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Havasi Zoltán és Kovács Nándor - Digitalis kaosz - IH 2018
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Nincsenek szabályok? Hozzuk meg mi azokat! #futuremakers @Intenet Hungary 2018
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Havasi Zoltán és Kovács Nándor - Digitalis kaosz - IH 2018
1.
Digitális káosz, avagy a
dolgok egyszerűsítése Havasi Zoltán (Chief Strategy Officer) és Kovács Nándor (Head of Digital)
2.
2 Hány embert? 7,7 millió TGI-NOK
2017/3-4 – 2018/1-2 ; Havi 1+ internetező 15-75 éves lakosság
3.
3 Hány helyen?
4.
4 Hány féle felületen?
OK, Google.
5.
5 Milyen formátumban?
6.
6 Hány féle élethelyzetben? https://www.ksh.hu/interaktiv/idomerleg/animacio.html
7.
7 És egyáltalán, mi mennyi? https://www.jeffalytics.com/google-analytics-guide/
8.
8 A több nem
jobb
9.
9 #voltmár WTF? https://www.1843magazine.com/technology/rewind/information-overload-is-nothing-new
10.
10 NINCSENEK SZABÁLYOK? HOZZUK MEG
MI AZOKAT!
11.
11 Celebek helyett hiteles
MÁRKA-KISKÖVETEK
12.
12 Amikor kevesebb gondolkodással
többre lehet jutni Elég jó? https://www.wired.com/2012/09/bumblebee-traveling-salesman/
13.
13 A VÉGTELENÜL NAGY
KOMPLEXITÁSRA AZ ELÉG JÓ MEGOLDÁSOK MŰKÖDNEK
14.
14 Kézműves célcsoportszegmentáció
15.
15 A tech változik,
az ember marad
16.
16 HA MINDEN FOLYAMATOSAN
VÁLTOZIK KONCENTRÁLJUNK ARRA, AMI ÁLLANDÓ
17.
17 Menj és kérdezd
meg őket!
18.
18 Digitális káosz helyett Alkossuk
meg a saját szabályainkat Törekedjünk az elég jó megoldásokra Koncentráljunk arra, ami állandó
19.
19 Let‘s make the future
Download now