2. “Better Plant Health
and Higher Yields”
The Promise
When applied to V5
to V6 corn, ProAct®
increases yields ~
85% of the time.
3. Data represents a compilation of all PHC and university replicated
trials, farmer strip trials, and whole-field farmer comparisons.
All PHC replicated trials consisted of 8 reps/location.
Crop
# of Trial
Sites
% of time a Yield
Gain is delivered
Average
Yield Gain
Corn 41 88% 7.1 bu/ac
The Product
4. -5
0
5
10
15
20
25
30
35
40
Corn Yield as Difference from Control (bu/ac)
+7.1 bu/A
88% Wins
Based on yield results with ProAct at 0.5 oz/acre, 41 data points, trials located in IA, IL, IN, KY, LA, MN, MS
The Proof
6. ● Isn’t necessary to produce a crop
● Isn’t recommended by university extension services
● Produces few visual differences
● Requires untreated comparisons to determine efficacy
● Lacks credibility with farmers
“Will it work consistently enough for me to get a positive return on my
investment, and if so, how will I know?”
Even though ProAct®
delivers yield
increases more than 80% of the time, it:
The Problem
7. ● Isn’t necessary to produce a crop
● Isn’t recommended by university extension services
● Produces few visual differences
● Requires untreated comparisons to determine efficacy
● Lacks credibility with farmers
“Will it work consistently enough for me to get a positive return on my
investment, and if so, how will I know?”
Even though my fungicide delivers yield
increases more than 80% of the time, it:
The Problem
8. ● STOP selling “ProAct®
”
● START selling “Higher Yields”
● MAKE all applications using GPS-equipped machinery to document
treated and untreated sections of every field.
● MEASURE harvested yields of treated and untreated sections
using GPS-equipped yield monitors.
● CHARGE farmers only when “Higher Yields are “proved”
by farmer’s own yield monitor data.
The Proposal
9. ● Spray ProAct on V5/V6 corn via custom application.
● (Leave untreated check areas in each treated field.)
● Use geo-referenced yield monitor to record yield
● Submit yield & spray data for AgVeritas®
analysis of treated vs
untreated yields
● All expense deferred until after harvest
● Yield difference between treated & untreated determines post-harvest
price/acre.
The Program
10. ● PHC provides ProAct for all treated acres at no-charge to farmer
● ProAct applied by Custom Applicator
● PHC pays for custom application, SUBJECT to receipt of application data
from applicator. (Farmer NEVER pays for custom application.)
● Farmer invoiced ONLY for applicator-sprayed acres
● ProAct yield advantage has to be at least 2 bu/acre or farmer pays nothing.
● Yield monitor data analyzed by AgVeritas to determine difference between
treated and untreated areas
● Price per acre determined by difference in yield versus untreated check.
● Farmer pays AFTER HARVEST on field-by-field basis.
The Process
11. • If average treated yield not at least 2 bu/acre
more than untreated average, price is ZERO.
• If average treated yield is 2 bu/acre or more than
untreated, price is ½ of value created from the
extra yield, up to a MAX price of $22.50/acre.
• NEVER spend more than ½ the cost of the of
the value created from the incremental yield.
The Price
12. 1. For the purpose of determining the incremental value produced as a
consequence of having treated my field(s) in conjunction with the No
Gain? No Pain! program, the base value per bushel of harvested corn yield
will be the same as the SPRING value that will be established and used
by the USDA Risk Management Association in association with the
Commodity Exchange Price Provision for Federal Crop Insurance Yield
Protection in Iowa for corn planted in 2014.
For all the acres treated under this agreement, I understand
and commit to the following terms and conditions:
The Rules
$4.62/bushel
13. Choose a Function
➤ View Active
Discovery Periods
➤ View Commodities
Recently in Discovery
➤ View Daily Prices
for Your Location
➤ Try the New App!
Price Discovery Beta
This application will
Retire in spring 2014
Commodities Recently in Discovery
Base and Projected Harvest prices shown were discovered
within the last 30 days, Harvest prices within the 60 days.
Prices are not final until marked as “Approved”.
To view historic prices or prices and dollar amounts of insurance
for other plans, please visit the Prices Inquiry System.
Crop Year Commodity Type Practice Insurance Plan State(s)
Cancel
Date
Price Type
Current
Avg-
Price
Volatility /
Low- High
Factory
Daily
Prices
2014 Corn All Conventional1 Yield Protection
CO, CT,
DE,ID,
IL IN,
IA, KS,
KY, ME,
MD, MA,
MI, MN,
MO, MT,
NE, NV,
NH, NY,
ND, OH,
OK, OR,
PA, RI,
SD, TN,
TS, UT,
VT, VA,
WA, WV,
WI, WY,
03/15/2014 Projected $4.62
Approved
Currently Filtered on: Corn, CZ14, 2/1/2014-2/28/2014
Crops Recently in Discovery 3/18/14 8:17 am
http://www3.rma.usda.gov/apps/pricediscoveryweb/CropsInDiscovery.aspx