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1. Link Building is Now All About Relationships
Gone are the days when you can dump keywords into the elements of your website and watch it
soar to Google’s first page. Those times are long gone and over, and it’s quite safe to say that
there’s no going back. If there’s one thing SEO is not, it’s definitely not a cycle. SEO is all about
progress, improvement and refinement. And as it moves forward, changes, small and big, go
along with it.
Incidentally, Google has become stricter than ever. Disregard their rules and your website will
surely get pushed back in the rankings, or worse, de-indexed. All your hard work will go down
the drain and you can kiss your dream of landing a coveted spot in the Top 10 goodbye. So, if
you’re planning to dabble in SEO, do it right or don’t do it at all.
Links have always played a major role in SEO success. In the early days, the more you have
the better. It didn’t matter where it came from. As long as you got links from other websites
pointing back to yours, you get “juice” to climb up the rankings. Thankfully, that style no longer
works now. Do that and you’ll surely get more than a slap on the wrist from Google.
Today, link building is more about quality than quantity. Getting five links that come from strong,
outstanding websites that belong to your niche is better than 1000 backlinks coming from lowquality sites. Relevance is a factor Google looks into when determining a backlink’s quality. So,
if you’re website is about food, getting a backlink from a blog that’s about electronic gadgets is
not a good thing.
Some websites are also “trusted” by Google more than others. Of course, the higher the trust
rating is, the better the site is. Trustworthy sites are the best backlink sources. They’ve
established authority, they enjoy a huge number of loyal followers, and they have excellent
content. However, it’s not so easy to get a link from them. For one thing, they hate spam and
most of the time, they don’t give links freely. To get one, you have to earn it by proving yourself
worthy by displaying all the qualities a “good site” should have.
Nowadays, link building is about reaching out and creating solid relationships around the World
Wide Web. It’s about identifying the circles you belong to and using their power to push your site
up. If you’re a business owner in North Carolina, get in touch with the Best SEO Service in
Greensboro Biz Boost Pros SEO Consultant. Take advantage of Greensboro SEO Services by
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