Learn tips and guidelines for website optimization for user & SEO friendly web development. Learn benefits of SEO friendly web development why you must develop optimized website.

1. SEO Freindly Web Development
By: Ash Vyas, Digital Marketing Expert

2. Why To Develop SEO Friendly Web Products?
• To make it SEO friendly. 
• The SEO friendly web products are easy to crawl and index in the search engines.
• Developing SEO friendly web product will increase your chances to get indexed
and rank higher. (You need a whole lot of activities to rank higher, but this is the 1st
step of that journey of getting higher rankings in the search engines)

3. Why To Get Indexed & Rank High?
• Grab the Much Deserved Attention and Valuation of those people around the
globe who are looking for your creativity. 

4. Who Needs To Develop SEO friendly Web
Products?
• People who are working for clients to gain visitors from search engines, social
media, referral traffic, etc.
• Professionals who want to showcase their creativity and talent to people around
the globe who value their work

5. Who Doesn’t Needs To Develop SEO friendly
Web Products?
• Those who are not targeting visitors or business from organic channels
• Those who want to keep their web application unindexed in search engines.

6. All Why Over,
Now Comes
What
and
How?

7. What Is SEO Friendly Web Development?
• SEO friendly web development is generally performed for developing SEO friendly
website.
• SEO friendly website is any normal website which adheres standards set by
Universal Developers Group.
• SEO friendly web development is developing a website or web application which
adhere these standards at maximum possible.

8. How To Develop SEO Friendly Web Products?
The most and only important thing is
Think About The User &
Understand What Can Give Him/Her The
Best Experience

9. Keep this simple steps in mind while performing
web development
• Keep load time minimum possible
•Keep URLs easy to read, remember and type
• Keep main menu easy to locate
• Keep navigation easiest possible; Use breadcrumb to help lost navigator
• Keep colors relevant to target; Creativity is important, but more important is the
User Experience
• Keep fonts smooth to eyes; Don’t strain eyes of your visitors

10. • Make sure content or items don’t overlap each other
• If there is a functionality, it has to be working
• For file name/URLs use hyphen instead of underscores
• Use folder structure to keep things well organized; For ex., keep all images in 1
folder rather than uploading it directly on server
• Never redirect everything on home page. It is okay to have “404 Page not fount”.
We are not Google who give answer of everything.
• Too many redirections slower down the website. Avoid that
• Delete unnecessary code; Don’t put it In comment

11. • Never have international/unintentional hidden text on website
• Always give Alt text to your images
• Open website’s internal pages in same tab
• Open external links on new tab.
• Avoid sneaky redirects.
• Give rel=“nofollow” to external links
• If you open website; stay there for a while; navigate at least one page of your site
• Don’t play with Robots file Please

12. The Most Important Tip
When Not sure,
ASK THE SPECIALIST
INSTEAD OF TRYING HOME MADE REMEDIES

13. Thanks for Listening
Any Questions?
Please ask it whatever on your mind,
curious minds grow faster.

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