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global e-commerce



          A passport to better
          cross-border payments
          Global e-commerce merchants face a number of challenges
          when it comes to paying providers in other countries. This
          handy primer highlights some of the most common areas that
          need to be addressed. By Dana nino
           Over the last five years there     cost payments is a constant         given the opportunity, will               confusing as it relates to the
           has been explosive growth          reminder to merchants that the      choose to have their payments             exchange rate component and
           in global e-commerce. The          competition in their vertical       delivered in their local currency.        there tends to be a lack of
           process of moving and              is fierce and their ability to      For funds delivered in CAD or             transparent breakdown within
           converting money from              provide recipients the best         USD, exchange local banking               the pricing structure. When
           one currency to another            experience possible is a critical   fees can vary greatly based on            researching global payments
           has become a vital part of         component to their success.         whether or not the currency is            providers, merchants should
           conducting business. With          This being the case, merchants      major, minor or exotic.                   look for those who offer
           the increased global nature        are often wary of expanding             Because of such fees, most            real-time or contracted tiered
           of online businesses and           globally too quickly as the         merchants and their recipients            rates, detailed reporting and
           demand for international           payment options for foreign         prefer to settle outgoing                 direct access to an account
           payments comes the necessity       disbursements do not always         payments in local currency.               representative, whether trading
           for improved means of              deliver the results that are        In doing so, beneficiaries                online or not.
           streamlining international         promised, and the recipients        ultimately receive more money,               It’s your right as a merchant
           money transfer and the entire      are the ones that suffers.          are less inconvenienced, and              to know how your payments
           foreign currency payment               When evaluating global          their payments are delivered              are broken down and paid out.
           process.                           payments providers, there are       in a more timely manner as
              An important growth area        several things to consider:         money moves directly into                 Compliance & regulatory
           for global payments is the vast    · Need for efficient, cost-         their bank account rather                 requirements
           number of digital/social media         effective foreign payment       than sitting in an FX account             Merchants involved in
           merchants making transactions          methods                         waiting to be converted. For              international money
           through micro payments             · Need for transparency on          the merchant, local currency              movement need to keep
           (high volume, lower dollar             pricing and reporting           payments also result in lower             abreast of constantly changing
           amount payments). The types        · Compliance and regulatory         reversals and fewer customer              compliance and regulatory
           of e-commerce merchants                requirements                    service complaints.                       requirements. One area of
           that fall into these categories    · Operational issues, errors,           Another benefit of delivering         key concern around foreign
           include content providers, web         reversals and limited online    payments in local currency                transactions is the potential for
           merchants, gaming & app                functionality                   is the potential to add a                 money laundering.
           developers, contractors, and                                           new revenue stream. Many                     Respected foreign exchange
           stock photography firms, to        Speed and cost-                     e-commerce merchants are                  and global payments
           name but a few.                    effectiveness                       able to lower the costs and               businesses all have a strong
              There is a need in this         For merchants sending               headaches for their recipients,           focus on the prevention
           vertical for the large-scale       payments in Canadian or US          ultimately enabling them                  of money laundering as
           disbursement of global             dollars, one area of particular     to start earning net new                  regulated by the Government
           payments to a variety of           concern is the exorbitant           revenue on their outgoing                 of Canada and as monitored
           service providers, such as         foreign exchange costs and          global payments. For larger               by its financial intelligence
           app developers, contractors,       associated banking fees placed      volume merchants this revenue             unit, the Financial Transactions
           hosted merchant sites, affiliate   on recipients. When a foreign       can be a substantial part                 and Reports Analysis Centre
           marketers, etc. Merchants          recipient converts a CAD            of operational budgeting                  of Canada (FINTRAC). These
           typically decide early on if       payment to their local currency     & planning and serve as a                 providers ensure compliance
           they will disburse payments in     the fees can vary greatly. The      strategic component for                   with regulatory requirements
           Canadian dollars, US dollars       fees and reduced settlement         comparative analysis when                 that include corporate or
           or the local currency of their     amounts are continually a           choosing a payment provider.              individual client identification,
           provider.                          source of recipient concern.                                                  retention of records for at least
              The demand by recipients        Most foreign recipients, when       Transparency                              five years, training of staff
           for timely, accurate and low-                                          Many merchants find pricing               with respect to their reporting

34   PAYMENTSBUSINESS                                                                                   July /August 2011
From the
                                                                                                                        editor



obligations, and recognizing suspicious activity
and reporting suspicious transactions.
Operational issues
There are several important operational



                                                                 PIN Pad Theft! Pads
factors that should also be evaluated when
considering a provider for global payment
disbursements. Typical areas of concern
include:
· Accuracy: “Bad data in – bad data out”
   seems to be a popular catch phrase for
                                                                 Local business finds tampered PIN
   merchants with growing frustration over                       used to steal your banking information!
   the high number of reversals, inquiries,                               Shoppers told to
                                                                             check bank
   investigations (and associated fees), and the                            statements...


   resulting recipient complaints. Ensuring a
   payment provider scrubs beneficiary data
   for errors and accuracy as part of the set-up
   process and on an ongoing basis is critical
   to ensuring timely and accurate payment
   processing. This process can be facilitated
   efficiently with a bank look-up tool provided
   by the payments firm.
· Bundling: The consolidation of payment
   types (including support for wires, drafts,
   domestic and international ACH, spot and
   scheduled payments) in a single file format
   is an important element in streamlining



                                                               Stop PIN Pad Theft!
   the payment file process and reducing
   operational steps. All currencies should be
   remittable in one file as well.
· Online capability: The ability to add, edit,
   change, and delete beneficiary information
   in an easily accessible online environment
                                                               Halo Metrics has been working with merchants across the coun-
   as well as provide tracking information to                  try to stop this crime and to protect the banking data of shoppers
   recipients, such as Swift messages, is a                    from being compromised. The general public is aware if this
   critical component for delivering superior
   service to your recipients
                                                               problem and are looking to merchants to help protect their data.
· Auditing controls: Customizable payment
   approval hierarchies enable a merchant
                                                               Halo Metrics has put together several resources to help to
   to set controls based on current business                   combat this criminal activity. See our extensive line of security
   procedures. Look for the ability to have                    solutions & visit our website halometrics.com/pinpad for the
   one person enter payments, with another
   designated employee being required to
                                                               following information:

                                                               1
   review and approve the payment run prior
   to submission                                                    Learn about your vulnerability score to see what your risk
   Global payment providers are continually                         level is for a PIN Pad theft attack.
updating, customizing and creating solutions
tailored to the evolving needs of their
sophisticated e-commerce clients. Customized
solutions can be tailored to the size and scope                2    Request your FREE PIN Pad theft prevention tool kit. Your kit
                                                                    includes a set of FREE tamper proof labels and many more tools
of their business as well as the profile and
location of their recipients.                                       to get your prevention program started.

Dana Nino is Director of Global Ecommerce,
Cambridge Mercantile Group, a full service payments
                                                               3    Browse our security solutions for PIN Pads
organization that provides foreign exchange and global              which include tamper labels, security posts
payment services, allowing merchants to send and                    & alarms with sensors.
receive payments around the globe. She can be reached
at dnino@cambridgefx.com.



                                           July /August 2011                                                            PAYMENTSBUSINESS   35

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Global Payables, Best Practices For Ecommerce Merchants By Dana Nino

  • 1. global e-commerce A passport to better cross-border payments Global e-commerce merchants face a number of challenges when it comes to paying providers in other countries. This handy primer highlights some of the most common areas that need to be addressed. By Dana nino Over the last five years there cost payments is a constant given the opportunity, will confusing as it relates to the has been explosive growth reminder to merchants that the choose to have their payments exchange rate component and in global e-commerce. The competition in their vertical delivered in their local currency. there tends to be a lack of process of moving and is fierce and their ability to For funds delivered in CAD or transparent breakdown within converting money from provide recipients the best USD, exchange local banking the pricing structure. When one currency to another experience possible is a critical fees can vary greatly based on researching global payments has become a vital part of component to their success. whether or not the currency is providers, merchants should conducting business. With This being the case, merchants major, minor or exotic. look for those who offer the increased global nature are often wary of expanding Because of such fees, most real-time or contracted tiered of online businesses and globally too quickly as the merchants and their recipients rates, detailed reporting and demand for international payment options for foreign prefer to settle outgoing direct access to an account payments comes the necessity disbursements do not always payments in local currency. representative, whether trading for improved means of deliver the results that are In doing so, beneficiaries online or not. streamlining international promised, and the recipients ultimately receive more money, It’s your right as a merchant money transfer and the entire are the ones that suffers. are less inconvenienced, and to know how your payments foreign currency payment When evaluating global their payments are delivered are broken down and paid out. process. payments providers, there are in a more timely manner as An important growth area several things to consider: money moves directly into Compliance & regulatory for global payments is the vast · Need for efficient, cost- their bank account rather requirements number of digital/social media effective foreign payment than sitting in an FX account Merchants involved in merchants making transactions methods waiting to be converted. For international money through micro payments · Need for transparency on the merchant, local currency movement need to keep (high volume, lower dollar pricing and reporting payments also result in lower abreast of constantly changing amount payments). The types · Compliance and regulatory reversals and fewer customer compliance and regulatory of e-commerce merchants requirements service complaints. requirements. One area of that fall into these categories · Operational issues, errors, Another benefit of delivering key concern around foreign include content providers, web reversals and limited online payments in local currency transactions is the potential for merchants, gaming & app functionality is the potential to add a money laundering. developers, contractors, and new revenue stream. Many Respected foreign exchange stock photography firms, to Speed and cost- e-commerce merchants are and global payments name but a few. effectiveness able to lower the costs and businesses all have a strong There is a need in this For merchants sending headaches for their recipients, focus on the prevention vertical for the large-scale payments in Canadian or US ultimately enabling them of money laundering as disbursement of global dollars, one area of particular to start earning net new regulated by the Government payments to a variety of concern is the exorbitant revenue on their outgoing of Canada and as monitored service providers, such as foreign exchange costs and global payments. For larger by its financial intelligence app developers, contractors, associated banking fees placed volume merchants this revenue unit, the Financial Transactions hosted merchant sites, affiliate on recipients. When a foreign can be a substantial part and Reports Analysis Centre marketers, etc. Merchants recipient converts a CAD of operational budgeting of Canada (FINTRAC). These typically decide early on if payment to their local currency & planning and serve as a providers ensure compliance they will disburse payments in the fees can vary greatly. The strategic component for with regulatory requirements Canadian dollars, US dollars fees and reduced settlement comparative analysis when that include corporate or or the local currency of their amounts are continually a choosing a payment provider. individual client identification, provider. source of recipient concern. retention of records for at least The demand by recipients Most foreign recipients, when Transparency five years, training of staff for timely, accurate and low- Many merchants find pricing with respect to their reporting 34 PAYMENTSBUSINESS July /August 2011
  • 2. From the editor obligations, and recognizing suspicious activity and reporting suspicious transactions. Operational issues There are several important operational PIN Pad Theft! Pads factors that should also be evaluated when considering a provider for global payment disbursements. Typical areas of concern include: · Accuracy: “Bad data in – bad data out” seems to be a popular catch phrase for Local business finds tampered PIN merchants with growing frustration over used to steal your banking information! the high number of reversals, inquiries, Shoppers told to check bank investigations (and associated fees), and the statements... resulting recipient complaints. Ensuring a payment provider scrubs beneficiary data for errors and accuracy as part of the set-up process and on an ongoing basis is critical to ensuring timely and accurate payment processing. This process can be facilitated efficiently with a bank look-up tool provided by the payments firm. · Bundling: The consolidation of payment types (including support for wires, drafts, domestic and international ACH, spot and scheduled payments) in a single file format is an important element in streamlining Stop PIN Pad Theft! the payment file process and reducing operational steps. All currencies should be remittable in one file as well. · Online capability: The ability to add, edit, change, and delete beneficiary information in an easily accessible online environment Halo Metrics has been working with merchants across the coun- as well as provide tracking information to try to stop this crime and to protect the banking data of shoppers recipients, such as Swift messages, is a from being compromised. The general public is aware if this critical component for delivering superior service to your recipients problem and are looking to merchants to help protect their data. · Auditing controls: Customizable payment approval hierarchies enable a merchant Halo Metrics has put together several resources to help to to set controls based on current business combat this criminal activity. See our extensive line of security procedures. Look for the ability to have solutions & visit our website halometrics.com/pinpad for the one person enter payments, with another designated employee being required to following information: 1 review and approve the payment run prior to submission Learn about your vulnerability score to see what your risk Global payment providers are continually level is for a PIN Pad theft attack. updating, customizing and creating solutions tailored to the evolving needs of their sophisticated e-commerce clients. Customized solutions can be tailored to the size and scope 2 Request your FREE PIN Pad theft prevention tool kit. Your kit includes a set of FREE tamper proof labels and many more tools of their business as well as the profile and location of their recipients. to get your prevention program started. Dana Nino is Director of Global Ecommerce, Cambridge Mercantile Group, a full service payments 3 Browse our security solutions for PIN Pads organization that provides foreign exchange and global which include tamper labels, security posts payment services, allowing merchants to send and & alarms with sensors. receive payments around the globe. She can be reached at dnino@cambridgefx.com. July /August 2011 PAYMENTSBUSINESS 35