SAE International (SAE, Troy/USA) and the Virtual Dimension Center (VDC) Fellbach cooperate for this year’s AR/VR technologies symposium. The symposium will take place in Stuttgart/Germany on November 20th – 21st, 2013. This two-day symposium will focus on the technical, economic, and implementation aspects of AR/VR in all facets of design, production and manufacturing. Attendees will learn about the challenges and opportunities AR/VR presents to those interested in explor-ing these technologies within those operations. Experts from Automotive, Aerospace, Commercial Vehicle and Marine will provide case studies that showcase their utilization of AR/VR and address any challenges that they have overcome and also what barriers do they see in integrating this technology throughout their design, production and manufacturing operations. Additionally technology developers are invited to talk about specific challenges and potential solutions that the organizers feel are critical to advancing this technology. Two panel discussions - 1) The Visual Enterprise – Understanding the Busi-ness Value and of Visualization Technologies and 2) Challenges and Opportunities of AR/VR Technologies Panel Discussions: Current and Future State of AR/VR Technologies complete the symposium program. The SAE AR/VR symposium will take place in the Pullmann Stuttgart Fontana hotel in Stuttgart/Germany on November 20th -21st 2013. Organizational details can be retrieved on the symposium’s website under http://www.sae.org/events/arvr/ .

1. MITTEILUNG • INFORMATION • COMMUNIQUÉ
Virtual Dimension Center Fellbach
Kompetenzzentrum Virtuelle Realität
und Kooperatives Engineering w.V.
Vorstand: OB C. Palm (1. Vors.)
www.vdc-fellbach.de
Auberlenstraße 13
70736 Fellbach
Tel +49 (0) 711 585309-0
Fax +49 (0) 711 585309-19
info@vdc-fellbach.de
Kreissparkasse Waiblingen
BLZ: 602 500 10
Kto.: 200 99 44
UST-ID: DE229031320
SAE 2013 Augmented and Virtual Reality (AR/VR) Technologies
Symposium on November 20th
– 21st
in Stuttgart
Fellbach, 07.08.2013 – SAE International (SAE, Troy/USA) and the Virtual Dimension
Center (VDC) Fellbach cooperate for this year’s AR/VR technologies symposium.
The symposium will take place in Stuttgart/Germany on November 20th
– 21st
, 2013.
Huge variance, very emotional products, highest demands on quality of products and
development processes have pushed automotive industry to act as a driver for aug-
mented reality (AR) and virtual reality (VR) technologies. The number of application
fields of AR and VR is accordingly high in this industrial sector. Use cases can be found
in the entire process chain: from early styling sketches to product development, indus-
trial engineering until 3D sales configurators.
This two-day symposium
will focus on the technical,
economic, and implementa-
tion aspects of AR/VR in all
facets of design, production
and manufacturing. At-
tendees will learn about the
challenges and opportuni-
ties AR/VR presents to
those interested in explor-
ing these technologies
within those operations.
Experts from Automotive,
Aerospace, Commercial
Vehicle and Marine will provide case studies that showcase their utilization of AR/VR
and address any challenges that they have overcome and also what barriers do they see
in integrating this technology throughout their design, production and manufacturing
operations. Additionally technology developers are invited to talk about specific chal-
lenges and potential solutions that the organizers feel are critical to advancing this
technology. Two panel discussions - 1) The Visual Enterprise – Understanding the Busi-
ness Value and of Visualization Technologies and 2) Challenges and Opportunities of
AR/VR Technologies Panel Discussions: Current and Future State of AR/VR Technologies
complete the symposium program.
The SAE AR/VR symposium will take place in the Pullmann Stuttgart Fontana hotel in
Stuttgart/Germany on November 20th
-21st
2013. Organizational details can be retrieved
on the symposium’s website under http://www.sae.org/events/arvr/ .
Augmented (AR) and Virtual Reality (VR) software/hardware continues to grow and be
utilized in all facets of design and manufacturing. Independently, AR and VR can im-
prove various aspects of design and manufacturing. Virtual Reality’s (VR) capability
complements Augmented Reality (AR) and provides full-body motion capture and phys-
Visibility check in a virtual vehicle [source: ESI-IC.IDO]

2. MITTEILUNG • INFORMATION • COMMUNIQUÉ
Virtual Dimension Center Fellbach
Kompetenzzentrum Virtuelle Realität
und Kooperatives Engineering w.V.
Vorstand: OB C. Palm (1. Vors.)
www.vdc-fellbach.de
Auberlenstraße 13
70736 Fellbach
Tel +49 (0) 711 585309-0
Fax +49 (0) 711 585309-19
info@vdc-fellbach.de
Kreissparkasse Waiblingen
BLZ: 602 500 10
Kto.: 200 99 44
UST-ID: DE229031320
iologic performance data which feeds human modeling assessment tools already inte-
grated into the native CAD environment. Combining AR and VR can play a significant
role in getting product to market faster, safer and cheaper and give a significant order
of magnitude greater savings to our customers and increase their profit margin. There-
fore it is a natural evolution to integrate these technologies together as the first to do
so will have a large economic advantage over their competition. All the major Aero-
space Primes, Automotive OEMS and Commercial Vehicle are investigating this technol-
ogy to advance their manufacturing and design lifecycle capabilities.
Profile SAE International:
SAE International is a global association of more than 128,000 engineers and related
technical experts in the aerospace, automotive and commercial-vehicle industries. SAE
International's core competencies are life-long learning and voluntary consensus stand-
ards development. SAE International's charitable arm is the SAE Foundation, which
supports many programs, including A World In Motion® and the Collegiate Design Se-
ries.
http://de.sae.org/
Profile VDC Fellbach:
The Virtual Dimension Center (VDC) is Germany's leading competence network for Vir-
tual Engineering. Technology and service providers, users, research institutions and mul-
tipliers work together in the VDC network along the entire value chain of Virtual Engi-
neering- namely in 3D simulation, 3D visualization, product lifecycle management
(PLM), and Virtual Reality (VR). The VDC members gain improved innovation activity and
a higher productivity by acquiring additional information and cost advantages.
http://www.vdc-fellbach.de
If you publish this press release in printed media, please send one example to us. Using the
press release for online media please report the URL to: achim.czaykowska@vdc-fellbach.de
Please contact us in case of any question.
Press contact: Achim Czaykowska
Virtual Dimension Center (VDC) Fellbach
Auberlenstr. 13
D-70736 Fellbach
Tel: +49 711 58 53 09-13
E-Mail: achim.czaykowska@vdc-fellbach.de