Star segment: housewares; casual lifestyles change face of industry.

Star segment: housewares; casual lifestyles change face of
industry.
New York, N.Y., 10001
Fax: (212) 714-2958
Fax: (201) 864-4579
Phone: (617) 561-2267
WEDGWOOD USA 1330 Campus Parkway Wall, N.J. 08873
Phone:(617) 568-1300
Phone: (805) 650-9292 or (800) 255-9270
MIKASA 1 Mikasa Dr. 11787
Contact: Gary Moreau, president, chief operating officer; J. 94710
Contact: Abe Lefkowitz, president; Steve Cohan, senior VP
Phone: (914) 232-0755
Fax: (914) 969-2618
Phone: (212) 686-7440
ONEIDA LTD. 10010
Categories: serveware and accessories, $5-$125; vases, $17.50-$75
Fax: (212) 696-4299
STUDIO NOVA 1 Mikasa Dr. San Diego, Cal. 10010
Contact: Nejat Gabbay, president; Sal Gabbay, director sales and marketing
Categories: housewares, silverplate giftware, holloware, frames, photo albums and infant goods, $5-
$500
ROSENTHAL USA 66-26 Metropolitan Ave. Eight floor New York, N.Y. 10001
Vendor-owned stores 7%
Fax: (212) 545-8599
Contact: Charles Baum, president; Charles Swarns, VP sales/marketing;

Contact: Joe Sengstock, customer service
Categories: stainless steel, $15-$35
Fax: (908) 356-9467
RELATED ARTICLE: Guide to Flatware
WATERFORD CRYSTAL USA 1330 Campus Pkwy. 10011
Phone: (516) 273-3300
Contact: Mark Roland, president; Peter Braley, national sales mgr.
Other 3%
Fax: (516) 435-0558
Phone: (203) 269-8588
Contact: Louis McNeil, president; Robert Charland, merchandise manager
HERMES OF PARIS Saint Louis, Cristal De France 41 Madison Ave. New York N.Y. Mt. 80207
Fax: (714) 529-5256
Fax: (914) 666-2092
Contact: Gregory Swift, VP/general manager
$1.505 billion
"People collect Christmas patterns--that's the nice thing about the business," adds Corson of Nikko.
P.O. New York, N.Y. Va. 10001
Another channel that has gained share (9 percent) by increasing its store count is vendor-owned
stores. 10010
Fax: (212) 683-7406
Contact: Kasey Yawata, president; David Majors, national sales manager; Judy Gorski, bridal/sales
promotion coordinator
Mail-order catalogs 9%
Categories: stainless steel, $35-$150 per 5-piece place setting
SCAN-AGENT INC. 08332

Phone: (516) 466-7766
DAUM CRYSTAL 41 Madison Ave. 10016 Glass: (212) 683-9660
Categories: photo frames, $5-$35; tableware and serving accessories, $10-$200; figurines, $15-$50;
vases, $15-$150; clocks, $15-$50; holiday accessories, $5-$150; collectibles, $20-$400
Mark Glazer, vice president of sales and marketing for Crisa Corp., says glass dinnerware has gotten
even stronger in the mass market, due largely to price points that make it "almost a disposable" ($9
to $15 for a 16- or 20-piece set). 10010
ELYSEE (Sports Impressions) 168 Regal Row Dallas, Texas 75247
Fax: (914) 697-6464
Fax: (609) 392-1437
Phone: (800) 237-0005
CARTIER INC. 15644
Phone: (717) 653-4444
Contact: Charles R. 36 Mayfield Ave. 134 Garfield Ave. 10010
Phone: (315) 733-4663
DANSK INT'L. 20007
CHERUBINI USA INC. The overwhelming majority are now of the outlet type which, unlike the
showcase variety, is very profitable. Freeman, president
Contact: Gregory Swift, VP/general manager
Storageware enjoyed explosive growth, thanks to new shapes and colors and more aggressive
merchandising.
Contact: P.H. 10016
Contact: Arnold Holtzman, president; Gary Miniman, VP merchandising/marketing
Categories: porcelain, $110-$400 per 5-piece place setting
Categories: procelain accessories and giftware, $50-$250
Fax: (510) 843-3740
[ILLUSTRATION OMITTED]
Categories: glass stemware, $4-$6 each, $14-$18 set; barware, $2-$4 each, $8-$15 set; serveware,
$10-$15 set; accessories, $10-$15 set

Fax: (212) 685-7327
Contact: Howard Friedman, president
Categories: stainless steel, $59.95-$79.95 per 50-piece set; colored handle, $29.95-$39.95 per 20-
piece set; goldplate, $39.95-$49.95 per 24-piece set
Categories: crystal art sculptures and awards, $60-$5,000
The figures in HFN's Tabletop Report 1995, like those in previous reports, are estimates based on
discussions with leading vendors, retailers and retail analysts. According to Libman of Lynns
Concepts, department stores have been working to grow this business through lower opening prices
and more advertising. 10001 hone: (212) 683-7400
Contact: W.H. 98-21 97th Ave. Neuwirth, executive VP; David A. New York, N.Y. New York, N.Y.
Their emergence has prompted department stores to focus more on the housewares department.
LOUI MICHEL CIE (Bee International) 1420 West 240th St. Burns, senior VP, crystal
Contact: Leonard Florence, president; Bob McAniff, VP sales
Fax: (508) 822-7269
HOYA CRYSTAL USA 450 Park Ave. 90710
Fax: (212) 446-5374
Fax: (802) 442-6080
Categories: porcelain dinnerware, $60-$70 20-piece set; oven to tableware dinnerware and
serveware open stock $5-$30
Contact: Kurt Adler, chairman; Howard and Clifford Adler, presidents
Contact: John Ardington, Exec VP
Supermarkets & drugstores 5%
Mass merchants 31%
EURO CERAMICA 41 Madison Ave. South Norwalk, Conn. 59 Davis Ave. Box 10527 820 Noyes St.
11788
BYERS CORP. Helmick, sales VP
Fax: (212) 686-1703
Phone:(708) 205-9800
Categories: lead crystal stemware, $30-$60 stem; barware, $125 per four-piece set

Fax: (214) 631-2863
Categories: stainless steel, $37.50-$75 per 5-piece place setting; silverplate, $75-$120 per 5-piece
place setting; goldplate, $30-$40 per 5-piece place setting; sterling silver, $310-$550 4-piece place
setting
Categories: handpainted ceramic dinnerware and serveware; metal charger plates; Italianstyle
ceramicware.
Contact: Ray Dingman, president; Dennis Marton, VP marketing
NANCY CALHOUN INC. 10010
Phone: (717) 848-5500
Categories: art glass, $60-$5,000; ceramic accessories, $20-$300; decorative frames and boxes, $40-
$200
Categories: lead crystal stemware, $14.25-$85 per stem; barware, $12.50-$15 per piece; crystal
giftware, $12-$85
GODINGER SILVER ART CO. Britannia St. All rights reserved.
Phone: (610) 253-6268
Total Crystal/Glassware Market 1993: $1.505 billion
Fax: (212) 466-7711
Crystal & Glassware 40% $1.505 billion
Categories: lead crystal stemware, $12-$15; and giftware, $10-$35; glass stemware, $7 and giftware,
$12-$85
Categories: earthenware, $69-$95 per 5-piece place setting; Mason's Ironstone, $45-$78 per 5-piece
place setting
Fax: (908) 324-0017
Categories: Blue Danube fine china and giftware
Categories: porcelain, $80-$140 per 20-piece set
Fax: (718) 417-3407
Phone: (609) 896-2800
Fax: (304) 455-5984
Contact: Georg Simon, president

UNIVERSAL PORCELAIN 5401 Mitchelldale, Suite A-1 Houston, Texas 77092
Fax: (303) 320-5610
Phone: (215) 750-9222
THE ZRIKE CO. Mt. Corning Consumer Products spent approximately $6.6 million to advertise
Corelle dinnerware out of a total tabletop expenditure of $7.2 million. 10549
Total Flatware Market 1994: $683 million
Phone: (617) 568-1300
Fax: (203) 431-6241
CRYSTAL CLEAR INDUSTRIES 220 Fifth Ave. New York, N.Y. 90249
Categories: stoneware, $25 to $35 per 5-piece place setting; porcelain, $50 to $90 per 5-piece place
setting
Change 1993/1994: +3%
Categories: lead crystal stemware, $40-$110; barware, $25-$30; accessories, $40-$600
Contact: Jamie Hirsch, VP
WASHINGTON FORGE 5215 Old Orchard Road Skokie, Ill. She reports that Pfaltzgraff's best-selling
patterns are all-white or white with simple bands.
DONEGAL CRYSTAL USA INC. 10001
Fax: (703) 347-5731
Categories: ceramic serveware and accessories, $25-$150; ceramic and Venetian glass figurines,
$25-$250; crystal frames, $25-$60; crystal vases, $9-$150; alabaster and marble accessories, $8-$50
LENOX CHINA & CRYSTAL 100 Lenox Dr. Newell, W. 10010
Contact: Ron Jones, president; Robert Koren, VP marketing
Phone: (609) 866-2900
Categories: stainless steel and colored handle, $29.95-$79.95 for 20- to 74-piece sets
Phone: (609) 896-2800
Fax: (214) 454-1139
Specialty stores 12%

LIPPER INTERNATIONAL (Blue Danube) 235 Washington St. 41 Madison Ave. These retailers have
definitely been a boon to some mass market and department store vendors. 21705
According to Alamin, serveware may have the greatest growth potential of all at mass because its
large, functional items represent "recognizable value at affordable price points." As more retailers
recognize that serveware has become a more year-round business, "productivity will soar."
Categories: holloware, $10-$200; serveware, $10-$500; frames, $10-$50; Christmas goods, $10-$75
Categories: china, $110-$350 per 5-piece place setting
Phone:(315) 361-3000
Phone: (212) 683-1747
Categories: porcelain and bone china, $35-$560 per 5-piece place setting
Fax: (413) 774-4393
Fax: (201) 817-8552
Fax: (201) 939-4492
Categories: earthenware, $30-$50; stoneware, $30-$60; china, $25-$180; porcelain, $46-$100; bone
china, $62-$200--all per 5-piece place setting
Phone: (508) 291-1104
Fax: (617) 986-8168
PRISM FRAME 2280 Newlins Mill Road Easton, Pa. IMPORTS 330 Fifth Ave. The strength of the
accessories business is another reason for retailers to favor whiteware, he adds, because they can
make higher margins on accessories than on place settings.
Contact: Hung Lam, president; Vincent Stagliano, national sales manager
1993 Breakdown by Retail Channel
Fax: (214) 454-1208
Phone: (919) 732-5933
Contact: Christopher J. Naugatuck, Conn. 1825 Eastshore Hwy. The number of vendor-owned stores
is now approaching 500 and continues to rise.
Categories: fine china, $78-$400 per 5-piece place setting; bone china, $71-$187 per 5-piece place
setting; fine china gifts, $14.25-$237
Fax: (914) 428-8251

Fax: (212) 481-9549
WATERFORD CRYSTAL USA 1330 Campus Pkwy. Parlon) 400 Veterens Blvd. Harbor City, Cal. 373
Park Ave. 90221
Phone: (201) 890-3366
Categories: photo albums, memory books and frames
Fax: (212) 685-1132
Fax: (212) 532-8284
Fax: (609) 895-1763
PFALTZGRAFF 140 East Market St. The company's whiteware patterns cover many price points and
different bodies. Kisco, N.Y. 220 Fifth Ave. Box 67 Milton, W. 60062
Phone: (800) 252-9555
Fax: (908) 938-6915
Phone: (516) 683-6000
Mikasa, for its part, continues to view formal china as a "tremendous opportunity" and plans
introductions and promotions "to drive that business through the first half of 1996," Fencel says.
Categories: lead crystal stemware, barware, serveware and accessories
REED & BARTON SILVERSMITHS 144 W. Libman adds that Lynns is doing a lot of expanded, value
set business with department stores.
Contact: Charles R. Photo by Alan Veldenzer
GLASSWARE STATISTICS
THE ASHLEY COLLECTION 322 West 57th St., Suite 19-S New York, N.Y. One Merrick Ave. 32
Knight St. 11722
Fax: (203) 723-5867
Categories: stainless steel, $30-$77.50 per 5-piece place setting
OFNAH CRYSTAL 325 South Flores St. Box 9487 Brea, Cal. In the most recent quarter, Lenox had
seven of the top 10 formal patterns, including recent introductions as well as longtime favorites.
Forster adds that mass merchants are now carrying 40- and 45-piece flatware sets as basics
alongside the traditional 20-piece set. 22186
Phone: (212) 924-0900

VILLEROY & BOCH 5 Vaughan Dr., Suite 303 Princeton, N.J. Wells III, executive VP/GM; J. 600
Madison Ave. 10010
Contact: H.A. Central Expressway Dallas, Texas 75243
Both the Wallace and Towle brands have experienced strong growth in stainless flatware, according
to Scott Bial, particularly from value-priced service-for-eight sets. "We see a shift to 18/8 goods at
mass." Like Corning, Oneida reports strong sales last year in a market that was sluggish overall.
02026
Categories: serveware and accessories of ceramic and glass, $7.50-$100
Categories: stainless steel; colored handle; silverplate; goldplate
TIENSHAN INC. Gold-accent patterns in services for eight, retailing from $150 to $200, "have been
big business" for Towle, Bial says, and Wallace, too, is attacking the service-for-eight business.
Categories: handmade crystal gifts and accessories, $15-$150
Contact: Al Reiner, president
Categories: crystal and glass stemware, $4-$90; barware, $4-$60 accessories, $4-$350
Fax: (216) 476-0001
Silver department flatware did only slightly better last year than formal china and crystal stemware.
Kisco, N.Y. Lipper, CEO; Amy Lipper, president; Joseph Leighton, sales manager
Phone: (212) 686-5080
ONEIDA HOUSEWARES Kenwood Station Oneida, N.Y. 20167
Fax: (513) 563-9639
Fax: (212) 481-8653
Categories: ceramic serveware and accessories, $5.50-$200
Categories: ceramic serveware and accessories, $10-$80; vases, $25; other kitchen accessories, $25-
$70
Fax: (908) 356-9467
Categories: serveware $4.99-$29.99; storage jars (Le Parfait) $1.49-$6.49; candleholders $1.99-
$3.99; dinnerware 20-piece sets $19.99-$29.99.
Phone: (212) 684-2215
Contact: G. At the spring tabletop show, Mikasa introduced three Christmas patterns--one embossed

white (Festive White), one whimsical (Holiday Season) and one contemporary (Season's Glow). Santa
Fe Ave. York, Pa. 13421
HOLIDAY WORKSHOP 175 McClellan Highway East Boston, Mass. Because of their "marquee
value," they appeal as strongly to retailers as to consumers, he adds.
CHRISTIAN DIOR 41 Madison Ave. 11021
IMPERIAL CRYSTAL & CHINA CO. 26155
LYNNS CONCEPTS INC. Box 2068 50 Hartz Way Secaucus, N.J. Parmacek, president; Jeff Rohe,
sales VP
Phone:(800) 544-2209, (212) 685-5843
Contact: Horst Vogel, president
Categories: photo and poster frames, $15-$75
Fax: (212) 213-4920
Categories: lead crystal and glass stemware, barware, serveware and accessories
Phone: (401) 769-8000
Total Flatware Market 1993: $661 million
Fax: (718) 641-5219
Contact: Michael Gentes, president; Hedi Fitz, marketing VP
Categories: FotoMax photo storage and viewing devices
Contact: Joel L. Box 1178 Sterling, Va. DESIGNS LTD. Box 37, Elkins Road Elkins, N.H. 91803
Department stores 12%
TABLETOPS UNLIMITED 1650 West Artesia Gardena, Cal. 13503
THE SWISS CRYSTAL CO.LTD. 15 Oser Ave. 41 Madison Ave. 420 Madison Ave. Waterford
Wedgwood USA put $3.3 million of its $5.5 million outlay behind Waterford Classic.
PRODUCTS CO. 10577
YAMAZAKI TABLEWARE 150 North St. 225 Fifth Ave., Suite 1006 New York, N.Y. The most
formidable challenge comes from JC Penney's new gift registry, according to Forster of Oneida.
10001
Contact: Elizabeth Buhler, VP sales and marketing; Thierry Chaunu, president
Mass merchants 38%

1994 Breakdown by Retail Channel--$616 million
Contact: Marie Donovan, national sales manager
Categories: Burnes/Terragraphics: frames, $10-$40; albums, $2.99-$14.99; Carr frames, $10-$25;
Holson frames $4.99-$12.99, and albums, $5.99-$12.99
Fax: (203) 325-8664
Phone: (805) 484-6666
Fax: (610) 253-3039
Contact: Debby Parkinson, national sales manager
Categories: stoneware, $40 to $50 per 20-piece set
Contact: Robert Frehling, president; Mark Silvers, sales manager
Christmas dinnerware and giftware reportedly had their best year ever in 1994, although there is no
estimate yet of their sales, which encompass all levels of the market. place setting; accessories, $20-
$130
Fax: (609) 734-7841
Contact: Don Restivo, VP marketing
Contact: Peter Foster, assistant manager
Categories: porcelain dinnerware, $150-$375 for a 5-piece place setting; coordinating giftware,
$100-$500; lead crystal stemware, $50-$300 per stem; and holloware $60-$350
Fax: (415) 595-8190
Phone: (212) 725-9100
Contact: David Deutsch, president; Herb Latzman, VP
Phone: (201) 867-9210
Categories: colored handle, $15 and $17.50 per 20-piece set
AMBROSIA INDUSTRIES INC. 17404
Categories: 33 percent lead crystal barware, stemware and giftware, $50-$850
Phone: (212) 679-5566
Categories: glass and wooden photo frames, $20-$100; photo albums
Categories: porcelain, $49.99-$200 for 20-piece sets

Contact: Mel Birnbaum, CEO; Joel Winton, treasurer;
Fax: (708) 581-0438
HAVILAND LIMOGES 36 Mayfield Ave. New York, N.Y. 98134
Fax: (718) 417-3407
Phone: (212) 683-2727
($3.711 billion)
Contact: Julie Sanders, president
Phone: (914) 232-0755
REED & BARTON (Val Saint Lambert USA) (Galway Irish Crystal) 144 West Brittania Street
Taunton, Mass. 60610
Categories: stoneware, $55-$80 per 5-piece place setting; accessories, $8-$110
Phone: (510) 843-4691
Categories: stainless steel, $30-$80 per 20-piece set; $50-$100 per 45-piece set; silverplate, $149-
$299 per 46-piece set; goldplate, $99-$299 per 46-piece set; larger sets available
Contact: Herbert Miller, president; Arnold Nurick and Jan Potter, exec VPs
Stein of Retroneu/Excel notes that in addition to promoting flatware more, mass merchants devoted
more space to it in 1994.
Contact: Jack H. Russell Krueger, president, CEO
SWID POWELL 55 West 13th St. New York, N.Y. New York, N.Y. McGillivary, president/CEO, Carl
Mielke, senior VP sales, Tom McInerney, marketing VP
Phone: (214) 905-9977
Phone: (708) 581-0400
Contact: Julia Watts, general manager
Phone: (708) 564-0400
Fax: (908) 356-9467
Contact: Nancy Calhoun, president; Larry Heinze, VP sales/marketing
Categories: wood photo frames

Waterford Classic also had success with themed collections whose prices start at $250.
Categories: aluminum serveware, $20-$200; frames, $8-$75; desk accessories, $10-$200; glass
accessories, $25-$375
Fax: (203) 847-7613
Phone: (510) 654-0413
Phone: (212) 724-8027
Phone: (206) 325-8883
ROYAL DOULTON USA 701 Cottontail Lane, Somerset, N.J. 8th St., Suite 264 New York, N.Y. 11379
Phone: (212) 213-6884
Meanwhile, Wal-Mart, Kmart and Target are sufficient by themselves to keep mass merchant
tabletop sales growing (31 percent share). Greenfield, Mass. Their success seems to reflect the
continued consolidation of department stores and the continued out-distancing of their competition
by the big-three mass merchants. 08873
Categories: 18/10 stainless steel, $38.50-$99.50 per 5- piece place setting
Phone: (717) 394-0202
Phone: (214) 918-0098
REGENT SHEFFIELD 70 Schmitt Blvd. Berkeley, Cal. Consumers today, especially non-bridal ones,
find casual china more appealing than formal for the simple reason that formal dining has become a
rare occurrence. Box 4218 Dedham, Mass. 07644-0686
Fax: (617) 828-7699
Phone:(212) 683-9660
AYNSLEY CHINA Pinwood Business Center, Suite 2002 Somers, N.Y. P.O. 10024 914 756 2021
Phone: (212) 481-0288
PHILIP WHITNEY LTD. Joy, sales manager
Contact: Stan Golder, president
JACQUES JUGEAT INC. 07074
Contact: Anne Underwood, product manager
Contact: Ray Dingman, president; David Schwartz, executive VP
Phone: (714) 529-4700

Categories: photo frames (wood, metal, acrylic), 50 cents-$75
Contact: Anton Katrus, president; Nick Angelakos, VP product development; Tom Keaveney, national
sales manager
Contact: Yves Coleon, president and CEO; Sylvie Jouan, sales director
Phone: (908) 938-5800
MAGEE CO. New York, N.Y. 08540
Categories: solid hot-forged brass giftware, decorative accessories and holloware, $7.75-$210; brass
desk appointments, $9.95-$115; solid brass accent, table and floor lighting, $35-$340
Phone: (914) 664-2277
Categories: sterling silver, $420-$500 per 4-piece dinner setting; $385-$490 per 4-piece luncheon
setting
ASHLEIGH MANOR P.O. Before the advent of the registry, Penney's had not competed in upstairs
tabletop, only at the housewares level.
Categories: porcelain figurines, $10-$500; musicals, $19.99-$125; decorative accessories, $10-$500
Contact: Michael Reinhold, president; Ann Morhauser, marketing VP
Categories: colored handle, $15-$35 per 20-piece set
PORTA INC. 10701
Contact: Thierry Chaunu, president; Elizabeth Buhler, VP sales and marketing
Categories: bone china and ceramic giftware, trays and frames
Contact: Jesse Luxton, president; Richard Beattie, sales/marketing director
Fax: (609) 896-2715
Contact: Arnold Holtzman, president; Gary Miniman, marketing VP
Contact: Gary Johnston, president; Dennis Regano, sales/marketing VP
Phone: (412) 658-1638
Categories: porcelain dinnerware, $40-$50 per set of four
Categories: photo frames, $1.99-$35.99
Contact: Roger D. 06901

CHRISTIAN DIOR 41 Madison Ave. HFN, the weekly home furnishings newspaper, is published by
Fairchild Publications, a Capital Cities Media Inc. One continuing bright spot for Wallace, he adds,
has been gold-accent patterns.
Phone: (212) 686-5080
JULIE POMERANTZ 41 Madison Ave. Pleasant, Pa. So. 10010
BERNARDAUD LIMOGES NA 41 Madison Ave. Demand has been growing as well for coffee and tea
glasses.
SASAKI 41 Madison Ave. 06492
Fax: (212) 247-1489
Phone: (310) 325-9196
$3.71 billion
Fax: (212) 889-6742
Phone: (214) 918-0098
Contact: Seymour Mann, chairman/president; Gideon Oberweger, CEO/exec VP
FABERGE COLLECTION 97 Old Boston Rd. 10022
ROSENTHAL (Thomas by Rosenthal) 66-26 Metropolitan Ave. 17044
Fax: (617) 933-1930
Categories: porcelain, $40-$150 per 5-piece place setting; bone china, $120-$300 per 5-piece setting
MOTTAHEDEH & CO. 91405
Fax: (201) 867-0457
Fax: (212) 685-7879
GINKGO INT'L. 93010
Categories: Silverplated flatware
Fax: (617) 769-9468
Contact: Steve Wilton, president; Dan Helmer, sales manager

TOTAL TABLETOP MARKET
To restore their reputation for service, department stores are also making a greater effort to train
sales associates, Stern adds, and enlisting the help of vendors in doing so.
ORREFORS KOSTA BODA (Kosta Boda, Orrefors) 140 Bradford Drive Berlin, N.J. 10010
Categories: porcelain, $125-$925 and ironstone, $100-$125, per 5-piece place setting
Categories: Italian handpainted ceramics, $6.99 apiece, $79.99 per 16-piece set; serveware, $24.999
apiece.
Contact: Vincent Pasquale, president; Scott Slater, merchandising VP; Don Seely, senior product
manager; Bill Johnson, creative services manager
KV&F METAL PRODUCTS 305 Northern Blvd. 93003
NANCY CALHOUN P.O. 10022
Fax: (510) 654-2167
Fax: (413) 774-4393
Fax: (212) 223-6371
DALZELL/VIKING Box 459 New Martinsville, W. 10010
Fax: (516) 569-5656
Categories: holloware, barware and giftware
Phone: (212) 679-8121
Fax: (201) 319-1962 Contact (Tabletop Division): Charles Gifford, president; Judy Stern, pr manager
Contact: Claire DesBecker, president
Contact: H.A. 10010
Fax: (212) 679-2923
Categories: bone china, $65-$2,250 per 5-piece place setting; porcelain, $60-$150 per 5-piece place
setting
Contact: Mark Glazer, VP marketing
Phone: (212) 686-6170
UTICA CUTLERY CO. 17401
Contact: Kenneth R. Badio Circle Rd. 11021

KOMODO INTERNATIONAL (Bali) 18405 S. 07644
Categories: stoneware, $63 per 5-pc. Box 37, Elkins Road Elkins, N.H. Gallagher, VP marketing;
Hampden Damen Mepham IV, national sales manager
At the same time, casual china has been evolving toward transitional--dinnerware suitable for formal
or informal dining, according to Judy Stern, spokeswoman for Noritake. Columbus, Ohio 43231
Fax: (805) 484-2239
Categories: lead crystal stemware, $25-$65 each, $129-$201 set; barware, $30-$80 each, $88-$2,335
set; accessories, $34-$1,075 each, $88-$1,990 set
Fax: (609) 866-2499
Phone: (516) 293-3990
1993 Housewares, Mass Market Breakdown by Retail Channel
BADASH CRYSTAL INC. 07660
Contact: Harmon Stein, president; Gary Latzman, sales VP
Categories: stoneware and porcelain, $30-$100 per 20-piece set
LIPERT INTERNATIONAL 2922 M Street N.W. New York, N.Y. 25th St. 07072
In glassware, licensed products have graduated from a promotional business to part of the everyday
assortment, according to Steve Alamin, vice president of merchandising for Anchor Hocking Glass,
which has the licenses for the standard Disney characters, as well as for the Warner Bros. New York,
N.Y. Such established players as Waterford, Lenox, Gorham and Mikasa all did well, and Crystal
Clear Industries gained strength in department stores, according to Macomber's McGuiggan.
Fax: (203) 853-1860
Alamin of Anchor Hocking Glass says drinkware sales in the mass market got a boost from new
packaging and from sets whose counts were adjusted to hit key price points. 10022
Fax: (714) 529-5256
1993 Breakdown by Segment
Fax: (908) 938-6915
Contact: Mark Myers, national sales manager; Barbara Collins, key accounts manager
Phone: (212) 753-0111
Fax: (203) 723-5867
Contact: Brian Heath, president; Edith Heath, VP; Laura Eckhard, sales

Phone: (609) 825-5620
Contact: Ron McGaha, president
Phone: (610) 777-7811
WMF/HUTSCHENREUTHER 85 Price Pkwy. White Plains, N.Y. Princeton, N.J. Block, president;
Pauline Kelbly, senior VP, national sales manager
Fax: (610) 253-3039
Phone: (603) 526-2127
Categories: stoneware dinner plates, $16.50; salad plates, $12; pasta plates, $15; bowls, $11; cups
and saucers, $13; stoneware accessories, $20-$80; porcelain, $11-$16.50 open stock; porcelain
SASAKI 41 Madison Ave. 75 Seaview Dr. 38930
Specialty stores
Fax: (212) 686-1703
FLATWARE STATISTICS
Contact: Wesley
http://annagainandagainreviews.com/2014/05/new-kitchen-style-with-wall-art-decals-from-decdecals.
html# S. 10010
Fax: (212) 532-8284
Categories: serveware and accessories, $6-$250; vases, $10-$250
Categories: Blue Danube fine china and giftware
Phone: (516) 822-5200
Contact: George Franconeri, president
$910 million
Fax: (212) 685-1035
Fax: (516) 293-3561
Fax: (305) 573-8024
Mass merchants 15%

Phone: (516) 952-7662
Categories: porcelain dinnerware and glassware
Phone: (212) 481-0288
Total Dinnerware Market 1994: $1.59 billion
Contact: Harry Phillip, president; Lisa Djmal, marketing manager
Phone: (908) 225-9600
Phone: (201) 867-9210
Other 5%
Contact: Walter Rowen, retail; Michael Rowen, wholesale
Categories: lead crystal stemware, glass barware, and accessories
Categories: porcelain, $120-$450 per 5-piece place setting; ceramic dinnerware and accessories;
earthenware, $69 per 4-piece setting
OMNIBUS 13111 N. 07719
Categories: lead crystal and glass stemware, $24-$45; barware, $24-$30 set of four; accessories,
$15-$140
Fax: (301) 631-0108
Contact: Monte Feldman, president
Phone: (510) 849-1000
Catalog-showrooms 4%
Upstairs formal $461 million 30%
Categories: lead crystal giftware and accessories, $5-$250
Categories: ceramic, resin and terracotta serveware and accessories, $2.50-$50
1993 Upstairs Market Breakdown by Retail Channel
Phone: (800) 527-5211, (214) 918-0098
Fax: (516) 435-0558
MIKASA One Mikasa Drive Secaucus, N.J. New York, N.Y. 41 Madison Ave. This may or may not be

hurting tabletop registrations (most vendors say they are down), but one company feels the
competition with other departments is making it more difficult to convert registrations into sales.
Warehouse clubs 3%
Fax: (201) 778-8542
Fax: (212) 696-9159
Fax: (212) 889-2427
Categories: alternative metal giftware, $29-$270
Contact: Paul Helgesen, president; Scott Kingsland, sales manager
Categories: crystal giftware and collectibles, $10-$375
Fax: (201) 807-0197
Phone: (805) 484-6666
Contact: Martin Seltzer, executive VP; Jerry Kummins, sales/marketing manager
Contact: John Aucello, president; Mike Wluka, sales VP
Phone: (201) 807-1177
Phone: (419) 727-2100
Fax: (708) 566-8389
Categories: colored handle, enamelware
Contact: Ian Zucker, president
Contact: Ron Jones, president; David Bausman, sales/marketing VP
"The transitional segment would be decent-size if one could isolate it," comments Dick McGuiggan,
president of Macomber Associates, which tracks upstairs tabletop sales. New York, N.Y. Box 1178
Sterling, Va. Richard Byers, sales/marketing VP; Kevin Frank, national sales manager
AYNSLEY CHINA Pinewood Business Center, Suite 2002 Somers, N.Y. Ashton, sales VP; Daniel P.
Emeryville, Cal. Lancaster, Pa. Service Merchandise, Target Stores (Club Wedd) and Home Depot
are all in the registry business today, although only the first two compete directly in tabletop.
Decorative accessories $58 million 6%

Fax: (405) 942-7174
Contact: Ye H. 02780 Ansonia, Conn. 10001
Phone: (714) 529-4700
Contact: Bernard Neuwirth, president; Robert A. 06492
Phone: (201) 473-1900
ELEMENTS GLASSWARE 11 East 26th St. Woburn, Mass. 13231 Slover Ave. But Stern adds that
even Noritake's housewares line, Epoch, now has a china body, "which even has some bone in it.
They are also offering expanded sets as promotional items.
Fax: (214) 742-3344
Categories: Faience, $35-$70; porcelain, $50-$98
1993 Stainless Steel Breakdown by Retail Channel
Fax: (305) 491-4527
Fax: (617) 963-7677
Fax: (212) 481-8726
LALIQUE 41 Madison Ave. Lipert, chairman; Louise Lipert, exec VP
Phone: (818) 780-9242
Categories: lead crystal stemware, $9.99-$39.99; barware, $9.99-$39.99; serveware, $10-$200;
Phone: (212) 684-1534
Fax: (914) 666-2092
Phone: (914) 967-6026
Contact: Richard Ranier, VP operations
Stemware $176 million 30%
Categories: lead crystal stemware, $15-$40; barware, $15-$40 serveware, $30-$450; accessories,
$30-$3,700
SAINT GOBAIN INT'L 41 Madison Ave. New York, N.Y. Va. Braunschweig, president; Tim Lewis,

sales/marketing VP
GODINGER SILVER ART CO. 07719
Categories: photo frames (many materials), $1.99-$24.99
Phone: (617) 769-8550
Fax: (212) 481-1976
DONEGAL CRYSTAL USA, INC. 10001
Phone: (614) 452-9000
Phone: (800) 648-2014
GORHAM 100 Lenox Dr. Needing to show "a clear quality difference" from housewares dinnerware
to justify the price difference, casual china increasingly uses formal china bodies. 10010
Contact: Albert D. 07094
Contact: Stuart Scheyer, president; Steven Scheyer, exec VP
DALE TIFFANY 6 Willow St. 60077
Contact: William Bracy, president; Kathleen O'Hare, VP marketing
Significantly, casual china, which is traditionally less expensive than formal, is experiencing growth
even in the $70 to $90 price range, which is now the only growing one in formal china.
HEARTH & HOME DESIGNS 7541 Woodman Pl. 224 Fifth Ave. 93003
Categories: lead crystal stemware, $12.50 and up per stem; barware, $35 per set of 4; serveware,
$25 and up; accessories, $10 and up
Phone: (310) 217-8910
Categories: earthenware and glass dinnerware
Phone: (609) 896-2800
Contact: Michael Ruddy, president
Categories: earthenware serveware, stoneware dinnerware and serveware; porcelain dinnerware
and serveware
Categories: beverageware open stock and sets; glass dinnerware 20-piece sets, serveware.

Christmas also continues to become an increasingly important classification in crystal, glassware
and silver, as well as in ceramic. 07094
Contact: Barbara Deichman, vice president
Categories: lead crystal stemware, $29-$235; barware, $49-$200
Contact: Herb Miller, president; Arnold Nurick, executive VP; Jan Potter, executive VP
Categories: tabletop serveware and accessories, $1.50-$50
SEYMOUR MANN 225 Fifth Ave. 08837
Phone: (212) 725-7661
Categories: photo and poster frames (acrylic, wood, molded plastic), 75 cents-$20
Contact: Mark D. 06877
Phone: (908) 819-7700
Contact: John Falzer, president; Christine Havala, marketing VP
SUPER GLASS CORP. Marvel, president; Kyle Hall, public informatio manager
Categories: metal crafted giftware and housewares, $9.99-$24.99
Fax: (212) 696-4299
CLAIRE DESBECKER CERAMICS 267 W. (Brooks) Titcomb, president; Linda Zasmovich, VP
CYCLAMEN STUDIO INC. New York, N.Y. 07444
Contact: William H. New York, N.Y. Box 2000 Lewistown, Pa. Secauscus, N.J. Gallagher, VP
marketing; Hampden Damen Mepham IV, national sales manager
Contact: Arthur Court, CEO; Elena Court, exec VP; John Werbelow, VP/national sales manager
Fax: (201) 440-1758
Fax: (212) 696-4299
Phone:(708) 852-6960
Categories: ceramic figurines and musicals
Categories: stoneware, glassware, porcelain, silverware and alternative metals
Barware $33 million 6%

PHILIP KINGSLEY 40 Cuttermill Road Great Neck, N.Y. Joy, Pa. For example, Scott Bial, vice
president of marketing for Wallace Silversmiths, reports that his ornament business is "through the
roof" and the assortment will be greatly expanded for next year.
Phone: (212) 686-5080
Contact: Belinda Boston, manager
Phone: (508) 824-6611
Fax: (805) 650-3770
Contact: Ray Dingman, president; Rick Fencel, Exec. 10010
Fax: (212) 213-5161
Phone: (201) 867-9210
Phone: (908) 938-5800
Contact: Pamela Mahbod, national sales manager
Fax: (717) 684-6898
Contact: Ray Dingman, president; David Schwartz, executive VP
COPYRIGHT 1995 MacFadden Communications Group LLC
No portion of this article can be reproduced without the express written permission from the
copyright holder.
HEATH CERAMICS 400 Gate 5 Road Sausalito, Cal. 02368
Categories: earthenware, $65, and procelain, $30-$90 per 5-piece place setting
Phone: (203) 847-4543
1994 Sterling Breakdown by Retail Channel--$153 million
Categories: figtware and decorative accessories, $15-$500; collectibles, $10-$125
THE SHAFFORD CO. New York, N.Y. New York, N.Y. McGillivary, chief executive; Brian Eady,
marketing VP; Lawrence Bryan, sales VP

Fax: (315) 733-6602
CRYSTAL/GLASSWARE STATISTICS
MELANNCO INTERNATIONAL Box 9114 175 McClellan Highway East Boston, Mass. On the bright
side, Oneida saw a shift to higher-end stainless steel that is continuing in 1995, he adds.
Phone: (201) 319-0600
Contact: Angie Miller, president; Patti Amberg, VP
Phone: (201) 939-4199
Contact: Wendy Kvalheim, owner
Contact: Christopher J. trade sales
Fax: (713) 956-7989
Change 1993/1994: +5.2%
Contact: David Lengyel, president; Robert Farnsworth, exec VP, sales/marketing
Contact: Harry Phillip, president; Lisa Djmal, marketing manager
Phone: (305) 771-1212
Fax: (203) 284-8637
ROYAL COPENHAGEN 27 Holland Ave. Peter Fobare, senior VP/ GM; Marty Green, national sales
manager
Categories: lead crystal stemware, $65-$436; barware, $74-$1,110
Contact: Robert K. 07608
Fax: (201) 393-0285
TIFFANY & CO. Dallas, Texas 75240
Fax: (212) 545-0793
Fax: (415) 468-8726
Fax: (212) 532-6101
Phone: (708) 963-7100

Phone: (201) 778-5900
Categories: holiday figurines, centerpieces, musicals, nutcrackers, tabletop accessories, artificial
Christmas trees, tree lights
MESA INTERNATIONAL P.O. and Peanuts characters.
Contact: Richard Master, president; Sandy Reiter, exec VP; John Alvator, sales VP
Categories: Limoges porcelain, $40 to $3,000 per 5-piece place setting
1994 Breakdown by Category
Categories: porcelain and bone china
Categories: lead crystal stemware, $10 and up; barware, $5 and up giftware, $25 and up; crystal
figurines and awards $60 to $5,000; cased Dresden crystal, $40 and up
HOMER LAUGHLIN CHINA CO. S. 131 Ethel Road West Piscataway, N.J. 3000 Cabot Blvd. New
York, N.Y. 07702
Phone: (212) 683-7262
Phone: (800) 848-5880
SIGNATURE HOUSEWARES 650 Via Alondra Camarillo, Cal. Lipper, CEO; Amy Lipper, president;
Joseph Leighton, sales manager
Serveware, tabletop accessories $200 million 22%
Fax: (908) 879-4213
Categories: crystal giftware and serveware, $7.50-$250
Fax: (401) 769-0245
Contact: Linda Smith, sales VP
Silverplate $70 million 10%
Contact: Barb Blumer, product manager
Categories: glass stemware, $35-$75, and barware, $35-$50; glass and lead crystal giftware, $20-
$2,000
Contact: Harry Schwartz, president
Fax: (805) 650-3770
Fax: (908) 819-8216

Fax: (717) 653-6573
Categories: European giftware and decorative accessories, $75-$6,000
Fax: (212) 686-1369
Fax: (501) 892-3959
Contact: Roy E. GEORGE CRYSTAL LTD. 08873
Phone: (718) 843-0606
Fax: (609) 768-9726
Fax: (201) 778-8542
In crystal stemware, the story is much the same as in formal china, with the Waterford Classic brand
being the outstanding exception. "All of our accounts were up in sales of Pfaltzgraff products."
Pfaltzgraff outperformed other dinnerware in the department, Everton says, and housewares
dinnerware outperformed ready-to-wear.
Contact: Vanna Marino, vice president; William Daly, national sales manager
Contact: Charles Gifford, president; Judy Stern, public relations manager
RCR (ROYAL CRYSTAL ROCK) 41 Madison Ave. Hauppauge, N.Y. (Alessi) 10 Wheeling Ave. Oneida
Silversmiths' bridal business was up marginally, but its business overall in the department was flat,
reports Larry Forster, marketing manager for flatware. 4201 N.E. 02896
Categories: porcelain and stoneware
Categories: porcelain and resin figurines (including Precious Moments), $30-$100; porcelain plates,
$30-$70; ornaments, $5-$30; musicals, $25-$600; ceramic mugs, $5-$10
Contact: Steve Gordon, sales mgr.; Linda Feldman, marketing/product development VP
Contact: Robert C. Utica, N.Y. 1905 Elizabeth Ave. Parkway Pompton Plains, N.J. (Vista Alegre,
Hornsea) 233 W. 90222
Phone: (513) 563-6789
Categories: photo and poster frames, $5.99-$35.99
NAMBE MILLS, INC. 07114
HACKMAN TABLETOP INC. Wallingford, Conn. 10549
Categories: lead crystal stemware and barware, $7-$10; glass stemware, $4-$6; glass giftware and
barware, $10-$100; barware, $2.50-$6; porcelain serveware $20-$150

Contact: Harry Jay, sales VP; Jack Jay, marketing VP
Fax: (212) 685-7897
Fax: (201) 507-1842
MUIRFIELD CHINA 29 Emmons Dr. However, because each vendor and retailer has different ideas
about which patterns are transitional, isolating the segment to quantify it has been impossible, he
adds.
Phone: (201) 393-9303
Fax: (908) 417-0031
Categories: wooden serveware and accessories, $9.98-$29.98
Categories: crystal and glass beverageware, stemware
Phone: (202) 625-0541
Phone: (800) 4-ENESCO
Phone: (516) 794-3355
Contact: Robert Block, president; Pauline Kelbly, senior VP, national sales manager
Fax: (201) 890-7270
ROYAL DOULTON USA 701 Cottontail Lane Somerset, N.J. 11 East 26 St. New York, N.Y. 328
Thomas St. Dalzell, president
Contact: Harry Jay, executive VP; Jack Jay, executive VP; Bernie Mandel, sales manager
Phone:(914) 428-8222
Fax: (805) 257-1756
Phone: (800) 527-5211, (214) 918-0098
Phone: (212) 683-1747
Fax: (914) 793-6694
ROSENTHAL USA 66-62 Metropolitan Ave. 10010
Sales of casual china climbed 11 percent last year to $265 million at retail. Voss, VP sales
Contact: Donald Sanders, president
Copyright 1995 Gale, Cengage Learning. New York, N.Y. 324 County St., Box 199 Bennington, Vt.
set

Does casual stemware represent a growth opportunity comparable to that of casual china? Ron
Jones, president of Royal Doulton USA, reports seeing a slight sales increase in casual patterns and
suggests the increase would be greater if there were more such patterns available, which he expects
to become the case.
Storageware $70 million 8%
Fax: (601) 453-0036
Categories: stoneware and porcelain 20-piece sets
Fax: (212) 447-0326
Phone: (412) 547-3544
Phone: (408) 426-5086
LIBBEY GLASS INC. "They're making a concerted effort and supporting the business," says Stern of
Noritake.
LIPPER INTERNATIONAL (Blue Danube) 235 Washington St. Mt. So. Glazer says more coordination
is needed in mass market glassware to make a statement at retail and to justify the higher prices
necessary for profit.
Fax: (714) 529-5256
Contact: Marvin Glenn, president
OGGETTI 48 N.W. New York, N.Y. 02780
Change 1993/1994: +3.3%
Categories: stainless steel, $47.50-$95 (all prices per 5-piece place setting); gold accent and
goldplate, $60-$87.50
Phone: (212) 683-8644
1994 Breakdown by Retail Channel--$683 million
Contact: Keith Morrison, president; Wayne Ploesch, VP/general manager
Fax: (717) 852-2359
Contact: Robert McAniff, VP sales/marketing
HIMARK ENTERPRISES INC. West, Suite 200-W Langhorne, Pa. (Cunningham notes that a sister
Lancaster Colony company that makes candles, Candle-lite, has had phenomenal growth.)
1994 Breakdown by Retail Channel--$1.592 billion

Categories: porcelain, $20-$120 per 20-piece set; stoneware
1993 Sterling Breakdown by Retail Channel
Phone: (617) 932-9444
Categories: handpainted ceramic serveware, tabletop and gift housewares, $4.99-$34.99
Categories: ceramic and crystal serveware and accessories, $30-$200; frames, $50-$100; figurines,
$25-$500; vases, $20-$100
Contact: John Stymeist, president
Contact: Leonard Florence, president; Alan Kanter, senior executive VP
Contact: Milton L. Edward Allen Jr., president; Joseph M. Woodridge, Ill. 10010
Contact: Masoud Tehrani, president; Gil Silver, marketing VP
Formal china and crystal stemware, meanwhile, continued to struggle to stay even, while the growth
of the upstairs flatware business slowed. Sales rose 6.3 percent to $967 million. Downers Grove, Ill.
225 Fifth Ave. Meier, chairman, CEO; L.F. New York, N.Y. 16105
Contact: Marvin Barenblat, president; Scot Barenblat, VP
Categories: stoneware, $30-$40 per 5-piece place setting; porcelain, $35-$130 per 5-piece place
setting
SCHOTT CORP. 02571
Categories: porcelain and glass giftware, $22-$35
Phone: (513) 563-7767
Contact: Carole Friedman, president
Categories: 18/8 stainless steel, $60-$120 per 5-piece place setting
Fax: (914) 232-0883
Categories: 24 percent full lead crystal stemware, barware, giftware and assorted Toscany pieces
Other 4%
Phone:(714) 529-4700
Contact: Abe Lefkowitz, president

Fax: (214) 454-1208
MILLER IMPORT 300 Mac Lane Keasbey, N.J. "More than half of our sales in English Countryside
come from accessories," Fencel reports. Wallingford, Conn. 08837
CESKA 41 Madison Ave. 07094
Categories: glass serveware, $10-$30; accessories, $10-$85
Categories: glass stemware, barware and giftware
MILLER IMPORT (COLLE) 300 Mac Lane Keasbey, N.J. Farmingdale, N.Y. For example, John
Braunschweig, president of Tienshan, notes that "Christmas dinnerware has been enormously
successful and continues to uptrend strongly. (Gold remains popular as an accent on dinnerware and
flatware as well.)
Categories: lead crystal stemware, barware and accessories
Categories: ceramic serveware, $9.99-$70; flower pots, $9.99-$50
HOMEWORLD (A Division of Stanley Roberts Inc.) P.O. H Columbia, Pa. They are being challenged
by "power" specialty retailers or "category killers." Thanks largely to superior merchandising, these
were the retailers that made the biggest gains in tabletop in 1994.
Phone: (601) 453-6686
Contact: Jean-Rene Gougelet, CEO; Francois Simon, VP sales/marketing; Tom Moleski, marketing
manager
Other 3%
Categories: photo frames (many materials); brass and bronze figurines and candlestick holders;
porcelain bowls and vases
Categories: earthenware, $144, and porcelain, $95-$3250 per 5-piece place setting
Categories: crystal, lead crystal stemware, $21-$57 per stem; barware, $57-$85 set of four; crystal
gifts, $14.25-$237
Phone: (203) 761-8882
Categories: porcelain dinnerware $87 to $295 per 5-piece place setting; coordinating porcelain
giftware, $25 to $685
Contact: Richard Gillespie, president
Fax: (603) 526-2131
SASAKI CRYSTAL 41 Madison Ave. 08854
Phone: (315) 361-3287

Warehouse clubs 5%
In dinnerware, as in mass market glassware and flatware, "everyone's trying to upgrade," as one
vendor explains. Secaucus, N.J. 95060
Categories: photo frames of metal, wood and pearl and enamel, $12-$45; tabletop accessories, $6-
$30
NATIONAL PICTURE & FRAME Box 1910, 1500 Commerce St. 600 Madison Ave. 1020 East 48th St.
(Corelle, Crown Corning) Houghton Park E-1 Corning, N.Y. (Puiforcat, Philippe Deshoulieres, Robert
Haviland & C. Sweatt, president
Categories: stoneware, $19.99-$129.99 per 20-piece set; porcelain, $29.99-$150 per 20-piece set
Four of the vendors in question were also the biggest consumer advertisers in tabletop in 1994.
71742
Contact: Patricia McNamara, sales manager
Fax: (717) 771-1443
ONEIDA SILVERSMITHS Kenwood Station Oneida, N.Y. 10001
Mass merchants 56%
Phone: (212) 696-2432
DANSK INTERNATIONAL DESIGNS Radio Circle Rd. 94080
Fax: (212) 685-7327
Categories: porcelain oven-to-tableware; porcelain figurines; porcelain, brass and European ceramic
and silverplated decorative accessories, $5-$400
Stainless steel $435 million 66%
Phone: (908) 935-1143
Phone: (516) 661-1566
$70 million
CREATIVE GIFTS INTERNATIONAL 755 Dedham St. "These retailers are helping a lot of companies
because this is an area where you can make some money," as one vendor puts it.
Mass merchants 32%
Warehouse clubs 3%
Fax: (203) 834-2178

FETCO INTERNATIONAL
Categories: earthenware, $40-$90; porcelain, $68; Royal Worcester china, $85-$460; Spode china,
$75-$1,250--all per 5-piece place setting
Contact: Michael Block, executive VP
Contact: Kenneth B. 10550
Contact: J. 93012
NORITAKE CO. 01301
Fax: (212) 685-3356
Categories: English bone china and dinnerware
Contact: Jo Ann Walthall, president
Fax: (312) 321-9614
Fax: (310) 325-6434
ROMA INC. 02128
ST. 08648
Fax: (212) 685-1035
Fax: (818) 281-1177
Categories: serveware and accessories of stainless steel, silverplate and wood; frames of silverplate
Phone: (212) 532-2851
Categories: stoneware, $79-$92.50 per five-piece place setting; accessories, $25-$127.50
BASCO FRAME & PRINT 157 New Brunswick Ave. 17601
Contact: Mark Hearne, sales/marketing VP
Phone:(914) 697-6400
Fax: (210) 223-6461
Fax: (516) 981-1381
Categories: housewares and gourmet accessories, $10-$95

Categories: glass stemware, barware and beverage up to $150
Fax: (508) 822-7269
Contact: Kazuaki Idehara, sales VP
A fifth company, Pfaltzgraff, reduced its ad outlay in 1994 to $700,000 (which still put it close to the
top 10), but was then in the process of shifting its emphasis from formal to casual china and was
planning to spend $1 million in the second half of 1995 alone to advertise casual china.
LUIGI BORMIOLI CORP. 10010
Contact: Kenneth R. Reynoldsburg, Ohio 43068
Contact: Norman Ng, president
Fax: (212) 545-0793
Categories: lead crystal stemware and crystal giftware
Categories: earthenware and glass giftware, $6-$150
Phone: (212) 683-4616
Contact: Ron Jones, president
Fax: (212) 730-4818
Categories: stoneware, $60-$100 per 20-piece set
Categories: silverplatd, procelain and ceramic giftware, $15-$100
HIMARK ENTERPRISES 155 Commerce Dr. Trenton, N.J. 10016
Contact: Abe Lefkowitz, president; Michael Gelb, senior VP
Other 3%
Phone: (212) 683-6272
Fax: (412) 658-8116
Fax: (707) 527-8514
Categories: handpainted earthenware, $120 per 16-piece set
ARNART IMPORTS 230 Fifth Ave. 10010
The trend extends to the mass market, according to Ed Libman, vice president of sales for Lynns

Concepts. Edison, N.J. Canton, Mass. 444 E. New York, N.Y. 08861
Categories: stoneware, $17.50-$40 per 5-piece place setting, $65-$100 per 20-piece set; bone china,
$87.50-$150 per 5-piece place setting, $300-$400 per 20-piece set
Fax: (212) 685-6684
C.C.A. 17512
Mass merchants 27%
KNOBLER INTERNATIONAL 225 Fifth Ave. Ibele, director of marketing
Contact: Richard Schwartz, president; Norm Grafstein, VP
All figures are in retail dollars
Categories: 18/10 stainless holloware and giftware
Categories: wood and metal photo frames, $2-$10
Fax: (914) 967-6353
BOEHM PORCELAIN 25 Fairfacts St. 2 East 52nd St. 10010 (212) 447-7437
Phone: (212) 447-0438
Fax: (914) 937-0661
Phone: (800) 257-9410, (609) 392-2207
Other
Fax: (708) 963-7299
Contact: Aaron Diamond, president
Fax:(510) 483-4558
WAECHTERSBACH USA INC. WIlton, Conn. New York, N.Y. 11801
Phone: (516) 569-1300
SAKURA INC. Box 709 Brown Ave. 10010
Sales of formal china dropped 2 percent in 1994 to $452 million. P.O. 02128
Phone: (203) 325-8565

WP&G 16926 South Keegan, Unit B Carson, Cal. Kansas City, Mo. (Sato Shoji Corp.) 3000 Dundee
Northbrook, Ill. Krebel, president; Anthony D. To achieve this, Noritake has been turning to new
manufacturing sources.
NANCY CALHOUN INC. Collins Reynolds, national sales manager
Phone: (908) 225-9600
Categories: Arabia stoneware, $50-$200 per 5-piece place setting; Rorstrand porcelain, $79.50-$300
per 5-piece place setting
JONAL CRYSTAL LTD. New York, N.Y. Cohen, president; Jeff Siegel, Exec. It's become a substantial
business."
Fax: (516) 567-7039
Phone: (212) 683-4616
Pfaltzgraff enjoyed a banner year in housewares in 1994, both with dinnerware and flatware, reports
Marsha Everton. 60610
Contact: Harmon Stein, president; Lawrence Tannenbaum, dinnerware VP
REED & BARTON HOUSEWARES 144 W. New York, N.Y. 10010
Phone: (212) 889-2051
Contacts: Heino Ahrens, president; Anna Vassilian, sales and marketing manager
Fax: (202) 625-0544
Contact: Lou Federico, president
Categories: lead crystal stemware, $18-$310; barware, $18-$60 serveware, $15-$200; accessories
DARTINGTON CRYSTAL LTD. Among these brands were Lenox China, Waterford Classic,
Pfaltzgraff, Oneida and Corning Consumer Products' Corelle dinnerware and Corelle Coordinates
glassware. New York, N.Y. 71328
Other 5%
PFALTZGRAFF 140 East Market St. 10028
CRYSTAL CLEAR INDUSTRIES 220 Fifth Ave. "Everybody wants plain white and gold," Libman says.

Phone: (617) 961-3000
MIKASA 1 Mikasa Drive Secaucus, N.J. 06770
Contact: Paul Schmid III, president; Tony Constantino, sales VP
Phone: (908) 381-3600
$700 million
Categories: handblown glass stemware, $6-$10 per stem; holloware, $10-$50; giftware, serveware,
$15-$50
Phone: (800) 238-5522
Fax: (501) 352-2606
Phone: (212) 719-2600
Contact: William Bracy, president; Kathleen O'Hare, VP marketing
Fax: (516) 466-7711
MARKUSE CORP. Other sources say sterling flatware in general was flat or down slightly for the
year (HFN shows a 2 percent drop to $153 million), and Bial reports that so far in 1995 Wallace and
Towle have been flat as well. Box 507, 2606 Highway 67 South Pocahontas, Ark. 07470
84 Teed Drive Randolph, Mass. GIBSON CO. Mt. Unless otherwise noted, all dollar amounts are
based on retail sales.
Phone: (718) 417-3400
Contact: Andrew Schlesinger, purchaser; Meier Markowits

Contact: Claudia Wachtel, president
Categories: glass serveware and accessories, $4-$90; vases, bowls, candleholders and hurricane
shades, $4-$90
Categories: giftware and limitededition sculptures
Categories: photo frames (wood, metal and plastic), $1-$15
Contact: Christopher J. Garden City, N.Y. 07305
Phone: (908) 938-5800
Fax: (212) 696-4299
Phone: (216) 476-2263
Contact: Charles Gallagher, VP marketing/product; Hampden Damen Mepham IV, national sales
manager
Contact: Safford Sweatt, president;
Contact: Mudi Lim, president;
Fax: (516) 487-6394
KURT S. 21236
Fax: (203) 263-2657
$156 million
Categories: earthenware, $60-$205 per 5-piece place setting
Fencel notes that retailers have expanded their whiteware offerings to cater to the trend. The
change to a more casual lifestyle seems to make people treasure certain familiar signposts all the
more.
Contact: Carol Whitehouse, GM
Contact: Robert Artelt, director of U.S. New York, N.Y. 08648
Categories: china, $20-$30 per 5-piece place setting, $70-$80 per 20-piece set
Contact: Dennis Marton, VP, marketing
Housewares, mass market $846 million 55%
Phone: (212) 779-9500

Phone: (910) 889-5616
RELATED ARTICLE: Guide to Giftware
Contact: Safford P. New York, N.Y. San Leandro, Cal. 18045
Phone: (908) 417-0330
Contact: George Franconeri, president
Contact: Barry Cohen, VP/general manager
Contact: Bob Gonze, president/CEO
Contact: Arvind Shah, president; Aban Shah, VP
Fax: (908) 417-0031
Phone: (212) 679-5577
Upstairs casual $239 million(*) 15%
Giftware $386 million 64%
Fax: (415) 332-3204
Contact: Barry Gordon, general manager; Mark Weiss, sales VP
Categories: ceramic serveware and accessories, $8-$40
GIBSON OVERSEAS 2801 W. New York, N.Y. 10018
Categories: stainless steel, $9.99-$99.99 per 20-piece set; goldplate, $19.99-$199 per 20-piece set;
colored handle, $9.99-$49.99 per 20-piece set
Phone: (201) 616-1668
Contact: Milton M. ADLER 1107 Broadway New York, N.Y. 64117
Phone: (609) 768-5400
Fax: (708) 581-0438
Contact: Dianne G. 08832
Phone: (501) 352-2115

Categories: serveware and bakeware, $9.99-$59.99
Fax: (201) 616-0688
Contact: Joe Soviero, director, senior VP; Lance Wade, VP, national sales manager
CAMBRIDGE SILVERSMITHS 10 Andrews Drive West Paterson, N.J. 10001
Contact: Ken Kato, president;
ACC 1150 Broadway Hewlett, N.Y. 02128
Total Crystal Market 1994: $616 million
ENESCO CORP. 07702
Categories: lead crystal and glass giftware and accessories, $2-$120; serveware, $4.95-$18.95;
barware, $1.25-$37.50; stemware, $5.95-$29.95; Toscany Classics
MARTIN'S HEREND IMPORTS (Herend Village Pottery, Presen Tense) 21440 Pacific Blvd., P.O.
02128
LASER CRAFT 3300 Coffey Lane Santa Rosa, Cal. 72455
Phone: (212) 628-5228
Fax: (212) 683-9498
Fax: (212) 889-9483
RIEDEL CRYSTAL OF AMERICA 24 Aero Road Bohemia, N.Y. New York, N.Y. Blenko, VP sales
Phone: (212) 447-0325
Categories: vases and other giftware in plain, crackle and seeded glass, $19.95-$34.95
Categories: glass stemware, $2.50-$5 each, $10-$20 set; barware, $3-$4 each, $12-$18 set;
accessories, $5-$40
Categories: lead crystal serveware and accessories, figurines, children's gifts, $20-$30
Contact: Orlando Gencarelli, general manager; Charles Breslin, sales manager
The bridal registry continues to be the mainstay of these businesses, but department stores in recent
years have made a strong effort to extend the registry throughout the home store. New York, N.Y.
"Christmas is getting a lot of floor space," Mikasa's Fencel agrees. They also take into account sales
figures or estimates for individual vendors and retailers, surveys of consumer tableware purchases,

government import figures and vendor advertising expenditures. 08648
Contact: James E. Naugatuck, Conn. Everton relates whiteware's popularity to the need of today's
consumers for "something simple" in their complicated lives. devoted $3.2 million of its $5.8 million
ad spending to the Lenox brand alone. 60143
Contact: Albert Manifold
Categories: beverageware
Fax: (304) 387-0593
Contact: Yves Coleon, president; Sylvie Jouan, sales director; Jane French, public relations
THE BUCKLERS 225 Fifth Ave. It was edited by Sharyn Bernard. Art direction by Michael
Gambardella. 08832
Phone: (516) 487-0505
CRYSTAL STATISTICS
Contact: Christian Soenksen, owner; Ulrich Honighausen, president; Oliver Weiss, sales manager
BODA NOVA 406 North Clark Chicago, Ill. David Conley, sales manager
Contact: Ken McCord, president; Jim Baer, corporate VP; Richard Giron, sales/marketing VP
Fax: (718) 469-5480
Fax: (212) 532-6101
Categories: ironstone, $25-$55 per five-piece place setting; fine china, $20-$60 per five-piece place
setting; bone china $45-$150 per five-piece place setting
Contact: Robert Cepek, VP trade
Phone: (713) 956-5950
Fax: (919) 732-5933
Phone: (800) 358-8296
Fax: (703) 450-1605
Phone: (800) 452-4462
VILLEROY & BOCH 5 Vaughan Drive Suite 303 Princeton, N.J. Central Expressway Dallas, Texas
75243
Phone: (908) 935-1143

Contact: Diane G. McKinney, president; Harry Stone, VP sales; Linda Rothstein, director of
marketing
DENBY 65 Clyde Road Somerset, N.J. 10603
Fax: (410) 256-6385
1993 Crystal/Glassware Breakdown by Retail Channel
Fax: (908) 225-1336
Fax: (212) 685-7879
Contact: Jim Leonard, exec VP sales
SIGNATURE HOUSEWARES 650 Via Alondra Camarillo, Cal. Greenwood, Miss. 93012
Phone: (914) 969-6100
JACQUES JUGEAT INC. 27265
Phone: (201) 319-0600
Categories: stoneware, $58 per 5-piece place setting, $180 per 16-piece set, $573 per 45-piece set
(*)CORRECTION FROM 1994 REPORT
Contact: Mark Miki, president
NORITAKE CO. 10010
Phone: (718) 417-3400
Categories: porcelain and stoneware
Phone: (908) 225-9600
Phone: (607) 974-9000
ROYAL COPENHAGEN (Georg Jensen) 27 Holland Ave. 10010
Categories: photo frames, $10-$75
1994 Housewares, Mass Market Breakdown by Retail Channel--$875 million
Fax: (805) 685-3113
MASTERPIECE EDITIONS 320 West Illinois St., Suite C-103 Chicago, Ill. 94965
Phone: (603) 526-2127

Contact: Charles R. 38-C Grove St. 10001
Categories: stoneware, porcelain and earthenware
Contact: Harry Jay, exec VP; Jack Jay, executive VP; Bernie Mandel, sales manager
ARTHUR COURT DESIGNS 60 Park Lane Brisbane, Cal. 11557
Phone:(718) 417-3400
Contact: David Lengyel, president; Robert Farnsworth, exec VP sales/marketing
Fax: (212) 628-5228
Fax: (512) 352-4860
Fax: (315) 361-3290
Categories: colored handle, $5-$15 per 5-piece place setting
Fax: (617) 569-8484
Contact: Elizabeth Buhler, VP sales and marketing; Thierry Chaunu, president
Phone: (908) 417-0330
Fax: (212) 447-7370
Contact: William Bracy, president
Categories: stainless steel, $80-$140 per 5-piece place setting; silverplate, $250 per 5-piece place
setting; sterling silver, $695-$2,475 per 5-piece place setting
Categories: glass stemware, $1-$5 each, $5-$15 set; barware, $2-$5 each, $5-$10 set; serveware, $5-
$15 each; accessories (canisters), $2-$10 each, $10-$20 set
Categories: photo frames, $4.99-$50; photo albums, $10-$20
Joyce also notes a growing demand for specialty beer glasses, driven by "a huge explosion of home
microbreweries" and by the development of specialty beers by many major breweries. 131 Seaview
Drive Secaucus, N.J. Peter Forbare, senior VP, general manager; Marty Green, national sales
manager
Phone: (304) 743-9081
A K INTERNATIONAL 1116 Marshall Ave. Zrike Jr., sales VP; David Zrike, marketing VP
BACCARAT INC. 95043
Phone: (415) 595-2400

Categories: Limoges porcelain, $50-$350 (Philippe Deshoulieres); $200-$3,000 (Haviland & Parlon);
and $250-$4,000 (Puiforcat) per 5-piece place setting, Lalique crystal $100-$80,000 giftware,
stemware $100-$175 per stem
BOSTON WAREHOUSE TRADING CORP. New York, N.Y. 60515
C.R. Neuwirth, VP marketing
Categories: lead crystal stemware, $14-$49 and giftware, $15-$1,725
THE WESTON GALLERY 2240 West 75th St. New York, N.Y. 10010
Fax: (508) 295-9633
Phone:(315) 361-3000
15%
Phone: (617) 568-1300
Categories: glass serveware and accessories, $10-$30
Phone: (201) 864-9641
Categories: lead crystal stemware, $34-$65; barware, $50-$200 giftware, $75 and up
Phone: (201) 867-9210
Categories: colored handle, $19.99-$39.99 for 12- and 20- piece sets; Corning-coordinated flatware,
$14.99-$24.99 for 12- and 20-piece sets
BALDWIN BRASS & LIGHTING 841 East Wyomissing Blvd. Box 58090 Dallas, Texas 75258
Fax: (516) 661-1882
At the housewares and mass market levels, sales of licensed products have been growing strongly.
07719
CHRISTIAN DIOR 41 Madison Ave. Norwalk, Conn. 225 Fifth Ave. Most of last year's 6.9 percent
growth in stainless flatware (to $465 million) came from the housewares level.
Categories: glass barware and accessories

Contact: Dave Hardy, sales VP; Joel Beck, national sales manager
Phone: (201) 867-9210
Glass ovenware sales benefited from new shapes previously available only in metal and from color,
which adds value and enhances the product's suitability for the table, Alamin reports. Farmingdale,
N.Y. Box 9847 Brea, Cal. 10010
Contact: William Bracy, president; Kathleen O'Hare, VP, marketing
Contact: Norman Sadek, CEO; Jim Sadek, president
Housewares dinnerware had a strong 1994, outperforming even casual china. New York, N.Y. 10010
Fax: (212) 686-1369
Bial also says that in 1994 both Wallace and Towle had their best sterling flatware year since
becoming part of Syratech Corp. Vernon, N.Y. 10010
Warehouse clubs 2%
Fax: (516) 683-6006
Categories: photo albums, photo storage systems and boxes, and recipe books, $2-$20
CHASE LTD. Compton, Cal. Large retailers, seeking to simplify their businesses as much as possible,
gravitate to large vendors with strong brand names.
Contact: Ron McGaha, president; Vicki McGaha, sales/marketing VP
Categories: 18/8 stainless steel, $30-$75 per 5-piece place setting; silverplate, $30-$60 per 5-piece
place setting; sterling silver, $300-$340 per 4- piece place setting
Fax: (214) 454-1208
Phone: (617) 561-2200
Fax: (212) 481-9549
Categories: 18/8 and 18/10 stainless steel, $27.50-$70 per 5-piece place setting; colored handle,
$13.75 per 5-piece place setting and $55 per 20-piece set
Fax: (617) 933-1930
Contact: Richard Master, president; Sandy Reiter, exec VP; John Alvator, VP sales
MIKASA 1 Mikasa Dr. Greenfield, Mass. Wall, N.J. Helmick, president; David R. 1127 Siler Road

Santa Fe, N.M. 34 St. 225 Fifth Ave. Marvel, president; Kyle Hall, public information manager
ELEMENTS DINNERWARE 11 East 26th St. New York, N.Y. (Alessi) 10 Wheeling Ave. 5217 Verdugo
Way, Unit A Camarillo, Cal. 02368
Fax: (415) 244-4979
Fax: (516) 794-5250
Phone:(516) 293-8200
Categories: stainless steel, $77.50-$125 per 5-piece place setting; sterling, $345-$575 per 5-piece
place setting; sterling giftware, $40-$3,000; pewter giftware, $19-$600
Contact: Marcus Aaron II, president; Jospeh M. 20167
SAINT LOUIS, CRISTAL DE FRANCE 41 Madison Ave. 10010
Phone: (212) 679-5577
Large retailers, however, are not having an easy time in tabletop, although mass merchants continue
to increase their stores. 08873
Categories: earthenware dinnerware and gifts
Categories: decorative storage jars, up to $20
Phone: (800) 228-9909
INTERNATIONAL SILVER 175 McClellan Highway East Boston, Mass. 03233
CHRISTOFLE SILVER INC. Gravely, president; Katie McCotter, national sales manager
"Prices keep going down, and you have to sell more and more just to stay even," comments O'Hare,
adding that the Lenox and Gorham brands had minor growth last year.
Categories: giftware, $2.99-$36.99
Contact: Eben C. Newark, N.J. (Royal Worcester, Spode and RCPC) 1265 Glen Ave. 782 Pickard Ave.
New York, N.Y. 60002-1574
Contact: Frank A. Box 3851 Frederick, Md. Mt. Some brides register for casual as well as formal, but
most casual business comes from the customer purchasing for herself, according to Corson.
Categories: resin and porcelain collectibles, porcelain dolls, silver, brass, wood and glass tabletop
accessories
LaVIE INTERNATIONAL 226 Fifth Ave. 02780
Corning tripled its ad spending on Corelle dinnerware last year to approximately $6.6 million from
$2.2 million in 1993, of which 78 percent went to television and the rest to print.

Fax: (215) 757-2661
1994 Glassware Breakdown by Retail Channel--$967 million
Phone: (212) 481-1925
Contact: Charles R. Consumers are more aware than ever of other outlets, especially category-
dominant specialty retailers, which offer selection, service and exciting merchandising. 60062
Categories: glass drinkware, serveware, barware and ovenware,
WMF/HUTSCHENREUTHER 85 Price Parkway Farmingdale, N.Y. Jeannette, Pa. 07094
Categories: lead crystal stemware and barware, $7.50-$10; glass stemware, $3-$5; barware, $5 and
serveware, under $25
Categories: glass stemware, $.99-$2.99; barware, $.79-$1.99; serveware, $1.99-$15.99; accessories,
$2.99-$15.99;
Phone: (212) 755-8000
LINDT-STYMEIST DESIGNS 6231 Hollis St. VP dinnerware
PICKARD INC. New York, N.Y. McGillivary, president and CEO; Carl Mielke, senior VP sales; Tom
McInerney, VP marketing
Categories: lead crystal stemware, $37.50-$1,100; barware, $37.50-$450; accessories, $25-$7,500
CALVIN KLEIN HOME 205 West 39th St. LTD. LaChapelle, sales/marketing VP; Daniel Fournier,
national sales manager
ANNIEGLASS STUDIO 303 Potrero St., #8 Santa Cruz, Cal. Mission Alhambra, Cal. 15666
SCAINDIA Box 2339 Santa Barbara, Cal. 373 Park Ave. 225 Fifth Ave. "The specialty stores that are
doing well in upscale tabletop are those, such as the China, Crystal & Silver Shop in Seattle, that
can compete on price with department stores," says Macomber's McGuiggan. Waterford Classic was
also successful in broadening its appeal through the use of taller stems, lighter looks and gold
banding, Tom McInerney reports. 08648
Categories: Armetale serveware and accessories, $10-$700; frames, $25-$75
PORTMEIRION USA (Mason's Ironstone) 91 Great Hill Rd. Washington, D.C. 10016
Phone: (203) 269-8588
Fax: (315) 829-3950
Fax: (908) 879-4213

Flatware 18% $661 million
DELTA IMPORTS INC. Radio Circle Road Mt. Lancaster, Ohio 43130
Fax: (908) 873-6546
THE ZRIKE CO. 06856
Contact: Georg Simon, president; Jurgen Stephan, marketing director
Contact: Patrick Hart, president; Sharon Hart, VP marketing/sales
Categories: vases, frames, decorative accessories, clocks, candleholders, artificial Christmas trees,
lights and trim
Fax: (212) 734-7840
Fax: (201) 746-0495
Categories: glass stemware, $10-$15; barware, $10-$15; serveware, $15-$60; and giftware $5-$50
The brand that had the best 1994 in crystal stemware, Waterford Classic, does not price-promote,
but credits its success in part to the introduction of lower-priced patterns, in the $40 to $49.50 per
stem range. Markuse, president; Vicki Markuse, sales VP
Phone: (214) 980-1983
Contact: Michael Zanfagna, president; Diane Gutierrez, sales manager
Fax: (910) 887-4807
Categories: china and open stock handpainted earthenware
Contact: Bob Howard, president
Phone: (617) 561-2200
Fax: (718) 417-3407
Phone: (203) 325-8565
Phone: (800) 643-7363
Category Percent of Total Retail Dollar Volume
Phone: (619) 689-1444
Fax: (614) 794-2611
Phone:(212) 683-4616

ACME FRAME PRODUCTS One American Road Cleveland, Ohio 44144
Phone: (413) 774-2774
Contact: Richard Jones, VP sales/marketing
. 02128
Fax: (914) 664-0236
Phone: (802) 447-7531
Fax: (614) 452-5369
HARTSTONE INC. Beck, national sales manager
Categories: Metal serveware and accessories, $30-$600; acrylic tabletop accessories, giftware, $10-
$600
Vendors generally agree that department stores have been working very hard to protect their 27
percent share of the tabletop market. Teterboro, N.J. New York, N.Y. South San Francisco, Cal.
Secaucus, N.J. 06401
Contact: Arnold Godinger, president; Mark Fisher, senior VP; Steven Block, exec VP
Fax: (909) 357-3688
Phone: (310)-639-8889
Contact: Edward Pomeranz, president; Stewart Zive, VP sales and marketing
Contact: A. 11787
Categories: hardwood photo frames, $12-$75
SWAROVSKI AMERICA LTD. (Galanti) 230 Fifth Ave. Markuse, president; Vicki Markuse, director
sales/marketing
Contact: Leonard Florence, president; Scott Bial, marketing VP
48%
Indiana Glass benefited last year from being a niche player in the right niches, such as vases, bubble
balls and candleholders, Cunningham says. New York, N.Y. New York, N.Y. "Even the traditional
family meal has gone by the board," adds Rick Fencel, vice president of marketing for Mikasa.
GORHAM 100 Lenox Dr. 225 Fifth Ave., Suite 1006 New York, N.Y. 10010
Phone: (914) 428-8002
Phone: (708) 566-4444

Phone: (312) 755-0743
Fax: (609) 896-2175
"Department stores have well-developed bridal businesses [formal china], so they are going after the
self-purchase customer more, trying to get some of that business back from specialty stores and
category killers," explains Steve Corson, president of Nikko Ceramics. 02062
Fax: (412) 547-2077
piece set
THE ROYAL CHINA & PORCELAIN COS. 07074
Contact: Thomas Kosiba, president
Phone: (201) 440-4200
MIFFLIN METALSMITHS Rd. 40 Cuttermill Road Great Neck, N.Y. (International Collections,
Otagire, Lilliput Lane, Border Finer Arts, Via Vermont) 225 Windsor Dr. 10010
Phone: (718) 469-9300
Categories: porcelain figurines, $50 and up; clocks, $99-$200
Categories: stoneware, $55-$150 per 5-piece place setting; porcelain, $50-$300 per 5-piece place
setting
LENOX CHINA & CRYSTAL 100 Lenox Drive Lawrenceville, N.J. The vendor has also added many
giftables to its existing Christmas Story and Ribbon Holly patterns since introducing them.
AMERICAN ATELIER 2 Bergen Turnpike Ridgefield Park, N.J. Queens, N.Y. Solomon, president
TOWLE SILVERSMITHS 144 Addison St. Millville, N.J. According to Jeff Joyce, retail marketing
manager of Libbey Inc., serveware, lighting and decorative bottles benefited particularly from
consumers' increasing focus on the home.
Fax: (908) 935-1153
LLADRO USA One Lladro Drive Moonachie, N.J. New York, N.Y. 225 Fifth Ave. 11704
Fax: (609) 895-1763
Contact: Glenn Simon, president
CORNING CONSUMER
Phone: (908) 356-7880
Phone: (914) 697-6400

CRISA CORP. York, Pa. Rothenberg, president, CEO; Charles Guthrie, VP sales
Categories: earthenware, $75-$135 per 5-piece place setting
CARDINAL INC. 01301
Casual china and housewares dinnerware are also growing because that's where department stores
are putting their emphasis in order to compete better against specialty powerhouses such as Crate
& Barrel, even though it also means pitting the china and housewares departments against each
other.
FORDYCE PICTURE FRAME Box 1026, Hwy. New York, N.Y. "The market in housewares is growing
so fast that there is room for significant increases for us at the same time Pfaltzgraff's flatware
business is doubling."
Phone: (717) 543-3000
Contact: Guillaume Sauzin, exec VP; Beverley Gould, director of sales
Phone: (908) 356-7880
For Sakura, licensed products have grown significantly in importance. White Plains, N.Y. 11779
Phone: (501) 892-5227
PIMPERNEL USA 3 Warrenton Industrial Park Warrenton, Va. Middle Village, N.Y. 94005
MAITLAND-SMITH Box 2085 High Point, N.C. 11 East 26th St. Lawrenceville, N.J. Box 5305 New
Castle, Pa. 373 Park Ave. 10010
Fax: (609) 734-7840
Fax: (312) 755-0746
Fax: (310) 217-9777
Phone: (212) 685-7966
Contact: Susan Jones, president
Phone: (305) 576-1044
Categories: Children's melamine dinnerware from $19 for a 5-piece set; solid color melamine $49 for
a 16-piece set; decorated melamine $78 for a 16-piece set; barbecue plates and accessories starting
at $2.50
Marquis brand giftware also benefited from entering new classifications, including Christmas, photo
frames and candlesticks.
Phone: (717) 848-5500

SVEND JENSEN OF DENMARK 1010 Boston Post Rd. 11021
Categories: giftware, photo frames and albums
Contact: Valerie McDermott, office manager
Contact: Ana Maria McGinnis, president
Categories: stainless steel, $30-$65 per 5-piece place setting; silverplate, $149-$299 per 46-piece
set; goldplate, $199-$299 per 46-piece set; sterling silver, $310-$550 per 4-piece place setting;
Cuisinart flatware, $62.50
WALLACE SILVERSMITHS 175 McClellan Highway East Boston, Mass. New York, N.Y. Van Nuys,
Cal. 07424
Fax: (201) 867-0457
Phone: (505) 471-2912
PFALTZGRAFF 140 East Market St. Staab, president; Jerry Vanden Eynden, VP sales; Mark
Cunningham, national sales manager
NIKKO CERAMICS 11 High Point Drive Wayne, N.J. 11735
Other 4%
GIEN FRANCE 36 Mayfield Ave. New York, N.Y. They have 70 operators just to handle calls to the
registry.
Phone: (800) 848-5880
BLOCK CHINA CORP. Britannia St. 1719 Dearborn St. "Licensed items come with a built-in
awareness that helps to sell them," explains Jeff Grinspan, national sales manager of Sakura. 19611
Total Crystal Market 1993: $595 million
PORTUGAL CERAMICS INC. 60517
Fax: (708) 875-5350
Contact: Alice Chappell, president; John Donaghy, marketing manager
Fax: (214) 980-2176
WOODBURY PEWTERERS Box 482, 860 Main St. 10603
FITZ & FLOYD 13111 N. Itasca, Ill. 26050
Contact: Raymond Zrike Sr., president

But if department stores are trying harder, the challenges facing them are greater, vendors also
agree. 92126
BAUM BROS. 90746
Categories: lead crystal giftware
Phone: (212) 889-8134
Phone: (703) 347-2772
Phone: (800) 934-7936
Phone: (617) 326-8311
Total Dinnerware Market 1993: $1.55 billion
Contact: David Gil, president; Patricia Field, VP sales
OVER & BACK INC. 3 Odell Plaza Yonkers, N.Y. 92622
BERNARDAUD LIMOGES NA 41 Madison Ave. 02128
Contact: Kenneth R. 07094
Phone: (210) 225-4545
Phone: (203) 729-8255
Fax: (908) 935-1153
Categories: 18/8 stainless steel, $95-$145 per 5-piece place setting; silverplate, $175-$395 per 5-
piece place setting; sterling, $425-$1,090 per 4-piece place setting
The fact that casual china, unlike formal, is a segment "where any vendor has a chance" may also be
contributing to its health, McGuiggan remarks. 13421
Phone: (212) 247-7294
Fax: (212) 447-7517
TREASURE CRAFT 2320 North Alameda St. 5107 Chase St. 08837
Contact: Keith S. Mailorder catalogs are holding share (5 percent).
Fax: (609) 696-3442
$661 million
Categories: porcelain crackleware, open stock, $25 to $80; children's personalized porcelain
dinnerware set, $30

Fax: (607) 974-6933
Fax: (703) 450-1605
Categories: silverplate and sterling silver giftware
Warehouse clubs 5%
Fax: (508) 822-7269
Contact: Ben Rowner, president
MBI 230 Fifth Ave. Edison, N.J. York, Pa. New York, N.Y. 01801
Fax: (212) 330-0130
Categories: lead crystal stemware, $63-$300; barware, $60-$250 and giftware, $75 and up
CHRISTOFLE SILVER INC. Rancho Dominguez, Cal. 10001
Phone: (415) 332-3732
Phone: (609) 896-2800
Contact: William W. 06798
GORHAM 100 Lenox Dr. However, Lenox China had a great year and its formal business has
continued to grow strongly this year, according to Kathleen O'Hare, vice president of marketing for
Lenox brands. 08638
Contact: Barbara Miller, president; Lisa Conway, VP
PORTMEIRION USA (Mason's Ironstone) 91 Great Neck Rd. P.O. Fontana, Cal. 08648
Contact: Tony Pino, president
Phone: (908) 356-7880
Categories: glass serveware and dinnerware, $40-$220; frames, $45-$50
Fax: (516) 822-5207
Categories: Armani porcelain figurines, $50-$1,500; European crystal giftware, $10-$200
Contact: Susan Winton, president
1994 Breakdown by Retail Channel--$3.858 billion
Department stores are also facing a challenge to the bridal registry, the heart of their upstairs
tabletop businesses. 75 Seaview Drive Secaucus, N.J. 08009

Phone: (818) 281-0202
Phone: (516) 567-7575
Phone: (212) 686-7440
Categories: Limoges porcelain, $175 to $2,200 per 5-piece place setting
INTERNATIONAL SILVER 175 McClellan Highway East Boston, Mass. 10001
Contact: Raymond W. 1500 Occidental Ave., South Seattle, Wash. Box 460 Hillsborough, N.C. New
York, N.Y. 07444
Fax: (212) 633-0030
Contact: Joseph O'Doherty, president
VMC 7618 Slate Ridge Blvd. 02920
Supermarkets and drugstores 4%
PILGRIM GLASS 225 Fifth Ave. 13421
Mass market dinnerware, on the other hand, had a difficult 1994, although Corning Consumer
Products reports that Corelle, whose market share exceeds 40 percent, enjoyed a substantial sales
increase. New York, N.Y. 460 Bloomfield Ave., Room 200A Montclair, N.J. New York, N.Y. Jersey
City, N.J. Brooklyn, N.Y. 92622
HACKMAN TABLETOP INC. JC Penney considers itself a department store and merchandises like
one, but with some 1,200 stores throughout the country, it clearly belongs in a different
classification. 10010
Contact: Graham Mudie, national sales manager
Phone: (303) 320-5525
SANGO Kasuga Sales, Ltd. 10001.
Fax: (212) 481-8232
Contact: Kenneth Marvel, president, Kyle Hall, public information manager
FIFTH AVENUE CRYSTAL LTD. Berkeley, Cal. Murphy, president; Chuck Sykes, director
sales/marketing
Phone: (617) 561-2200
Phone: (609) 734-7800
Phone: (800) 327-4212

MILLER ROGASKA CRYSTAL 225 Fifth Ave. Woodbury, Conn. Morgan, president; Jay E. Ventura,
Cal. 33309
Fax: (818) 780-9871
Categories: handpainted and decal stoneware and porcelain
Fax: (201) 633-5159
PRODUCTS CO. 10016
Fax: (408) 426-6838
Fax: (201) 867-0457
LIFETIME CUTLERY CORP. 155 Commerce Drive Hauppague, N.Y. 6059 Sikorsky St. 02021
SUSQUEHANNA GLASS Box 269, 731 Ave. Great Neck, N.Y. 10010
Tom McInerney, vice president of marketing, says Waterford had strong giftware growth in both the
Waterford Classic and Marquis brands. 231 Wilson Ave. Lenox parent Brown-Forman Corp. 07096
The upstairs silverplate flatware business, meanwhile, continues to shrink, declining 7 percent last
year to $65 million.
Phone: (212) 684-6760
Contact: Pam Antonelli, office manager
ANACAPA CORP. Westbury, NY 11590
Total Tabletop Market 1993
Phone: (201) 633-5100
DAUM CRISTAL/CRISTAL DE
Phone: (213) 636-9777
Fax: (614) 759-9802
Fax: (201) 867-0457
Fax: (212) 685-1132
Other 3%
Phone:(510) 483-8071

Phone:(413) 774-2774
Fax: (619) 689-1459
Mark Cunningham, national sales manager of Indiana Glass, which has the Coca-Cola and Anheuser
Busch licenses, notes that "consumers perceive glassware with licensed designs as having more
value, so it's less price-sensitive than non-licensed glassware," which is especially important in the
generally price-driven mass market.
Fax: (609) 895-1763
Categories: lead crystal stemware, $20-$50; barware, $80 set of 4 accessories, $50-$150
Fax: (201) 471-2284
Contact: Nan Swid, president; John Levy, chief financial officer
Fax: (206) 682-1020
Fax: (609) 895-1763
Categories: porcelain, $60 to $80 per 20-piece set; stoneware, $30 to $50 per 20-piece set and $60
to $80 per 48-piece ensemble; cappuccino and espresso cups and saucers, $20 per 4-piece boxed set
Contact: David Glaser, president
Fax: (212) 696-4299
Fax: (212) 696-4299
Fax: (617) 569-8484
TIFFANY & CO. 11530
Fax: (315) 361-3290
Contact: Lisa Hurd, national sales manager
Categories: wooden photo frames and juvenile resin photo frames, $6.99-$19.99
Categories: porcelain, $23 to $80, open stock
Categories: Daum lead crystal stemware, giftware, and limited edition sculptures; Cristal de Sevres
lead crystal stemware, barware, and giftware
COLONY GLASS 4460 Lake Forest Drive, Suite 200 Cincinnati, Ohio 45242
Fax: (212) 753-7250

$435 million
INTERCRAFT INDUSTRIES One Intercraft Plaza Taylor, Texas 76574
Categories: porcelain, $75-$125 per 40-piece set; china, $35-$50 per 20-pc. 89th St., Suite 3B New
York, N.Y. 160 Route 109 West Babylon, N.Y. Despite the institution of price-protection policies on
certain patterns (limiting discounts to a maximum of 30 percent), promotions and deep-discounting
remained the order of the day in upstairs tabletop in 1994.
STUDIO NOVA 1 Mikasa Dr. Kisco, N.Y. 14831
Department stores
Fax: (201) 867-0457
GOLDWORKS LTD. Rahway, N.J. 05201
Fax: (617) 568-9021
Categories: Porcelain, $80-$450 per five-piece setting
This supplement to HFN was compiled by Doug Neiss. 10010
SMITH GLASS 1900 Liberty St. Secaucus, N.J. 225 Fifth Ave. New York, NY 10010
Phone: (212) 683-4000
Phone: (201) 435-6666
Contact: Safford Sweatt, president
Contact: Avi Glatt, president
FITZ & FLOYD 1311 North Central Expressway Dallas, Texas 75243
Categories: collectibles, vases and bowls, $39-$1,000
Phone: (708) 395-3800
ANDREA BY SADEK 19 East 26th St. 06897
Categories: stoneware, $20-$60; china, $20-$80; porcelain, $20-$80 per 20-piece set
Phone: (212) 683-2727
Phone: (805) 484-9088
CULVER GLASS INC. South New York, N.Y. 6059 Sikorsky St. Ninth Floor New York, N.Y. Box
15048 Reading, Pa. 200 Thirteenth Ave. "Smaller vendors, second-tier players such as Denby,

Sasaki, Nikko and Swid Powell, are making progress." So is Pfaltzgraff, which has shifted its upstairs
focus from formal to casual to better leverage its housewares dinnerware strength.
Total Glassware Market 1994: $967 million
Contact: Ras Andersen, president
Contact: Albert Krebel, president/CEO; Anthony LaChapelle, senior VP, sales/marketing
Fax: (908) 225-1336
Contact: Al Reiner, president
Contact: Nancy Calhoun, president; general sales manager; Rick Frovich, national sales manager
WALLACE SILVERSMITHS 175 McClellan Highway East Boston, Mass. 07096
Penney's is not the only major retailer competing with department store registries. 03233
JAY IMPORT CO. In the former, there was growth both under and above $100, which McInerney
attributes to the introduction of new classifications such as animals and figurines and to the addition
of a Nativity set to the Christmas classification.
Phone: (516) 293-3990
Categories: stainless steel
Contact: Ali Akincilar, president
INTERNATIONAL CHINA CO. 60060
Fax: (212) 724-8027
Contact: Howard Hyde, VP sales/marketing
Fax: (607) 974-6984
Fax: (617) 569-5814
Phone: (201) 778-5900
Fax: (212) 446-6912
RICHARD GINORI CORP. Chung, president
Contact: Georg Simon, president; Jurgen Stephan, marketing director
Fax: (419) 727-2585

Categories: stoneware, porcelain, and embossed, colored and clear glassware
Fax: (617) 569-5814
INDIANA GLASS 4460 Lake Forest Dr., Suite 200 Cincinnati, Ohio 45242
Phone: (212) 685-3050
At the same time, there were standout segments at each level, including casual china and crystal
giftware upstairs; licensed products at housewares and mass; and Christmas products at all levels.
08648
Categories: stoneware, $19.99-$39.99 per 20-piece set
ROSANNA IMPORTS INC. 94608
Contact: Ralph Skidmore, president; Jody Sartori, national sales manager
Categories: stainless steel, $44-$85 per 5-piece place setting; silverplate, $80 per 5-piece place
setting; sterling, $395-$450 per 5-piece place setting; silverplate giftware, $20-$185; sterling gifts,
$35-$5,000
IMPORT ASSOCIATES 41 Madison Ave. "As it is now, no one can make any money. 07094
ROYAL DOULTON USA 701 Cottontail Lane Somerset, N.J. New York, N.Y. 225 Fifth Ave. New York,
N.Y. Lawrenceville, N.J. Secaucus, N.J. (iittala, Arabia & Rostrand) 777 Summer St., Suite 402
Stamford, Conn. 08540
Contact: Joe Sengstock, customer service
Contact: Marvin Wolf, president
OMNIBUS 1311 North Central Expressway Dallas, Texas 75243
Categories: stoneware, $109-$200 per 20-piece set; porcelain, $30-$75 per 5-piece place setting
$1.55 billion
Contact: John Miles, marketing manager
Categories: serveware, crystal stemware, giftware, holloware and barware
CENTURY UNIVERSE USA CORP. This vendor's well established Christmas patterns, Christmas
Time and Happy Holidays, have each accumulated 75 to 80 accessory and giftware items."
Fax: (617) 568-9185
DINNERWARE STATISTICS

Fax: (203) 284-8637
Mass merchants 31%
Contact: James Lunt, president; Colby Lunt, marketing VP; John Lunt, national sales manager
Fax: (212) 447-7015
DECOREL (Rare Woods/Dax) 444 East Courtland Mundelein, Ill. Gallagher, VP marketing and
product; Hampden Damen Mepham IV, national sales manager
BLENKO GLASS CO. 93120
Categories: metal giftware, $60-$230
Phone: (816) 455-3800
Contact: Susan E. 11416
Contact: Joseph O'Doherty, president
Phone: (212) 633-6699
Tabletop sales in 1994 were mixed. Co., 7 West 34th St., New York, N.Y. 10549
Categories: Hermes porcelain, $200-$400 per 5-piece place setting
Contact: Robert Goldy, president
$846 million
Contact: Clayton Farnsworth, executive VP of sales
ON THE COVER: A tabletop display at Burdines in the Dadeland Mall, Miami. New York, N.Y. 10010
Categories: collectible teapots, $120-$200
It was also a good year for several name brands from all levels of the market, even in segments that
were generally weak. Sales were flat at $176 million.
Contact: Eugene Freedman, president/CEO; Robert Ricciardi, exec VP sales; Jeff Hutsell, exec VP
RELATED ARTICLE: Guide to Crystal & Glassware
Phone: (405) 946-0001
Fax: (212) 251-0683

Categories: lead crystal stemware, $29-$265; barware, $47-$98 and serveware and accessories
Contact: Margaret Word, president; Kay Lins, marketing manager
Fax: (914) 2320883
Fax: (516) 952-7663
Similarly, Lenox brands' Kathleen O'Hare says Gorham is still seeing growth in moderate-to-high-end
stainless patterns, although bridal business has slowed.
Phone: (415) 468-8599
Phone: (617) 561-2200
Contact: Colby Lunt, marketing VP
Categories: 18/8 stainless steel, gold accent, silverplate, goldplate and onyx handle, $9.99-$150 per
5-piece place setting; $9.99-$299.99 for boxed bridal sets
Phone: (609) 987-2610
Phone: (717) 848-5500
Categories: photo albums and frames, and easel-backed mirrors, $10-$150
Fax: (212) 696-9159
THE NEUWIRTH CO. 10010
1993 Silverplate Breakdown by Retail Channel
Phone: (805) 968-2073
Fax: (412) 523-0707
Phone:(212) 684-6760
Phone: (800) 643-7363
Fax: (212) 213-5832
Fax: (708) 205-9806
DESIGN GUILD 220 Fifth Ave. As with Christmas dinnerware, they "are focusing on whiteware as a
business unto itself." Also as with Christmas dinnerware, the accessories component is very strong.
Lawrenceville, N.J. 06770
Contact: Harmon Stein, president

Phone: (214) 918-0098
Contact: Federico Minoli, exec VP sales/marketing, Burnes, Carr; Sly Saller, senior VP,
sales/marketing, Holson frames; Robert Garber, senior VP, sales/marketing, Holson albums
ITALGLASS 6520 Powerline Rd. Color, which reached its peak in excitement in 1994, contributed to
the increase, as did the testing of open-stock programs by mass merchants.
Phone:(508) 824-6611
RETRONEU/EXCEL 225 Fifth Ave. 10589
MARTIN'S HEREND IMPORTS (Herend Village Pottery, Presentense) 21440 Pacific Blvd., P.O. #3,
Maitland Section P.O. Most of the 3.4 percent growth last year in housewares and mass market
dinnerware (to $875 million) came from the housewares level.
Categories: Lunt: silverplate, $90-$150 per 5-piece place setting; sterling, $326-$450 per 5- piece
place setting; Couzon, 18/10 stainless steel, $50-$150 per 5-piece place setting (one pattern at
$172); silverplate, $150 per 5-piece place setting
Contact: Kenneth R. Ronkonkoma, N.Y. 92622
HOLSON BURNES GROUP (Burnes of Boston, Terragraphics, Carr, Holson) 582 Great Road North
Smithfield, R.I. 41 Madison Ave. Marvel, president; Kyle Hall, public information manager
Phone: (212) 683-2727
Phone: (203) 729-8255
DURAND INT'L Wade Blvd. 5706 South West Fifth Oklahoma City, Okla. Blenko Jr., president;
Richard D. Marvel, president; Kyle Hall, public information officer
NEWCOR 5215 Old Orchard Road Skokie, Ill. Murphy, president; Chuck Sykes, director
sales/marketing
Contact: Guillaume Sauzin, executive VP; Beverley Gould, sales director
Fax: (212) 686-1369
Fax: (310) 632-4502
Categories: serveware and accessories, frames and vases of ceramic, glass and silver, $10-$150
Contact: Nancy Calhoun, president
In glassware, which enjoys both high perceived value and low prices, growth was slightly greater
last year than in 1993, encompassing all segments and both the housewares and mass market levels.

02128
Phone: (212) 686-5080
TEN STRAWBERRY ST. Corson, vice chairman; Stephen D Corson, president VP; Norm Yamamoto,
executive VP; Valerie Collins Berman, product development manager
Total Glassware Market 1993: $910 million
Other 4%
Categories: earthenware, ironstone and bone china
Categories: ceramic serveware and accessories
Contact: John F. The segment also grew because it's a set business, and "more retailers got on board
and took advantage of the volume opportunity."
Phone:(617) 932-9444
Contact: Gavin Lam, president; Edwin Libman, VP sales
Contact: Eric Cohen, national sales manager
Fax: (617) 569-5814
WOODMERE CHINA INC. Italian Countryside is its hottest growth pattern, and English Countryside,
its top pattern overall.
BODA NOVA 406 North Clark Chicago, Ill. Box 9847 Brea, Cal. 11379
Phone: (617) 963-3636
Categories: glass serveware, giftware and stemware, $14-$500; sterling silver frames and desk
accessories, $40-$400; corporate gifts, $3-$75
"Advertising has played a very important role in updating and freshening the image of Waterford
Classic as well as in fashioning an image for the Marquis brand," notes Tom McInerney, vice
president of marketing for Waterford.
ANCHOR HOCKING (Toscany Glass) 519 Pierce Ave. Woburn, Mass. Forster also reports a
significant increase in bridal registrations in the department. Sixth & Harrison Sts. 60077
STANLEY ROBERTS 65 Industrial Road Lodi, N.J. At the same time, the emergence of large specialty
retailers may be hindering mass merchants' efforts to upgrade. 08540
ASTRAL CRYSTAL 225 Fifth Ave. 60610

NORTH AMERICAN ENCLOSURES Box 850, 85 Jetson Lane Central Islip, N.Y. 06901
Phone: (212) 684-7290
Contact: Irene Schyberger, president; Tage Strom, executive VP
Contact: Mary Bernett, sales manager
Phone: (610) 253-6268
Fax: (203) 325-8664
Contact: Julia Watts, general manager
Fax: (212) 807-0575
Categories: accessories, $10-$75
Contact: Bobbie Gottlieb, president; Tom Gottlieb, VP; Tom Zimmerman, national sales manager
Phone:(212) 686-5080
Phone: (201) 746-1866
TOWLE SILVERSMITHS 144 Addison St. Va. 3837 Monaco Parkway Denver, Colo. 94577
Phone: (212) 683-6272
MALDEN INTERNATIONAL 20 Kendrick Road Wareham, Mass. Taunton, Mass. 10010
Fax: (212) 686-1703
1994 Silverplate Breakdown by Retail Channel--$65 million
Categories: lead crystal stemware, barware, accessories and giftware, $5-$100; glass drinkware and
serveware, $4.99-$29.99
Categories: Corelle dinnerware, Corning dinnerware
Fax: (908) 938-6915
Categories: photo frames (many materials), $2.50-$40
Phone: (212) 532-2888
Fax: (212) 779-4379
Phone: (212) 239-0080

Fax: (513) 563-7280
Phone: (412) 523-6501
Contact: Ana Marie McGinnis, president
Categories: lead crystal and glass stemware, $18-$60; serveware, $13-$75; barware and accessories,
$10-$12
Fax: (805) 987-6637
Fax: (800) 845-1928
Phone: (201) 471-2363
Beverageware $436 million 48%
BIA CORDON BLEU 1135 Industrial Road San Carlos, Cal. 07096
Categories: lead crystal stemware, $34-$70; and giftware, $25-$100
Categories: faience, $58-$180 per 5-piece place setting
Contact: Andrew Hellinger, VP sales
Fax: (212) 696-0784
Contact: James E. P.O. Zrike, president; Raymond W. 167 North Fordyce, Ark. 07065
Categories: porcelain dinnerware, $50-$113 per 5-piece place setting; silverplate, $45-$250;
alternative metal serveware, $35-$85; porcelain mugs, $9 apiece; porcelain accessories, $50-$70;
Calvin Klein dinnerware
OVER AND BACK, INC. Jensen, president
Categories: earthenware, $80-$200 per 5-piece place setting; accessories, $70-$200
STRUCTURAL INDUSTRIES 96 New South Road Hicksville, N.Y. 17404
Contact: Tim DeVine, president
The traditional full-service, full-price tabletop specialty retailer is having an even harder time than
department stores. 94710
"JC Penney's effort in bridal registry is huge," Forster says. 01801
Categories: stoneware, $43 per 5-piece place setting

Categories: chinaware, $20-$50 per 20-piece set, stoneware, $20-$50 per 20-piece set.
Contact: Per B. 02128
Retroneu/Excel's success with licensed Farberwarebrand dinnerware, glassware and flatware also
seems to exemplify this trend, as well as the strength of housewares tableware in general.
Contact: Mahmoud Javadizadeh, president
Contact: Leonard Tamchin, president; Stephen Didimamoff, VP/comptroller
Phone: (708) 581-0400
Contact: Rochelle Schaevitz, president
Categories: photo frames (many materials), $1.99-$29.99
Categories: giftware, $15-$200
TIPPERARY CRYSTAL 39 Ave. Ronkonkoma, NY 11779
Anyone not in Christmas dinnerware and accessories is missing a lot of the fall business. Ridgefield,
Conn. New York, N.Y. Box 10060 Toledo, Ohio 43699-0060
TAYLOR & NG 2919 Seventh St. Middle Village, N.Y. Box 686 65 Industrial Road Lodi, N.J.
Norwood, Mass. 149 Boulevard Passaic, N.J. Rye, N.Y. Hauppauge, N.Y. New York, N.Y. One of
Nikko's key areas is dressy casual in the $25 to $35 per place setting range. 07042
Contact: Charles R. San Antonio, Texas 78204-1178
RETRONEU/EXCEL (Farberware) 99 Quentin Roosevelt Blvd. (Gense) Box 220 Purchase, N.Y. 25541

BORMIOLI ROCCO 9340 Dowdy, Dr. Fort Lauderdale, Fla. 11203
Phone: (410) 256-7195
Fax: (212) 685-2628
SELANDIA DESIGNS Box 801447 26245 Technology Drive Valencia, Cal. Rosenberry, president;
Joseph O'Brien, VP marketing
Categories: glass stemware, $14-$50 each, $28-$45 set; barware, $12-$25 each, $24-$40 set;
serveware, $18-$75; accessories, $35-$200
Fax: (617) 326-8473
Contact: Jose Luis Perez, director; Dan McCloskey, VP
LENOX KIRK STIEFF COLLECTION 100 Lenox Dr. 92337
Fax: (212) 679-2923
Categories: porcelain dinnerware
Categories: ironstone and stoneware
Phone:(508) 824-6611
Fax: (401) 463-8459
Contact: John P. New York, N.Y. New York, N.Y. Middle Village, N.Y. Ventura, Cal. Moonachie, N.J.
Solomon, president
Fax: (708) 395-3827
RELATED ARTICLE: Guide to Dinnerware
TAITU P.O. P.O. (Guy DeGrenne of France) 233 West Parkway Pompton Plains, N.J. In two years, the
company's offering of licensed mugs has grown to include characters from Disney, Warner Bros.,
Marvel Comics, the Simpsons, Popeye and Betty Boop, as well as designs licensed from Celestial
Teas (to address the tea-drinking trend).
Categories: glass stemware, $9.99-$24.99 per four-piece gift-boxed set; gold-rim, all-clear, color-
tinted barware and stemware
Phone: (800) 544-2209, (212) 685-5843
Phone: (401) 463-3000
Fax: (505) 473-9355

TWO'S COMPANY 33 Bertel Ave. 08057
Categories: baskets, ceramics, wood, marble and resin accessories and giftware, $15-$75
Categories: glass beverageware sets, $5-$20; giftware, $5-$12; serveware, $5-$20; candle items, $2-
$7
Phone: (609) 896-2800
Phone: (914) 697-6400
34%
Contact: Jose Santos, president
Contact: Rosanna Bowles-Wollner, president
Contact: John Ardington, Exec VP
SEVERS 41 Madison Ave. 94070
Contact: Howard Dondero, president; Brian Robinson, VP sales; Howard Shattuck, marketing
manager
MESA INTERNATIONAL P.O. 10010
At the same time, Oneida, the number-one player in housewares flatware as well as upstairs and at
mass, continues to post double-digit increases, according to Forster, and is running 18 percent
ahead so far this year. 87505
MARKUSE CORP. Moorestown, N.J. East Boston, Mass. Zanesville, Ohio 43701
CHRISTOFLE SILVER INC. New York, N.Y. Edision, N.J. The look of casual is very different today
from what it once was."
Phone: (800) 934-7936
Dinnerware 42% $1.546 billion
VILLEROY & BOCH 5 Vaughan Drive, Suite 303 Princton, N.J. Carlsdadt, N.J. Gallagher, VP
sales/product; Hampden Damen Mepham IV, national sales manager
Fax: (816) 459-7705
Fax: (201) 435-0742

$595 million
Whiteware represents the strongest part of the casual china business and is benefiting from its
ability to be transitional, relates Mikasa's Fencel. 10580
BENNINGTON POTTERS INC. 08540
Fax: (212) 447-7370
ANACAPA CORP. East Boston, Mass. VP sales/marketing
Fax: (201) 319-1962
Warehouse clubs 4%
Phone: (516) 466-7766
Contact: Irene Schyberger, president
Contact: Leonard Florence, president; Scott Bial, marketing VP
Phone: (909) 357-3399
Fax: (717) 543-6299
Sterling silver $156 million 24%
Contact: Jeffrey Sacks, president; Harold Frysh, president; Bernie Norman, VP
Phone: (212) 755-800
Categories: silverplate, $295 per 5-piece place setting; sterling, $1,600 and up per 5-piece place
setting
BLOCK CHINA CORP. 11716
Contact: Jack Badash, CEO; Mark Badash, president
Phone: (203) 866-6262
HERITAGE HOME 41 Madison Ave. 10010
Phone: (614) 478-6700
JAY IMPORT 224 Fifth Ave. New York, N.Y. Sales overall grew 4 percent to $3.86 billion, but

housewares was the only level of the business where there was growth in all three categories and
growth in which vendors in general shared.
Categories: photo frames, $10-$100
Categories: lead crystal stemware and drinkware, $5.99 to $19.99; accessories, $4.99 to $95
Contact: Mauro Faneschi, president; Paolo Barducci, VP sales/marketing; Gerry Mayer, sales
manager
piece set
Categories: lead crystal stemware, barware, serveware and accessories
DANSK INT'L DESIGNS LTD. 10022
Fax: (212) 545-8599
BENJAMIN MARTIN CORP. Taunton, Mass. 91355
Fax: (717) 392-4232
Contact: Peggy Kelly
Contact: James Mills, president
The market is so saturated it has become essential to hit certain price points, relates Stern of
Noritake. New York, N.Y. Lawrenceville, N.J. (Stuart Crystal) P.O. 200 Thirteenth Ave. 07055
1994 Stainless Steel Breakdown by Retail Channel--$465 million
Categories: glass stemware, $1.10-$1.55 each, $5.75-$8.50 set of four; barware, $1-$1.85 each, $5 a
set; serveware; accessories, 50 cents-$7
Categories: glass serveware, drinkware and stemware, and assorted set configurations
Phone: (516) 234-9500
Fax: (603) 526-2131
Fax: (310) 639-8868
Fax: (304) 743-0547
MCS INDUSTRIES 2280 Newlins Mill Road Easton, Pa. But it's going to take time." Corning, for
example, has moved 16-piece sets of Corelle Livingware over the $20 price point by including a 1-
quart serving bowl to bring the price to $24.99.
Phone:(212) 683-9660

Some retailers are planning to make white a dominant statement for the fall, reports Marsha
Everton, group vice president of marketing for Pfaltzgraff. Robinson, president; Barbara Cassidy,
sales manager
Categories: lead crystal stemware, $5-$175; tumblers, $12-$50; decanters, $25-$150; giftware
(crystal and glass), $5 and up; Kali glass $4-$60
Phone: (212) 686-5080
Phone: (212) 685-1660
Phone: (800) 551-9050
Categories: stainless steel, $20-$65 per 5-piece place setting; silverplate, $30-$75 per 5-piece place
setting; sterling silver, $160-$265 per 4-piece place setting
Categories: lead crystal, glass giftware, $2-$200; serveware, $10-$50; barware, $10-$50; collectible
bells, $10-$40.
Categories: china, $130-$280 per 5-piece place setting
Phone: (607) 974-4261
Fax: (717) 771-1443
Categories: 18/8 stainless steel, $59.99 per 20-piece heavy gauge set, $79.99 per 45-piece light
guage set; chrome, $39.99 per 44-piece set
Phone: (805) 650-9292
Categories: stoneware, $29.99 per 20-piece set; china, $29.99 per 20-piece set; porcelain, $99.99
per 45-piece set
Phone: (717) 684-2155
Contact: Linda Smith, sales VP
Contact: Keith Morrison, president; Wayne Ploesch, VP/general manager
Fax: (610) 777-7256
Phone: (212) 481-1925
LUNT SILVERSMITHS (Lunt, Couzon) 298 Federal St. 27278
1994 Crystal/Glassware Breakdown by Retail Channel--$1.583 billion
Total Crystal/Glassware Market 1994: $1.583 billion
Phone: (516) 273-3300

Contact: Bruce Buckler, president; Susan Buckler, VP
Contact: Mark Eichhorn, president; Steve Alamin, VP merchandising
Change 1993/1994: +3.5%
Phone: (614) 759-9800
Fax: (310) 631-0934
Phone: (212) 251-0710
Contact: Arnold Godinger, president; Mark Fisher, senior VP; Steven Block, executive VP
Contact: Mark Roland, president; Peter Braley, national sales manager
Phone:(201) 867-9210
Phone: (800) 347-3400
Categories: 18/10 stainless steel, $87.50-$140 per 5-piece place setting; $100-$160 per 6-piece place
setting
LUNT SILVERSMITHS (Couzon) 298 Federal St. 10010
Phone: (614) 687-2500
Phone: (212) 532-2888
Contact: Chuck Thompson, president; Stephanie Ritter, marketing manager
Categories: ceramic bakeware, pantryware and cookie jars, $5-$80
Phone: (214) 742-8805
Phone: (212) 685-6420
Fax: (914) 428-8052
Phone: (617) 828-9999
FARBERWARE TABLEWARE 225 Fifth Ave. (Arabia, Rorstrand, iitala) 777 Summer St., Suite 402
Stamford, Conn. 13455 Noel Rd. Lawrenceville, N.J. 19047
Contact: Gary Moreau, president; J. 11735
Phone: (201) 330-8100
Mail-order catalogs

Star segment: housewares; casual lifestyles change face of industry.

Star segment: housewares; casual lifestyles change face of industry.

Recommended

Recommended

More Related Content

Featured

Featured (20)

Star segment: housewares; casual lifestyles change face of industry.