2. www.cyberguru.eu – contact@cyberguru.eu2
Manifesto
We are the result of a Daman Group initiative with the ambitious
objective of becoming a key resource in the creation of a
widespread culture of cyber security, thereby increasing the
protection levels of both individuals and organizations.
We help organizations train users of digital technologies to
transform their behaviour, making them aware of threats and thus
reducing the risk they will become victims of Cyber Crime.
We develop advanced training platforms in the field of Cyber
Security Awareness whose primary goal is training effectiveness.
WHY
WHAT
HOW
3. www.cyberguru.eu – contact@cyberguru.eu3
The Human Factor
IT MAKES LITTLE DIFFERENCE
HOW MUCH YOU INVEST IN THE
MOST MODERN SECURITY
TECHNOLOGIES
IF THE END USERS OPEN THE
DOORS TO CYBER CRIME
People are the first line of defence in any
organization
In Cyber Security, human behaviour makes
all the difference
The unwitting behaviour of an individual while
interacting with digital technologies and the
Web can put at risk their own security and
that of their organization.
4. www.cyberguru.eu – contact@cyberguru.eu4
Threats on the rise
Phishing attacks are increasing:
88% of CISOs Suffered Phishing
attacks in the last 12 months
KPMG
Data breaches in 2018
compromised the personal
information of millions of people
around the world.
BUSINESS INSIDER
Number of serious attacks by year (2014-2018)
Distribution of attack techniques
6. www.cyberguru.eu – contact@cyberguru.eu6
Objectives
TO TRANSFORM THE BEHAVIOUR
OF THE CORPORATE POPULATION
ADAPTING IT TO THE CURRENT
LEVEL OF RISK
TO BUILD A WIDESPREAD CULTURE
OF SECURITY
TRANSFORMING IT INTO A
RESOURCE FOR INDIVIDUALS AND
ORGANIZATIONS
To respect the inherent constraint that the training
schedule must be compatible with the
professional’s needs
To ensure effectiveness through advanced
training methods
To guarantee transparency through accurate
measurement of results
1
2
7. www.cyberguru.eu – contact@cyberguru.eu7
Solution
OUR ANSWER IS CYBER GURU
A LINE OF PRODUCTS DESIGNED
TO INCREASE THE SECURITY
PROFILE OF AN ORGANIZATION BY
TARGETING AWARENESS AND
USER BEHAVIOUR
CYBER GURU
AWARENESS
Advanced e-
Learning
Platform
CYBER GURU
PHISHING
Phishing attack
simulation
platform
CYBER GURU
ENTERPRISE
Comprehensive
synergistic
program
Our Cyber Security Awareness
products constitute a unique market
proposition in the fight against
Cyber Crime by focusing on the
human factor
8. www.cyberguru.eu – contact@cyberguru.eu8
Cyber Guru
Awareness
IT'S AN
INTEGRATED E-LEARNING SYSTEM
THAT INVOLVES THE WHOLE
ORGANIZATION IN AN
EDUCATIONAL AND STIMULATING
LEARNING PROCESS
Cyber Guru Awareness was created using the most
advanced training techniques while also taking into
account the need for content localization
Content localization is a cultural translation that not only
means speaking the language of the target audience, but
also adapt the content to the specific needs.
It targets awareness, and therefore the attitudinal and
behavioural sphere of each member of the organization
It reduces the exposure of the individual and the
organization to the risk of malicious attacks
9. www.cyberguru.eu – contact@cyberguru.eu9
Maximum
Effectiveness
EACH ELEMENT HAS BEEN
DESIGNED AND BUILT TO
MAXIMIZE TRAINING
EFFECTIVENESS, MINIMIZE
KNOWLEDGE LOSS AND
ELIMINATE MANAGEMENT COSTS:
"MAXIMUM TRAINING BENEFIT
WITH MINIMUM ORGANIZATIONAL
AND ECONOMIC IMPACT"
10. www.cyberguru.eu – contact@cyberguru.eu
COMMON
LANGUAGE
1
A vocabulary
suitable for everyone
that avoids
technological jargon
10
Features
BRIEF
LESSONS
2
Organised into short,
self-contained
lessons and
modules within an
integrated learning
path
MULTIMEDIA
MATERIAL
3
Video lessons
featuring an actor-
coach, supported by
elements of video
animation
INTERACTIVE
APPROACH
4
Continuous switching
between brief
educational content
and learning
assessment tests
PERVASIVE
GAMIFICATION
5
A structure for team
competition with
ranking and virtual
prizes
EFFECTIVE
REPORTING
6
A series of qualitative
and quantitative
reports on
participation
STUDENT
CARE
7
An automated system
that stimulates active
participation through
targeted emails
8
INDIVIDUAL
LEVERAGE
The platform leverages
the participant’s
achievements into
their individual
sphere
9
CONTINUOS
TRAINING
Brief lessons spread
over time maintain a
continuously high
focus on threats (12 /
24 / 36 months)
10
USER
EXPERIENCE
The platform is
designed for
maximum ease of
use and optimal
absorption of content
11. www.cyberguru.eu – contact@cyberguru.eu11
Cyber Guru
Phishing
A FULLY AUTOMATED PROGRAM
OF INDIVIDUAL CONTINUOUS
ANTI-PHISHING TRAINING
Attack simulations are customized based on the
organization's needs and the behavioural profile of the
individual user
The system does not measure vulnerability but rather
seeks to reduce it through training that emphasizes
readiness and responsiveness
The system provides advanced metrics that let you
monitor the gradual improvement of the "cyber posture"
of employees
The system is fully automated (using AI) to eliminate
any management impact on the Cyber Security team
13. www.cyberguru.eu – contact@cyberguru.eu13
Features
ON-GOING
TRAINING
1
Maintains the
"readiness" of
each employee,
developing their
ability to react to
attacks
DIVERSIFIED
SCENARIOS
2
Simulates
diverse attack
scenarios with
increasingly
sophisticated
deception based
on individual
employee
TRAINING
CONTENT
3
Prepares landing
pages with light
training content
adapted to the
attack
MACHINE
LEARNING
4
Changes the
simulation
strategies through
a data-driven
ability to learn
SERVICE
5
As a service, the
solution minimizes
the impact on
Cyber Security
team
EFFECTIVE
REPORTING
6
Reports the risk
map and the
overall
improvement
resulting from the
training strategy
14. www.cyberguru.eu – contact@cyberguru.eu14
Why
Cyber Guru
BECAUSE IT EXCEEDS THE
LIMITATIONS OF TRADITIONAL
TRAINING, WHICH HAS A SHORT-
TERM LEARNING EFFECT AND
CANNOT KEEP UP WITH THE RAPID
EVOLUTION OF ATTACK
TECHNIQUES
Because it uses "continuous education" and
"repetitive training" to increase the awareness and
identification of threats
Because it has as a goal risk reduction
Because it involves the entire organization in a single
curriculum
Because it doesn’t impose a rigid approach on the user,
but rather seeks to continuously improve the quality
of interactions while focusing on personal benefits
Because, being a service, it minimizes the
management impact on the Cyber Security team
BECAUSE IT ENSURES INCREASED
RESISTANCE AGAINST ATTACKS
FOR THE ORGANISATION AS A
WHOLE
