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1. According to the article, what is myth and how does it
function as a naturalizing agent?
2. What is a sign?What is its relation to myth?
3. If advertising “is not an attempted sale of products –
evidence shows that consumers are able to resist ‘advertising in
the imperative’(12.) – but a ‘clear expression of a culture’ and
cultural beliefs” then what does the iPod advert express about
current culture?
4. What does the iPod advert presented in the article “sell”?
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1. According to the article, what is myth and how does it functi.docx

  • 1. 1. According to the article, what is myth and how does it function as a naturalizing agent? 2. What is a sign?What is its relation to myth? 3. If advertising “is not an attempted sale of products – evidence shows that consumers are able to resist ‘advertising in the imperative’(12.) – but a ‘clear expression of a culture’ and cultural beliefs” then what does the iPod advert express about current culture? 4. What does the iPod advert presented in the article “sell”? Attachments have resources