Presentacion
- 2.
State the intended goal
Long-term Goal
- 3.
Describe customer needs and wishes
Explain the requirements
Customer Wishes
- 4.
Describe the main attributes of the product
Link the product attributes to customer
needs
Fulfilling
Customer Needs
- 5.
Indicate the financial advantages for the
customer
Compare quality and price with those of the
competition
Cost Analysis
- 6.
Summarize the special features and
advantages of the product being introduced
Strengths and Advantages
- 7.
Explain the steps that now need to be taken
Next Steps of Action