
Air pollution
Cities
Structural health
Traffic & Parking
Waste management
Noise & light
Health
Equipment location
Smart drugs
Patient monitoring
Fall detection
Agriculture
Meteorological
Water management
Greenhouse climate
Hydroponics
Animal tracking
Industrial
Temperature
Indoor air quality
Liquid detection
Telemetry
Stock weight
Retail & Logistics
Shipment conditions
Item tracking
Smart stock rotation
Customer interaction
Customer payment
Supply chain tracking

8. We can track:
 Where people go
 Where people look
 What people touch
 Emotional response

9. Quality Service
Efficiency Collaboration
Core
ExternalInternal
Supporting

10. Quality Service
Efficiency Collaboration
Core
ExternalInternal
Supporting
Scope
Shift
New
interfaces

11. Value of digital
companies per
employee at IPO
or acquisition

13. $ &
Privacy
Value

14. Tailor-made
c. 1960-1995
Specialised and high cost
1st Wave
Industrialised
c. 1995-2015
Standardised and low cost
2nd Wave
Digital
Ecosystem
c. 2015-
Specialised and low cost
3rd Wave

16. Everything matters
 (Not just) Efficiency
 Quality
 Reliability
 Security
 Time
Complex technologies
 New platforms
 Analytics
 Digital/physical
 Hybrid mix
Business engagement
 Growth
 Value and IP
New challenges…

17.  Technologyis thebusiness
 Delivery characteristics
 Scale-up
 Agile
 Rapid innovation
 Cloud-based
 Integrated data
 Valuecharacteristics
 Connected
 Embedded
 IP focused
 Trusted

19. Shaping
Tomorrow
with You