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  1. 1. Welcome to Rita Monti and The Italian Way of Life! The following presentation will provide some general information about our products and guide you through our sales representative process. Rita Monti is easy to sell and simple to buy!
  2. 2. <ul><li>Rita Monti was born in a small town in Italy, where time is at a standstill. Today, she would like to share her best products with you. Her creations are personally inspired to bring a touch of Italian taste and elegance into the American home. Rita’s goal is to share “The Italian Way of Life” with everyone. </li></ul><ul><li>Our two main product lines include the Rita Monti Coffee Line featuring the unique Coffee Pod System and the exclusive Rita Monti Home Collection of Dinnerware. </li></ul>
  3. 3. <ul><li>US Market Products: </li></ul><ul><li>Rita Monti Coffee Line: Packaged in cans, bags and coffee pods. All coffee is roasted in Southern Italy using a 200 year old Italian tradition creating a superior and unparalled taste. Available in Classic Italian Roast, Decaf Italian Roast, and Gourmet Italian Roast. </li></ul><ul><li>Rita Monti Home Collection: Available in the following styles – Roma Collection, Toscana Collection, Mediterranera Collection and Venezia Collection. Featuring dinner plates, small plates, bowls, and coffee mugs. </li></ul>
  4. 4. <ul><li>Company Headquarters Key Biscayne, FL </li></ul><ul><li>Warehouse/Shipping Ft. Lauderdale, FL </li></ul><ul><li>E-commerce Website </li></ul><ul><li>Blog TheItalianWayOfLife </li></ul><ul><li>Interactive Marketing Channels Twitter Page @RitaMonti </li></ul><ul><li>Facebook </li></ul><ul><li>Exclusively marketed to the US American Market </li></ul><ul><li>Packaging designed for American Consumers </li></ul>
  5. 5. What is the coffee Pod System? E.S.E Pod (Easy Serve Espresso) is a little bag of fresh ground coffee, pre-packed, biodegradable, clean and ease to use. To make an original Italian Cappuccino at home buy an Espresso Coffee Machine. Rita Monti Pods are compatible with EVERY E.S.E Espresso coffee machine on the market today .
  6. 6. How to make a Cappuccino using the Rita Monti Pod System 1. Take the espresso machine portafilter 2. Place the pod in the portafilter 3. Lock up the portafilter and push start
  7. 7. <ul><li>ENJOY your CAPPUCCINO </li></ul><ul><li>at HOME with </li></ul><ul><li>Demo available on line at </li></ul>5. Steam the milk with your Aerolatte and pour coffee into the steamed milk 4. See the coffee coming out
  8. 8. Which machines use Coffee Pods? All Espresso Coffee Machines are compatible with our pods ! E.S.E Pods Compatible
  9. 9. E.S.E Pods Compatible
  10. 10. Espresso Machines are available in U.S. Stores and online.
  11. 11. Rita Monti Sales Representative Network Opportunity: <ul><li>Direct Sales environment to potential customers </li></ul><ul><li>Introduction of our Coffee Pod system to consumers in the comfort of their own homes. </li></ul><ul><li>“ Educate” customers on value and use of Coffee Pods </li></ul><ul><li>Showcase benefits of using the Coffee Pod System </li></ul><ul><li>Opportunities for improving sales by up selling the Rita Monti Home Collection of dinnerware </li></ul><ul><li>Unique product with cost saving benefits and superior quality. </li></ul>
  12. 12. <ul><li>Cappuccino and Latte drinkers </li></ul><ul><li>Starbucks and Coffee Shop customers </li></ul><ul><li>Coffee drinkers </li></ul><ul><li>Italian Enthusiast </li></ul><ul><li>Large Families </li></ul>Target Sales Point $$ Save Money Have your favorite coffee drink at home for less Drink your Cappuccino at home whenever you want Bring your Cappuccino to work Have a good time with family and friends while sharing tradition
  13. 13. Rita Monti Coffee Kit The Coffee Sales Kit Includes: <ul><li>Rita Monti provides the following to all Rita Monti Sales Representatives at no cost, upon approval and hire: </li></ul><ul><li>Rita Monti Espresso Coffee Machine </li></ul><ul><li>1 Box of 100 Rita Monti Espresso Pods </li></ul><ul><li>1 Sample of the complete Rita Monti Coffee line </li></ul><ul><li>1 Rita Monti Mug - Toscana collection </li></ul><ul><li>Aerolatte: the best tool to steam hot or cold milk in only a few seconds, the result is even better than at your favorite coffee shop! </li></ul><ul><li>1 set of 4 Rita Monti Dinner plates </li></ul><ul><li>*Coffee Kit is for demonstration purposes only and is not for resale. </li></ul>
  14. 14. Industry Analysis and Coffee Sales <ul><li>Espresso, Cappuccino and Lattes’ are now a part of the American daily lifestyle. Coffee shops make up the fastest growing part of the restaurant business with a 7% annual growth rate. For example, there are over 11,000 Starbucks locations in the U.S. resulting in an estimated 5 million Cappuccino/Specialty Coffee drinkers everyday.* </li></ul><ul><li>Americans consume 400 million cups of coffee per day, or 146 billion cups of coffee per year, making the United States the leading consumer of coffee in the world.* </li></ul><ul><li>Rita Monti saves our customers MONEY, TIME and offers a Superior coffee drink for LESS – it is that simple! </li></ul><ul><li>*Source Specialty Coffee Association of America @2009 </li></ul>
  15. 15. Sample Cost Savings <ul><li>A coffee shop cappuccino costs on average $4.80 </li></ul><ul><li>One Rita Monti Pod costs $0.45 and offers a superior true taste roasted in the time honored Italian tradition. </li></ul>The annual cost savings equals $1,200 a year Just think…Save Gasoline…Save Time Drink your favorite coffee drink at home anytime you want! SAVE MONEY & ENJOY A BETTER CUP OF COFFEE!
  16. 16. <ul><li>The time is now: Right time to introduce an exclusive product that provides cost saving especially in these tough financial times. </li></ul><ul><li>Unique: there is NOT another network of coffee direct sales </li></ul><ul><li>Fashionable and Trendy </li></ul><ul><li>Fine Italian taste at an affordable price </li></ul>Easy Market Penetration
  17. 17. <ul><li>Rita Monti offers a Flexible Job Schedule </li></ul><ul><li>Flexible Working Hours </li></ul><ul><li>Incredible earning potential: from $350.00 a month to $55,000.00 a year! </li></ul><ul><li>No start up investment required </li></ul><ul><li>Minimum Goal: 30 customers </li></ul><ul><li>Maximum: 350 customers </li></ul><ul><li>MANAGE your clients - SET UP your own schedule </li></ul><ul><li>Rita Monti pays by commission - flat rate of 30% on all sales. Rita Monti offers bonus opportunities based on sales from $2,000 - $5,000 </li></ul><ul><li>Complimentary free coffee supply and dinnerware set </li></ul><ul><li>Personal satisfaction and the opportunity to introduce quality products at affordable prices </li></ul><ul><li>Have fun, earn money and enjoy your own business! </li></ul>Exclusive Representative Benefits
  18. 18. 3 easy steps to success! Learn, Share, Sell! Hit the ground running with a Grand Opening party that introduces your products to a group of interested customers! Your start up kit includes everything you need to be a successful Rita Monti Representative. Training, Management & Support
  19. 19. <ul><li>With Rita Monti – you are not alone! We are here for you and we guarantee support and continuous training! Once we receive your application we work quickly to complete the process of getting you up and running as soon as possible. We take great pride in our network of representatives and we work with you to provide all the necessary tools and resources to make your business a success! </li></ul><ul><li>Training Tools. We provide online training for our representatives – the process is simple and easy to understand. We provide easy to read and comprehend power point presentations that describe our tools and resources as well as our sales process. We empower you and prepare you for success! </li></ul><ul><li>Rita Monti Coffee Kit. The kit includes the following: 1 Rita Monti Espresso Coffee Machine. 1 box of 100 Rita Monti Expresso Pods. 1 sample of Rita Monti Coffee. 1 Rita Monti Mug from the Toscana Collection. 1 set of plastic taster glasses. 1 Aerolatte. (The Areolatte is the best tool to steam milk in a few seconds, better than at your favorite coffee shop. </li></ul><ul><li>Rita Monti Dinnerware Kit. One dinner plate from each of the Rita Monti dinnerware collections. </li></ul>Training, Management & Support
  20. 20. Easy to Buy, Easy to Sell
  21. 21. <ul><li>Share the Italian Tradition </li></ul><ul><li>And the “Italian Way of Life” </li></ul><ul><li>Enjoy special features like our </li></ul><ul><li>Recipe of the month on our blog </li></ul><ul><li>On Facebook </li></ul><ul><li>Follow Rita Monti on Twitter </li></ul>
  22. 22. <ul><li>Rita Monti helps you live the life you deserve! </li></ul><ul><li>Empower your life. Start Today! </li></ul><ul><li>What are you waiting for? </li></ul><ul><li>Click Apply Now @ </li></ul>