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Q1.What gender are you? 
From our questionnaire we have discovered that more females watch 
documentaries than males. Even so we will still make our documentaries 
suitable for both genders but will still take note that more females watch 
them. 
20 
18 
16 
14 
12 
10 
8 
6 
4 
2 
0 
Male Female 
Male 
Female
16-18 19-24 25-30 30+ 
Q2.What age are you? 
18 
16 
14 
12 
10 
8 
6 
4 
2 
0 
16-18 
19-24 
25-30 
30+ 
From this questionnaire we have discovered that a lot of 16-18 year olds 
watch documentaries and not many 19-24 year olds. However this could be 
because the majority of people we asked where this age.
16 
14 
12 
10 
8 
6 
4 
2 
0 
Morning lunch afternoon early evening late evening 
What time do you usually watch documentaries? 
From this questionnaire we have seen that most people 
watch documentaries late evening and not in the morning 
or at lunch time. From this we have made the decision to 
schedule our documentary late evening.
4.Do you enjoy documentaries? 
From this questionnaire we have seen that more people enjoy 
25 
20 
15 
10 
5 
0 
Yes No 
Yes 
No 
documentaries than those that don't.
Q5. How often do you watch documentaries? 
Never 
2-3 a month 
1 a fortnight 
1aweek 
We asked this question to get an idea on how often 
people watch documentaries. We found that 2 
people never watch documentaries, 15 watch 2-3 a 
month, 6 watch 1 a fortnight and 7 people watch 1 a 
week. The data we collected shows that the majority 
of people watch 2-3 documentaries a month. This 
data shows that people do watch documentaries and 
as our questionnaire was answered by mainly 16-18 
year olds it shows that our target audience do watch 
documentaries.
10 
8 
6 
4 
2 
0 
Q6. What type of documentaries interest you 
the most? 
science history lifestyle animals 
Asking this question was helpful to know what topic of documentaries people enjoy 
watching the most. Results show that from our target audience; 7 people like science 
based documentaries, 5 like history, 8 enjoy watching lifestyle and 2 like animal 
documentary. Smoking is a lifestyle choice so as the majority chose lifestyle it confirms 
that our target audience is interested in learning about their lifestyle choices which could 
be the choice of smoking.
Q7. What channel do you watch the most? 
BBC1 
BBC3 
Channel 4 
itv1 
The most watched TV channel from our results 
is channel four. 14 people said they watch 
channel four the most, 4 people said BBC1, 3 
people said BBC3 and 9 people said itv1. From 
our results we can see that we should either 
put our documentary on either channel four or 
itv1 as then its most likely to be watched by 
more people.
0 5 10 15 20 
Social Smoker 
Tried it 
No 
Yes 
Q8. Do you smoke? 
Yes 
No 
Tried it 
Social Smoker 
Do you smoke? Majority of people we asked said that they didn't smoke however there was 
a fair amount who said they did. This shows us that there is a wide variation amongst our 
target audience on whether they smoke or not. This shows us that we are informing the 
target audience on smoking for the people who do and don't meaning that we need to 
include a wide spread of information. We will be informing the people who do smoke on the 
dangers to smoking and warning off the ones who don't keeping the idea that its never good 
to take up smoking.
Q9. If yes to previous question then how many do you smoke a day? 
1 to 2 
5 to 10 
16+ 
We asked this question to give a general idea if people do smoke then are they heavy 
smokers or not, this will help us in knowing the content we can put in our 
documentary. From the graph we can see that the average cigarettes smoked a day 
was 5-10 then followed by 1 to 2. From this we can use the data that average people 
smoke 5 to 10 cigarettes and in our documentary we could include the different risk 
factors depending on how many cigarettes smoked per day.
Q10. Are you aware of the difference between an E-cig and real 
cigarettes? 
18 
16 
14 
12 
10 
8 
6 
4 
2 
0 
yes no partially 
yes 
no 
partially 
With the increasing popularity of E-cigarettes, we asked this question as it 
could be used as potential content for our documentary. From our graph 
we can see that most people do not know the difference between normal 
cigarettes and E-cigarettes, from this data this means that in our 
documentary we should include the difference between E-ciggs and 
normal cigarettes to help people become more aware.
Q11.Would you be interested in a 
documentary about smoking? 
yes 
no 
maybe 
From our graph we can see that the 
majority of the people we asked would 
be interested in watching a 
documentary about smoking. This 
shows us that most of our target 
audience would be interested in 
watching our documentary showing 
that our documentary will hopefully 
have an appropriate size audience.
Q12.How many of these health issues did you know was caused by smoking? 
25 
20 
15 
10 
5 
0 
lungs teeth heart depression cervical 
cancer 
induced 
menopause 
lungs 
teeth 
heart 
depression 
cervical cancer 
induced menopause 
From this data we can see that the most common side effects associated with smoking 
are lung cancer, bad teeth and heart disease. Fewer individuals realised that depression, 
cervical cancer and induced menopause are also caused by smoking. This shows that in 
our documentary we could cover content on the less known side effects that smoking can 
cause.
Q 13 
What’s your favourite colour? 
Red, 7 
Yellow, 3 
Pink, 5 
Purple, 5 
Green, 6 
Orange, 1 
Blue, 3 In a survey of thirty people the 
most popular colour was red and 
the least popular colour was 
orange. Interestingly red could be 
considered a unisex colour yet our 
feedback was considerably female 
dominated. In our documentary it 
would be best to use the most 
popular colours in our mise-en-scene 
in order to appeal to the 
public as best as possible.
Q 14 
What’s your favourite music? 
16 
14 
12 
10 
8 
6 
4 
2 
0 
Pop RnB Alternative Dance Rock 
The most popular genre of music was 
pop. Over half of our pool of 
participants were aged 16-18 so pop 
is evidently the favourite genre of 
music among people of that age. As 
Channel 4 targets mainly young 
people and this is the channel we 
would like our documentary on, pop 
is probably the best choice of music 
to use in the documentary to attract 
our target audience. As expected 
alternative was the least popular 
genre of music, alternative music 
tends to have a very niche market so 
it is not a genre of music we would 
use in our documentary.
Question 15 
Who do you watch telly with? 
Own 
Family 
Friends 
From our questionnaire we have 
discovered that most people 
watch TV with their family. This 
could mean that people of all ages 
could potentially be watching our 
documentary as it could be that 
someone younger may put it on 
and everyone watches it. I feel as 
though our topic would appeal to 
all audiences even if it is aimed at 
a younger adolescence audience.
Q 16.Where do you watch TV? 
Bedroom 
On the Go 
Livingroom 
Kitchen 
It seems as though most people 
watch TV in their living room with 14 
out of 30 people claiming that this is 
where the followed y watch TV. This is 
closely by 11 people saying they 
watch TV in their bedroom and only 4 
in the kitchen and 1 on the go. This 
shows us that people are more likely 
again to watch with family and a 
varied audience to be present. This 
means we should make our 
documentary appropriate for all ages 
whilst still targeting it specifically at 
younger people.

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Questionnaire analysis

  • 1. Q1.What gender are you? From our questionnaire we have discovered that more females watch documentaries than males. Even so we will still make our documentaries suitable for both genders but will still take note that more females watch them. 20 18 16 14 12 10 8 6 4 2 0 Male Female Male Female
  • 2. 16-18 19-24 25-30 30+ Q2.What age are you? 18 16 14 12 10 8 6 4 2 0 16-18 19-24 25-30 30+ From this questionnaire we have discovered that a lot of 16-18 year olds watch documentaries and not many 19-24 year olds. However this could be because the majority of people we asked where this age.
  • 3. 16 14 12 10 8 6 4 2 0 Morning lunch afternoon early evening late evening What time do you usually watch documentaries? From this questionnaire we have seen that most people watch documentaries late evening and not in the morning or at lunch time. From this we have made the decision to schedule our documentary late evening.
  • 4. 4.Do you enjoy documentaries? From this questionnaire we have seen that more people enjoy 25 20 15 10 5 0 Yes No Yes No documentaries than those that don't.
  • 5. Q5. How often do you watch documentaries? Never 2-3 a month 1 a fortnight 1aweek We asked this question to get an idea on how often people watch documentaries. We found that 2 people never watch documentaries, 15 watch 2-3 a month, 6 watch 1 a fortnight and 7 people watch 1 a week. The data we collected shows that the majority of people watch 2-3 documentaries a month. This data shows that people do watch documentaries and as our questionnaire was answered by mainly 16-18 year olds it shows that our target audience do watch documentaries.
  • 6. 10 8 6 4 2 0 Q6. What type of documentaries interest you the most? science history lifestyle animals Asking this question was helpful to know what topic of documentaries people enjoy watching the most. Results show that from our target audience; 7 people like science based documentaries, 5 like history, 8 enjoy watching lifestyle and 2 like animal documentary. Smoking is a lifestyle choice so as the majority chose lifestyle it confirms that our target audience is interested in learning about their lifestyle choices which could be the choice of smoking.
  • 7. Q7. What channel do you watch the most? BBC1 BBC3 Channel 4 itv1 The most watched TV channel from our results is channel four. 14 people said they watch channel four the most, 4 people said BBC1, 3 people said BBC3 and 9 people said itv1. From our results we can see that we should either put our documentary on either channel four or itv1 as then its most likely to be watched by more people.
  • 8. 0 5 10 15 20 Social Smoker Tried it No Yes Q8. Do you smoke? Yes No Tried it Social Smoker Do you smoke? Majority of people we asked said that they didn't smoke however there was a fair amount who said they did. This shows us that there is a wide variation amongst our target audience on whether they smoke or not. This shows us that we are informing the target audience on smoking for the people who do and don't meaning that we need to include a wide spread of information. We will be informing the people who do smoke on the dangers to smoking and warning off the ones who don't keeping the idea that its never good to take up smoking.
  • 9. Q9. If yes to previous question then how many do you smoke a day? 1 to 2 5 to 10 16+ We asked this question to give a general idea if people do smoke then are they heavy smokers or not, this will help us in knowing the content we can put in our documentary. From the graph we can see that the average cigarettes smoked a day was 5-10 then followed by 1 to 2. From this we can use the data that average people smoke 5 to 10 cigarettes and in our documentary we could include the different risk factors depending on how many cigarettes smoked per day.
  • 10. Q10. Are you aware of the difference between an E-cig and real cigarettes? 18 16 14 12 10 8 6 4 2 0 yes no partially yes no partially With the increasing popularity of E-cigarettes, we asked this question as it could be used as potential content for our documentary. From our graph we can see that most people do not know the difference between normal cigarettes and E-cigarettes, from this data this means that in our documentary we should include the difference between E-ciggs and normal cigarettes to help people become more aware.
  • 11. Q11.Would you be interested in a documentary about smoking? yes no maybe From our graph we can see that the majority of the people we asked would be interested in watching a documentary about smoking. This shows us that most of our target audience would be interested in watching our documentary showing that our documentary will hopefully have an appropriate size audience.
  • 12. Q12.How many of these health issues did you know was caused by smoking? 25 20 15 10 5 0 lungs teeth heart depression cervical cancer induced menopause lungs teeth heart depression cervical cancer induced menopause From this data we can see that the most common side effects associated with smoking are lung cancer, bad teeth and heart disease. Fewer individuals realised that depression, cervical cancer and induced menopause are also caused by smoking. This shows that in our documentary we could cover content on the less known side effects that smoking can cause.
  • 13. Q 13 What’s your favourite colour? Red, 7 Yellow, 3 Pink, 5 Purple, 5 Green, 6 Orange, 1 Blue, 3 In a survey of thirty people the most popular colour was red and the least popular colour was orange. Interestingly red could be considered a unisex colour yet our feedback was considerably female dominated. In our documentary it would be best to use the most popular colours in our mise-en-scene in order to appeal to the public as best as possible.
  • 14. Q 14 What’s your favourite music? 16 14 12 10 8 6 4 2 0 Pop RnB Alternative Dance Rock The most popular genre of music was pop. Over half of our pool of participants were aged 16-18 so pop is evidently the favourite genre of music among people of that age. As Channel 4 targets mainly young people and this is the channel we would like our documentary on, pop is probably the best choice of music to use in the documentary to attract our target audience. As expected alternative was the least popular genre of music, alternative music tends to have a very niche market so it is not a genre of music we would use in our documentary.
  • 15. Question 15 Who do you watch telly with? Own Family Friends From our questionnaire we have discovered that most people watch TV with their family. This could mean that people of all ages could potentially be watching our documentary as it could be that someone younger may put it on and everyone watches it. I feel as though our topic would appeal to all audiences even if it is aimed at a younger adolescence audience.
  • 16. Q 16.Where do you watch TV? Bedroom On the Go Livingroom Kitchen It seems as though most people watch TV in their living room with 14 out of 30 people claiming that this is where the followed y watch TV. This is closely by 11 people saying they watch TV in their bedroom and only 4 in the kitchen and 1 on the go. This shows us that people are more likely again to watch with family and a varied audience to be present. This means we should make our documentary appropriate for all ages whilst still targeting it specifically at younger people.