Details of one of the events I work on.

1. Almost Famous
Showcase
Brief: Create a music industry showcase series for unsigned
bands.
Considerations: Marketing solely through social networks;
generate online content for after the event.
Solution: Almost Famous
Starting in June 2009 and happening every four
months the showcase series has had performances
from Speech Debelle (before she won the Mercury
Music Prize), Bobby Long (has a track on the Twilight
Album) and Kill it Kid.
Videos posted after event on
www.youtube.com/prsformusic

2. Almost Famous
Showcase