C.K. Kumar

Austin, Texas Area United States

Marketing Executive | Marketing with an ROI Focus | Loves a Business Challenge

Technology / Software / Internet

I believe that marketing is and should be an essential ingredient for any successful business and that the primary goal of marketing is to help businesses meet its business objective. I consider Product Marketing and Product Management on the opposite ends of the same spectrum of activities that ensure a successful customer experience. My 18+ years of professional experience includes * Product Marketing (Big Data, SaaS, Software, Hardware and Services) * Product Management (Hardware, Software and Services) * Business Development and Sales Enablement * Business and Marketing Strategy * Sales Forecasting and Market Sizing * Pricing Strategies * Branding of Products / Services * O...