The document provides instructions for responding to four essay questions. The first question asks about the resource-based view of strategic management and how it differs from the industrial organization view. The second question asks about the three functions of finance according to James Van Horne and the role of each in strategic management. The third question asks about discussing the industrial organization approach and views on external versus internal strategy. The fourth question asks about listing opportunities and threats facing a college and what the institution should do in response. For each question, responses should be at least 200 words and cite all sources used.