1. BMW AUTOMOBILE
SWOT ANALYSIS OF BMW
STRENGTH:
1:Brand Awareness.
2:Stylish and environmentally vehicles.
3:High standard quality vehicles.
4:Strong brand presents around the world.
5:Skilled work force.
WEAKNESS:
1:High prices of product.
2:High Production cost.
3:Persecption of a costly brand.
4:Very few partnership.
OPPOURTUNITY:
1:Growing demand of vehicles.
2:Expanding brand.
3:Including more low cost variance.
4:High demand of electric car.
THREATS:
1:Intense compition.
2:Rising cost of raw materials
3:Currency deflection
2. AUDI AUTOMOBILE
SWOT ANALYSIS OF AUDI
STRENGTH:
1: Distuinguish brand image.
2:Large product variants with petrol,diesel,and hybrid.
3:Superior quality.
4:Saftey features.
5:Stylish look.
6:Investment of latest technology.
WEAKNESS:
1:Persecption of a tier to luxury product.
2:High production cost.
3:High prices of product.
OPPOURTUNITY:
1:Increase in demand of hybrid cars.
2:Getting into low cost segments.
3:Demand of premium cars growing in asian markets.
THREATS:
1:Increasing compitition.
2:Advance marketing by rivals brand.
3:Rising cost of raw materials.
4:Currency deflection.