The document discusses how cultural issues influence media representations and provides examples. It asks how the BBC News broadcast shows a cultural concern and what tactics it uses. It defines cultural concern as an issue that a society becomes preoccupied with. It also discusses how Cosmopolitan magazine remodeled itself in 1965 to be more sexually aware and "sassy" in line with changing attitudes of the time and asks whether this change reflected or contributed to shifting cultural attitudes.

1. Learning Objective To understand the term ‘cultural issues’ and how this influences media representations

2. Representations are influenced by the cultural, political, and social contexts in which they are produced – how does this relate to the representation of teenagers?

3. How does the BBC News Broadcast show a ‘cultural concern’? What tactics does BBC News use?

4. Cultural Concern an issue, concern or paranoia that a society or culture becomes preoccupied or worried about.

5. The women’s magazine Cosmopolitan remodelled itself in 1965 to become more sexually aware and ‘sassy’ publication in line with changing attitudes to sexuality and the beginnings of the feminist movement.

6. Search on Google for Cosmopolitan 1965 – try to answer this question. ‘Was this change a reflection of the cultural attitudes of the era, or did it contribute to changing those attitudes’?