Blue Unicorn gives you an extremely flexible app interface to create a value-driven campaigns. Trial proximity marketing to smartphones with Blue Unicorn

1. Blue Unicorn
Shopping areas
Drive customers to tenant
partners
Blue Unicorn gives you an extremely flexible app
interface to create a value-driven campaign. For example,
you could create a self-liquidating event around a key
shopping time like with your tenant partners, create a self-
liquidating event around key shopping times like Valentine’s
Day, Easter or Christmas or a new fashion season. It could be
as simple as a ‘treasure hunt’ activity that encourages
shoppers to move around the location. The benefits will
come from involving your brands and learning how your
visitors interact.
Retail chains
Increase engagement and
showcase your brand
Using Blue Unicorn you could engage a trial selection of your
customers with key messages. This could be ‘Trending this
Week,’ or recommendations by your stylists, if you are a fashion
brand. Or showcase a new season’s collection or range of
products. You could also trial staff communication ideas.
Leisure
Boost sales or product
promotion
Use Blue Unicorn to promote key events or to up-sell to
current visitors. It could be the Autumn season for a cultural
venue or a fixture list for a sports bar or pub. Or a coffee
chain could promote time-sensitive offers such as a mid-
afternoon sweet treat to increase spend and learn
preferences. Or you could trial the impacts of testing
different messages and different times and locations.
ENGAGEMENT & INSIGHT
Trial proximity marketing to smartphones, with Blue UnicorN
www.blueunicorn.co.in
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2. We can also help with:
• Beacons customised to your brand
• Printed in-store awareness materials
• Design of your creative assets
• Beacon installation, if needed
• 50 Bluetooth Low Energy beacons
• An app for iOS and Android users*
• Three-month access to Control Room
· 10,000 successful message opens
· Unlimited creative changes
· Three administrative users
• 15-hours campaign management
• Distribution of the app to
the App Store and Google Play
• Email distribution template
• Press release template
Use Blue Unicorn to
discover the impact
proximity can have on
your bottom-line sales
and learn more about your
visitors’ behaviour.
We believe proximity marketing - using the location context
to communicate relevant messages to your visitors - is going to
have a significant impact on your business.
Blue Unicorn is a low-cost, ‘out-of-the-box’ way to maximize the
benefits of creating your own proximity marketing network.
With a simple consumer app, 50 beacons and access to our
cloud-based Control Room management suite, you can
create, optimise and analyse data from a three-month campaign
to specially-invited users.
You can run the trial in just a few stores or departments.
Or you could enable a whole building to discover just how your
visitors prefer to interact with you.
Contact Us
Our proximity engagement specialists are ready to help you trial this breakthrough
technology. To discuss setting up a Pilot trial, call us on +91 9773969603 or email
info@rekhaprocitylabs.com
The Pilot proximity engagement trial includes:
* If you already have a suitable mobile application, we can add the technology to your app
for a similar cost to the standard pilot trial pack.
airspace.networks
Blue Unicorn www.blueunicorn.co.in
Blue Unicorn