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“QUICK” GUIDE FOR
WORDPRESS SEO
Bronson Quick




                sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
WHAT IS WORDPRESS?
           WordPress is an open source content management system
           WordPress powers 16.5% of the top 1 million websites
            on the web
           54.1% of the top 1 million sites that use a CMS are
            powered by WordPress
           22 out of 50 new domains purchased in the use WordPress


          Isn’t it time you switch to WordPress?


          http://w3techs.com/technologies/history_overview/content_management/all
2 of 13                                       sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
SEO & WORDPRESS
          “If you do everything on WordPress
          you’re pretty much automatically
          covered as far as SEO”

          - Matt Cutts, Head of the Webspam Team @ Google




3 of 13                                    sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
ADVANTAGES OF A WORDPRESS SITE
           Search Engine Friendly URLS
           RSS Feeds
           Content Rich, Search Engine Friendly HTML
           Visitor Participation
           Scheduling of posts
           Ease of maintenance
           Extensibility (“there’s a plugin for that”)



          One click plugin, theme and core updates!

4 of 13                                           sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
CHANGE YOUR PERMALINKS




          Under Settings->Permalinks
5 of 13                          sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
WORDPRESS SEO BY YOAST
           Title and Meta Descriptions
           Take control of robots!
           Canonical URLs
           Breadcrumbs
           XML Sitemaps
           Twitter & Facebook Open Graph Data




          The Best SEO plugin for WordPress!
          http://wordpress.org/extend/plugins/wordpress-seo/

6 of 13                                       sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
TITLE AND META DESCRIPTIONS




7 of 13                 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
TAKE CONTROL OF ROBOTS




8 of 13                 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
CANONICAL URLS




9 of 13                sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
BREADCRUMBS




           Home > Blog > SEO
10 of 13                       sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
XML SITEMAPS




           Important for Search Engines!
11 of 13                          sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
SOCIAL - TWITTER & FACEBOOK




           Additional data for people linking to you on social networks!
12 of 13                            sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
THANKS!
            Apply this to your WordPress site!
            Use WordPress SEO to turn the site you love
             into money!
            You’ve done a little bit of work yourself now it’s
             time to rank even higher in Google
            Invest your money into professional keyword
             research and backlink building with Dejan SEO!




           http://www.sennza.com.au/

13 of 13                                          sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza

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Quick Guide For WordPress SEO

  • 1. “QUICK” GUIDE FOR WORDPRESS SEO Bronson Quick sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 2. WHAT IS WORDPRESS?  WordPress is an open source content management system  WordPress powers 16.5% of the top 1 million websites on the web  54.1% of the top 1 million sites that use a CMS are powered by WordPress  22 out of 50 new domains purchased in the use WordPress Isn’t it time you switch to WordPress? http://w3techs.com/technologies/history_overview/content_management/all 2 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 3. SEO & WORDPRESS “If you do everything on WordPress you’re pretty much automatically covered as far as SEO” - Matt Cutts, Head of the Webspam Team @ Google 3 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 4. ADVANTAGES OF A WORDPRESS SITE  Search Engine Friendly URLS  RSS Feeds  Content Rich, Search Engine Friendly HTML  Visitor Participation  Scheduling of posts  Ease of maintenance  Extensibility (“there’s a plugin for that”) One click plugin, theme and core updates! 4 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 5. CHANGE YOUR PERMALINKS Under Settings->Permalinks 5 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 6. WORDPRESS SEO BY YOAST  Title and Meta Descriptions  Take control of robots!  Canonical URLs  Breadcrumbs  XML Sitemaps  Twitter & Facebook Open Graph Data The Best SEO plugin for WordPress! http://wordpress.org/extend/plugins/wordpress-seo/ 6 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 7. TITLE AND META DESCRIPTIONS 7 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 8. TAKE CONTROL OF ROBOTS 8 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 9. CANONICAL URLS 9 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 10. BREADCRUMBS Home > Blog > SEO 10 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 11. XML SITEMAPS Important for Search Engines! 11 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 12. SOCIAL - TWITTER & FACEBOOK Additional data for people linking to you on social networks! 12 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza
  • 13. THANKS!  Apply this to your WordPress site!  Use WordPress SEO to turn the site you love into money!  You’ve done a little bit of work yourself now it’s time to rank even higher in Google  Invest your money into professional keyword research and backlink building with Dejan SEO! http://www.sennza.com.au/ 13 of 13 sennza | (07) 3040-1545 | bronson@sennza.com.au | http://www.sennza.com.au/ | Twitter: @sennza