Discusses 2 trends and 6 models for equestrian business and diversification.

1. Anne Clarke

3. How to launch a horse business for
maximum profit

6. Ideal if you’re:
Based near a densely
populated area with
approx 25 acres
Enthusiastic to drive
the venture which
could produce av.79%
gross margin
Prepared to invest in
CPD for staff and
adhere to regulations
for insurance

7. Ideal if:
You're in an area of
AONB or National Park
You want a more
relaxed weekend
or seasonal business
You're prepared to
adhere to regulations
to cover insurance
Could combine with
segway trekking,
quad pods for families

8. Ideal if:
You're not into horses
but want to profit from
stables or grazing
average 40 acres could
produce gross margins
of 88-94%
Offering extra services,
may suit a family
member. But more
variable costs = smaller
gross margins.
You can maintain facilities
to a high standard

9. Ideal if:
You're based in AONB
or National Park
You have a cottage,
annex or outbuilding
to convert (with the
right planning)
or a campsite
Stable and or
just grazing
You have good routes
for riding & carriages

10. Ideal if:
You have land and a
venue for workshops
You have an interest in
holistic methods/
natural environment
and would train for a
qualification or
work with a facilitator
You like to work with
diverse groups from
corporates, schools,
entrepreneurs to
minority groups

11. Ideal if:
You have large amount
of land and maybe
already attract large
visitor numbers to
your site
You can optimise
facilities as multi sport
Or entertainment
venue
You have passion for
the development of
equestrian sport

12. vision
health
relationships
money
property
systems
team
external partners
customers
business plan
marketing strategy
funding strategy
first funding application

13. • Full day workshop in person at Gin Barn in
New Forest, Hampshire – 23rd Jan.
• Weekly group calls via video conference on
Monday’s.
• Fully supported each week via a private
Facebook group visible to only the 12
people on the course.
• Final wrap up in person at Gin Barn in New
Forest, Hampshire – 3rd Jul.
• Dates will exclude school holidays to avoid
busy periods for yards and those with
children.

14. Anne has provided invaluable advice and guidance
in helping us create our business plan, and connecting
us with the right people to make it all a reality.
Eleanor Cooper - Founder Ride Horizons
I cannot thank you enough for the help to diversify my
riding school to a retreat centre, I would not have got to
this point without you. Carolyn Bourchier Horsemanship

15. Only 12 Places available
Bonus offer a for those who sign up today.
**1 to 1 VIP Day Worth £650**
(Payment in Full)
Entirely bespoke support
Expert business planning advice
Gaining clarity on what you really want and I will show you HOW to get it
Creative ideas for product, marketing and promotion
Partnership with a professional who cares as much about your success as you do
£395 x 5 payments £1875 (save £100)Or

16. Order forms on your seats:
1. Pay in full today and get a VIP day with me worth £650
2. Sign up to monthly instalments
3. Join my Facebook Group and sign up to my email newsletters
to get a Complementary 1hr coaching call with me
4. VISIT STAND 543
EquestrianHQ