American Movie Classics (AMC) is a cable television network that provides popular classic movies to viewers. AMC has experienced audience growth in key demographics such as adults aged 18-34, 18-49, and 25-54. Original programming on AMC such as Hollywood Lives & Legends and Cinema Secrets has also seen increased viewership. AMC offers a unique programming mix of classic films and original programming about movie making. It has a loyal and engaged audience, and provides the lowest commercial load of any television network.

1. UPFRONT PRESENTATION 2001-2002 JRJ Associates

2. NANCY LAPERLA Senior Vice President, Advertising & Sponsorship Sales

5. IS MORE POPULAR NOTHING AND ENTERTAINING THE MOVIES THAN AND AMC

8. MOVIES ARE THE MOST POPULAR PROGRAMMING Source: TV Dimensions 2000 HOURS FEATURE FILMS 11.05 Sitcoms 9.12 Newscasts 8.59 Talk Information 5.89 Drama Series 5.67 Sports 4.06 Varieties 1.83

10. 1 2 2 4 9 9 11 11 13 13 15 16 16 18 18 20 ANIMAL PLANET COMEDY CENTRAL DISNEY CHANNEL DISCOVERY A&E MTV ESPN2 SCI-FI TLC ESPN VH-1 HGTV FOX FAMILY E! USA TBS 86% 82% 82% 80% 75% 73% 73% 72% 72% 71% 70% 70% 69% 69% 66% 66% 7 AMC 76% AMC RANKS #7 ON ENTERTAINMENT VALUE Beta Research Brand Identity Study – Among Fully Distributed Networks Rank Network Viewers of Network Source: Beta Research, Brand Identity Study, March 2001. Among Major networks – fully distributed networks with 50 million + cable subscribers.

15. VIEWERS LOVE THE MOVIES AND VIEWERS AMERICAN MOVIE CLASSICS LOVE AMC

17. ERIC VERCH Account Director

18. GLENN DOLCE Account Director

19. JASON HERMES Account Executive

22. AMC IS GETTING YOUNGER Source: Nielsen Media Research Calendar Year 2000 vs 1999 AMC IS GETTING YOUNGER Total Day Prime 18-34 + 29% 18-49 + 18% 25-54 + 19% 18-34 + 29% 18-49 + 18% 25-54 + 20%

27. Adults 25-54 % Increase VPVH Hollywood Lives & Legends +10% 647 Cinema Secrets +7% 732 Backstory +43% 721 ORIGINAL PROGRAMMING GROWTH Source: Nielsen Media Research

28. ORIGINAL PROGRAMMING GROWTH Hollywood Lives & Legends +19% 551 Cinema Secrets +9% 691 Backstory +61% 599 Source: Nielsen Media Research Adults 18-49 % Increase VPVH

36. HEROES AND HEARTTHROBS MONDAYS ARE MURDER

37. Prime Weekend Total Day 520 612 598 629 555 611 +18% +5% +10% BRANDED MOVIE BLOCKS AUDIENCE GROWTH A25-54 VPVH 4Q 2000 vs 4Q 1999 Prime (M-Sun 8-11pm), Weekend (Sat/Sun 8am-8pm), Total Day (6am-6am) Source: Nielsen Media Research 4Q99 4Q00

38. Midbreak Billboard + :30 AMC COMMERCIAL FORMAT – FEATURE MOVIES Movie Movie Billboard + :30 :30 :30 :30 :30

40. LOWEST COMMERCIAL LOAD ON TELEVISION !

42. AND EVENTS FESTIVALS

46. 18 Weeks People Magazine TV Guide Entertainment Weekly TV Radio Outdoor Online CONSUMER ADVERTISING

47. PARTNERS IN DEVELOPMENT

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