Semantic And Contextual Keywords - Google HummingBird

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This is a part of the 'Getting Over Google HummingBird' course from Cyril Gupta. This course is available in the form of video lectures at http://www.udemy.com/beat-google-hummingbird-and-reclaim-your-google-ranking/

Technology Business

Lesson 6 – Semantic and Contextual Keywords

Beat Google HummingBird!

A context oriented content strategy
Understand your niche well.
Make context maps for your content after exploring
keywords.

Link to contextual articles from your content.
Create a suggested reading section with contextual
articles.

Beat Google HummingBird!

How to get contextual keywords
Use Keywords Jeet map.
Explore the knowledge graph

Use Wikipedia and human intelligence
Target longer keywords

Beat Google HummingBird!

The difference this will make
You’ll be better understood by Google
Google will put you at the right spots
You’ll engage your clients better
You’ll get higher returns per lead
You’ll not be de-ranked by Google updates

Beat Google HummingBird!

Linkbuilding Practices
Stay in your niche.
Don’t pay to professional link-sellers.
Don’t worry too much about building links.

Beat Google HummingBird!

Go beyond search engines to get their love
Google loves content that people love.
Make the social web an important part of your
marketing strategy.
Youtube, facebook, Google+, twitter… Have a
presence here, and market yourself.
Search Engines keep track of shares on the social web
whenever they can.

Beat Google HummingBird!

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Semantic And Contextual Keywords - Google HummingBird

1. Lesson 6 – Semantic and Contextual Keywords Beat Google HummingBird!

2. A context oriented content strategy Understand your niche well. Make context maps for your content after exploring keywords. Link to contextual articles from your content. Create a suggested reading section with contextual articles. Beat Google HummingBird!

3. How to get contextual keywords Use Keywords Jeet map. Explore the knowledge graph Use Wikipedia and human intelligence Target longer keywords Beat Google HummingBird!

4. The difference this will make You’ll be better understood by Google Google will put you at the right spots You’ll engage your clients better You’ll get higher returns per lead You’ll not be de-ranked by Google updates Beat Google HummingBird!

5. Linkbuilding Practices Stay in your niche. Don’t pay to professional link-sellers. Don’t worry too much about building links. Beat Google HummingBird!

6. Go beyond search engines to get their love Google loves content that people love. Make the social web an important part of your marketing strategy. Youtube, facebook, Google+, twitter… Have a presence here, and market yourself. Search Engines keep track of shares on the social web whenever they can. Beat Google HummingBird!

Semantic And Contextual Keywords - Google HummingBird

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