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Art: Creating a Dialogue

Art Education: How About Us by Champagne

Architecture: Ivy League

Architecture Education: Infrastructure and Application Solution

Character: Operating models need to be customer-centric and collaborative

Character Education: Channel Choice is customer driven

Art: Digital First Marketing

Art Education: Social Media Metrics

Architecture: iPod Nano Fitness

Architecture Education: ROI



    1. How do we calculate customer lifetime value?

    2. How do we get the right offer out to the right customer at the right time?

    3. Do we get just the basics right or do we deliver a wow experience?

    4. Should we be using social channels to message or provide customer service?

    5. Do we need a Chief Customer Officer to own the customer and advocate on his
       behalf?

    6. How do reduce/manage the costs of customer service through channel shift?

    7. How do we show an ROI from Customer Experience?

    8. How do we make the omnichannel stuff work?

    9. How do we get customers to stick around and do business with uslonger?

   10. How do we help them?

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Creating a dialogue

  • 1. Art: Creating a Dialogue Art Education: How About Us by Champagne Architecture: Ivy League Architecture Education: Infrastructure and Application Solution Character: Operating models need to be customer-centric and collaborative Character Education: Channel Choice is customer driven Art: Digital First Marketing Art Education: Social Media Metrics Architecture: iPod Nano Fitness Architecture Education: ROI 1. How do we calculate customer lifetime value? 2. How do we get the right offer out to the right customer at the right time? 3. Do we get just the basics right or do we deliver a wow experience? 4. Should we be using social channels to message or provide customer service? 5. Do we need a Chief Customer Officer to own the customer and advocate on his behalf? 6. How do reduce/manage the costs of customer service through channel shift? 7. How do we show an ROI from Customer Experience? 8. How do we make the omnichannel stuff work? 9. How do we get customers to stick around and do business with uslonger? 10. How do we help them?