IPS=INTERNET POSITIONING SYSTEM, A REVOLUTION

1. the new concept of Hospitality for a reciprocal
relationship between guest and host
Christophe Tassi, General Manager – XENIA LAB saChristophe Tassi, General Manager – XENIA LAB sa

2. SwissSwiss precisionprecision
PASSIONPASSION for Hospitalityfor Hospitality
SCIENTIFICSCIENTIFIC TECHNOLOGYTECHNOLOGY
== LABLABORATORIESORATORIES

3. PHILOSOPHYPHILOSOPHY
From the GreekFrom the Greek word ξενία (xenía), Xenia is theXenia is the
concept of hospitalityconcept of hospitality, or generosity and courtesy
shown to those who are far from home. It is also
translated as “guest-friendship” because the rituals of
hospitality created and expressed a reciprocala reciprocal
relationship between guest and hostrelationship between guest and host.

4. WHYWHY
LABORATORIESLABORATORIES??

5. Hospitality … theHospitality … the
xeniaxenia way!way!
ReciprocalReciprocal
RELATIONSHIPRELATIONSHIP
between guest and hostbetween guest and host
RESPONSIBILITIESRESPONSIBILITIES
beyond mere reciprocitybeyond mere reciprocity
PATRONPATRON of wayfarersof wayfarers

6. HospitalityHospitality evolutionevolution
over the centuriesover the centuries
Ho-Shi Ryokan, theHo-Shi Ryokan, the
oldestoldest hotel sincehotel since
718dc718dc
JailJail hotelhotel
Lowengraden,Lowengraden,
LucernLucern
Waldorf Astoria NYCWaldorf Astoria NYC
““the greatest of themthe greatest of them
all”all”
Conrad HiltonConrad Hilton

7. TheThe BouldersBoulders, Phoenix, Phoenix

8. ““On no occasion doesOn no occasion does IPSIPS
loom so high, and shine soloom so high, and shine so
gloriously, as in the context.”gloriously, as in the context.”John M. MasonJohn M. Mason

9. XENIA LAB
introduces IPSIPS
:INTERNET POSITIONING SYSTEM::INTERNET POSITIONING SYSTEM:
JTOOW meets XENIA LABJTOOW meets XENIA LAB

10. The “Fosbury Flop”The “Fosbury Flop”
Mexico,Mexico, 19681968
Nella gara che lo consegnò alla storiaNella gara che lo consegnò alla storia indossò due scarpe di colore diverso.indossò due scarpe di colore diverso. Lo feceLo fece
non per scelta di marketingnon per scelta di marketing, ma semplicemente "perché, ma semplicemente "perché la destra di quel colore mila destra di quel colore mi
davadava una spinta verso l'alto superioreuna spinta verso l'alto superiore rispetto a un altrorispetto a un altro
tipo di calzatura"tipo di calzatura"
Fosbury found itFosbury found it difficult to coordinatedifficult to coordinate all theall the
motions involved in the straddlemotions involved in the straddle methodmethod, and, and
began tobegan to experimentexperiment with other ways…with other ways…

12. SEOSEO untiluntil 20102010
XSEOXSEO 2010 and2010 and beyondbeyond

13. IPSIPS LABLABORATORIESORATORIES
ENGINEENGINE
CHASSISCHASSIS
PERFORMANCEPERFORMANCE
YOURYOUR ENGINE RUNSENGINE RUNS YOUR PERFORMANCEYOUR PERFORMANCE
CHOOSE THE RIGHT ENGINECHOOSE THE RIGHT ENGINE TO DRIVE YOURTO DRIVE YOUR
PERFORMANCEPERFORMANCE THEN BUY ITS MATCHING CHASSISTHEN BUY ITS MATCHING CHASSIS

14. HOW OUR ENGINEHOW OUR ENGINE
WORKSWORKS ……
FOR YOUFOR YOU
……SEESEE IT FOR YOURSELF…IT FOR YOURSELF…

15. We answerWe answer your questionsyour questions
Christophe TassiChristophe Tassi
Marco BezziMarco Bezzi
Marco VendittiMarco Venditti

16. Thank youThank you