Chegou a hora de se preparar o SXSW. Uma curadoria detalhada track by track do que realmente importa para quem está perdido nas milhares de palestras, os lugares mais badalados para ir a noite, até os melhores shows para dar aquela escapadinha... nossa navegação vai trazer tudo que você precisa saber e não tem tempo de pesquisar.
7. Accessibility & Inclusion
Adult Learning
Arts
Business & Investment
Early Learning
Emerging Tech &
Development
Equity
Global Education
Higher Education
Informal Learning
K-12 Education
Leadership
Policy & Civic
Engagement
Science of Learning
SEL & Wellness
Student Agency
Tracks
8. Highlights 2020
Abordagem de faculdade
para os jovens
Design college experiences students
will choose
11/3 - 12:30pm — 1:30pm
Michael Horn & Bob Moesta [Keynote]
Por que e como mudar
Revolutionizing Education From the Ground Up
10/3 9:30 – 1hr
Ken Robinson & Ted Dintersmith [Keynote]
Ingrediente fundamental
A Science for human motivation for the next decade
12/3 9:30am — 10:30am
Carol Dweck & Mary Murphy & David Yeager [Keynote]
Inteligência artificial para
desenvolvimento e equidade
Upskilling a global AI Community
12/03 - 2:00pm — 3:00pm
Aubra Antony & Tess Possner & Leila Toplic
Semente de novas maneiras
de ser uma escola
What if School didn´t feel like school?
10/3 – 12:30
Darlux Baxter, Jerome Smalls e Kristofer
Comeforo
12. Tracks
2019
CANNABUSINESS
BLOCKCHAIN & CRYPTOCURRENCY
BRANDS AND MARKETING
CITIES, GOVERNMENT AND POLITICS
CLE
CODING AND DEVELOPMENT
DESIGN
ENTERTAINMENT INFLUENCERS
ENTREPRENEURSHIP AND STARTUPS
EXPERIENTIAL STORYTELLING
FILM AND TV INDUSTRY
TOURING AND LIVE EXPERIENCE
VR/AR/MR
FOOD
FUTURE WORKPLACE
HEALTH AND MEDTECH
INTELLIGENT FUTURE
MAKING FILM AND EPISODICS
MAKING AND MARKETING MUSIC
MEDIA & JOURNALISM
MUSIC INDUSTRY & CULTURE
SOCIAL AND GLOBAL IMPACT
SPORTS
STYLE AND RETAIL
TECH INDUSTRY & ENTERPRISE
ESPORTS INDUSTRY
13. Tracks
2020
CANNABUSINESS
ADVERTISING & BRAND EXPERIENCE
CLIMATE & SOCIAL ACTION
CONNECTION & CULTURE
CREATING AND MONETIZING MUSIC
DESIGN
FILM AND TV INDUSTRY
GAME INDUSTRY
HEALTH AND MEDTECH
GOVERNMENT & POLITICS
MAKING FILM AND EPISODICS
MEDIA & JOURNALISM
SPACE
SPORTS
STARTUPS
WORKPLACE
XR
EXPERIENTIAL STORYTELLING
FANTASTIC FUTURE
FUTURE OF MUSIC
PROFESSIONAL DEVELOPMENT
TECH INDUSTRY & ENTERPRISE
15. >Keynotes
são o centro do festival e apresentam
uma grande diversidade de visionários
dentro do Interactive, Film e Music.
>Featured Speakers
presente em todas as 25 tracks, esse tipo
de apresentação traz grandes nomes de
diversas indústrias que apresentam ideias
transformadoras que estão moldando o
futuro.
>Presentations / Panels
presentations são apresentações (de uma ou duas
pessoas) que oferecem um olhar aprofundado sobre
tópicos específicos. Painéis tipicamente possuem um
moderador e até três experts de um indústria.
>Focus15s
são blocos de quatro apresentações solo que
acontecem no período de uma hora, e cobrem
temas ou tendências específicas.
Formatos
EM DEsTaQuE
16. Formatos
EM DEsTaQuE
>Pitch Events
incluem o SXSW Pitch e outros
>Mentor Sessions
sessões de coaching one-on-one com
profissionais de diversas indústrias. Cada
sessão dura 15 minutos.
>Round Tables
trazem três experts das indústrias de
Filme e Música que engajam o público
com discussões sobre um tópico
específico. Os insiders passam 20 minutos
em cada mesa antes da troca.
18. Creative
(& Ethic)
AI
Beyond taboo: Cannabis
& Psychedelics
Designing
the Unknown
The Zero Hour:
Climate and social
action
Future
Exploration
Pill-less
health
MEDIA
MEETS TECH
Future-ready
Cities
Politics
on Fire
Age of Surveillance
Capitalism
Up, up & away:
Space
extending
xr
19. Marketing in the Age of
Digital Community
Facebook, Reddit, outros
Advertising in an AI World
Facebook
Painting By Numbers: Ad
Creative and AI
Google, Microsoft, Kantar, outros
The Creative Agency of the
Future: Your Consumers
CNN, Smirnoff/Diageo, outros
Advertising Enters The
Next Dimension
8th Wall
Look Who’s Talking: Voice,
Persona, and Brand
Google
Featured session: Into the
future with Jack Dorsey
and Dan Primack
TwitterMEDIA
MEETS TECH
20. Immersive Entertainment in
Autonomous Vehicles
Warner, Mercedes-Benz, Universal,
Holoride
World of Meme Craft: Up
Your Internet Game with AR
Snap Inc, Condé Nast, outros
Mirrorworlds, Making The
Physical World Clickable
Google, Forbes, outros
Immersive Retail: 3D/AR/
VR Future of Shopping
Unity Technologies
See Me, Smell Me, Touch
Me!
Facebook Reality Labs
End of Storytelling: Future
of Immersive Narrative
Refinery29
The Met Museum Meets
Wiki: Art, AI, and Big Data
Metropolitan Museum of Art
extending
xr
22. Next Gen AI: The Human Centered Design Challenge
Google, IDEO, Microsoft, Mckinsey
The Accidental Ethicist: Making AI Human-Centered
Deloitte, Carnegie Melon University
AI & the Future of Free Will
SU, Stanford
AI and Creativity: In Search of Genius
Google, OpenAI
Coding Consciousness: Shared Values for Ethical AI
IBM, White House, POLITICO
Creative
(& Ethic)
AI
23. Featured Session: The Cannabis Creed: Divinity,
Evolution & Salvation
Steve Deangelo
LSD and the Future of Medicine
University of Zurich, Weill Cornell Medicine, Translational Genomics Research
Institute
Cannabis for the Culture
Fab Five Freddy, Lowd, The American Cannabinoid Clinic, NuLeaf Project
Future of CBD: Health, Research & Beauty Trends
Forbes, LC Management, Separating the Strains, Gron CBD
Featured Session: Jim Belushi
Beyond taboo:
Cannabis &
Psychedelics
24. Designing
the Unknown
Combating Bias Through Inclusive Digital Products
AirBnb, Adobe, Planned Parenthood, Work and Co
Mind Journeys: Designing for Cognitive UX
Huge
Voice Is The New Command Line
NPR
Designing for Tech You Don’t Get
IBM Quantum Computing, Not Applicable
Design For Individuals Not ‘People’ Using Mindsets
Fjord
25. The Zero Hour:
Climate and
social action
Humanitarian AI: Disasters, Displacement & Disease
United States Air Force, Johns Hopkins University, outros
Conscious Consumption in the Experience Economy
Instacart, Lonely Whale, outros
Design a Circular Economy with Business, Gov't & Tech
Deloitte, United States Council of Sustainable Development, US Air Force, outros
Tech Activism: The Next Frontier Social Movement
Google, XPrize, outros
The Data-Driven Food System: From Soil to Supper
Microsoft, Food Thank, outros
26. Why Super-Forecasting Wins
Faith Popcorn, The Economist
Bugs & Kelp, the Future Foods Feeding Us in 2030
Aspire Food Group, EnviroFlight, Mother Jones, True Wealth Ventures
The Future of Your Brain: Neural Implants and
More
University of Texas Dell Seton Medical Center
The Age of Living Machines
MIT
You Can’t Eat Software: Biology’s Big Future
Gingko BioWorks
Future
Exploration
27. Electricity as Medicine: A Future Without Pills?
Accenture, Stanford, NeuroPace, Cleveland Clinic Foundation
The Future of Healing: Engineering Longer Life
Carnegie Melon University, Rutgers University
Genomic Ethics in the Age of CRISPR
Caribou Biosciences, Mammoth Biosciences, Synthego
Healing Health Care: 2020 and Beyond
Dr. Abdul El-Sayed
MedTech: Separating Reality from Hype
Robert Pearl, Md (Stanford University, Forbes, Fixing Healthcare)
Pill-less
health
28. From A to B: Investing In Future Urban Mobility
Toyota AI Ventures, Axios, outros
Mind the Gap: Innovating for Inclusive Cities
Mastercard, Axios
Beyond the Games: Building an Olympic Legacy
London Legacy Development Corporation, The Government Of The City Of
Los Angeles
1 Smart World: Best Practices from Global Smart
City Leaders
Smart Columbus, DigiCity
A Roadmap to the Future-Ready City
John Paul Farmer, CTO New York City
Future-ready
Cities
29. Featured Session: Disinformation in the 2020
Presidential Elections
Camille Francois, Grafika
Disinformation & Deepfakes: The Threat to Democracy
Bloomberg, Wikimedia, outros
2020 Election: A Deep-Dive into Data & Digital Tactics
Google, NexGen America, Crowdpac, outros
Free Press, Advertising, & the Future of Democracy
Axios, Integral Ad Science, Sleeping Giants
Designing the President
Stanford d.School, Worldview Studio
Politics
on Fire
30. Featured Session: Big
Brother Is Racist:
Surveillance vs. Persons
of Color
W. Kamau Bell, outros
Featured Session: The
Age of Surveillance
Capitalism
Shoshana Zuboff, T Bone Burnett
5G Technology: Unique
Challenges &
Opportunities
Christopher Krebs - U.S. Government
Department of Homeland Security
Defending Our
Humanity: The War On
Big Tech
Christopher Wylie (Cambridge
Analytica whistleblower), Rachel
Arthur
The Future of Data is
Decentralized
Phunware, Figure
Age of
Surveillance
Capitalism
31. Artemis Generation: NASA’s Next Giant Leap
NASA
ASCEND: Creating Our Off-World Civilization
Lockheed Martin, York University, MIT Media Lab
Space Gold Rush
NASA, Lockheed Martin, The Verge, Delta-v
Who on Earth Should Govern Space?
SpaceX, outros
Up, up
& away:
Space
33. Time Machines, Museums and the
Future of the Past
The Invisible Interface
Truly Ending Aging with
Comprehensive Rejuvenation
Deepfake Art and the Bright Side of
the Dark Web
Music to My Eyes: AR and the Music
Industry
Your 2030 Self: Every Experience
Personalized
L’oreal, Bose, outros
Geo-Technologies Based on Local
DNA and Philosophy
Does Your Design Speak Emoji?
Featured Session: Nat Geo
Storytellers: Exploration Unleashed
Designing the World at Ignite®
SXSW
Do Creatives and Scientists Think
Alike?
Extreme Exploration: Climate
Change on Mt. Everest
Swiping Right in the Era of Digital
Love
Featured Session: The Future of Sex
Featured Session: Changing the
Immersive Storytelling Wild West
Featured Session: Technology +
Storytelling = Magic
Disney e Marvel
Trends 2020: A Digital Reset for a
World in Need
Fjord Trends
Featured Session: Minecraft and the
Creative Revolution
Imperdíveis
35. Featured Session:
10 Non-Obvious
Megatrends
Changing Our
Culture
Featured Session:
2020 CX Report
Featured Session:
Amy Webb Launches
2020 Emerging Tech
Trend Report
Featured Session:
Bruce Sterling’s State
of the World MMXX
bate-cartão
PESSOAS
Rohit
Bhargava
John
Maeda
Bruce
Sterling
Amy
Webb
37. Gabo Arora
Featured Session: A New Frontier:
Where Fashion and Tech Collide
Tommy Hilfiger
Dr. Werner Vogels
(Amazon CTO)
Featured Session: Amazon.ai
Chris Hughes
(Facebook Co-Founder)
Featured Session: Facebook co-founder Chris Hughes
with Josh Constine
Convergence Keynote: Gabo Arora
Featured Session: Jonathan Van Ness
in conversation with Brené Brown
Brené Brown
Featured Session: Sam Harris in conversation
with Tim Ferriss
Sam Harris
Tarana Burke
(Me Too founder)
Featured Session: Tarana Burke in
conversation with Brené Brown
Featured Session: Tristan Harris
Tristan Harris
Featured Session: Sam Harris in conversation
with Tim Ferriss
Tim Ferriss
39. Janelle Monáe
Convergence Keynote: Janelle Monáe
Michael Moore e
Roger Waters
Music Keynote: Roger Waters in
conversation with Michael Moore
Stephen Colbert e
Judd Apatow
Featured Session: Stephen Colbert in
Conversation with Judd Apatow
Noam Chomsky
Featured Session: Noam Chomsky
with Mehdi Hasan
Spike Jonze
Featured Session: Spike Jonze
Julianne Moore
Featured Session: How Women Win on
Gun Safety – and Stop the NRA
Ozzy Osbourne
Featured Session: Ozzy & Jack Osbourne in
conversation with Jim Norton
Jonathan Van Ness
Featured Session: Jonathan Van Ness
in conversation with Brené Brown
Trent Reznor, Atticus Ross
e Damon Lindelof
Convergence Keynote: Trent Reznor,
Atticus Ross & Damon Lindelof
Kim Kardashian West
Featured Session: Oxygen’s Kim
Kardashian West: The Justice Project
PARA TIETAR
41. 13 DE MARÇO - SEXTA
Filmmakers Happy Hour
5:00pm – 6:00pm
Stephen J Austin Hotel
Hosted by SP Cine
Saturday, March 14
Meet Up: How Big is Your Privilege
12:30pm – 1:30pm
Hosted by Laura Florence and Camila Moletta,
Co-Founders, More Grls
Round Tables: Funding and Artist Support
Stephen J Austin/Ballroom B
Laia Bodanzky, Executive Director, SP Cine
Budgetless Music Videos: Empowering
Communities
Leo Longo, Filmmaker, A Couple of Things
Diana Boccara, Filmmaker, A Couple of Things
15 DE MARÇO - DOMINGO
Cities for Humans: Scaling Solutions for Health
Ricardo Melo, Corporate Affairs and Compliance,
AMBEV
Bettina Crajcer, Agencia Lynx
The Secret to Co-Production with North and
South America
Fabio de Sa Cesnik, Partner, Cesnik, Quintino & Salinas
Law Firm
Can Sensitive Machines Save the Human Race?
Eco Moliterno, Chief Creative Officer, Accenture
Interactive
16 DE MARÇO - SEGUNDA
Transformative Power of the Creative Economy
Sergio Sá Leitão, Secretary of Culture and the Creative
Economy, State of São Paulo
60+: The $15 Trillion Market No One is Looking At
Layla Vallias, Co-founder, Hype60+
CI+T Present Future Ready
9:30am – 6:00pm
Courtyard by Marriott/Rio Grande Room (with hospitality
lounge)
Reinventing Business Models in the Digital Age
Flavio Camelier, VP Digital Transformation, Coca-Cola
The End of Bureaucracy: Organizing for the
Future
Bruno Guicardi, Founder and President, CI+T
Carolina Sevciuc, Director of eBusiness, Nestlé
BrAsIL no sXsW
programação
42. BrAsIL no sXsW
programação
17 MARÇO - TERÇA
Walk the Talk: Stakeholder Activism is Here to Stay
Patricia Ellen da Silva, Secretary of Development,
Science, Technology and Labor, State of São Paulo
Wal Flor, Co-Founder, Agencia Lynx
Urban Rivers Making a Comeback
Benedito Braga, CEO, SABESP
Art as Resistance: LGBTQ Fight Censorship in Brazil
Diana Moro, Producer, Moro Films
XR in Emerging Markets: Trends in the Global South
Ricardo Laganaro, ARVORE Immersive Experiences
São Paulo at SXSW Meet Up
Hosted by the State of São Paulo
18 MARÇO - QUARTA
Self-Ceo: High Conscious for High Performance
Elisa Gijsen, Head of Concept, Knowledge and Culture, Hood
Luisa Martini, Chief Culture Office, FLAGCX
Thursday, March 19
Machine Learning Against Sexual Harassment
Stella Brant, Marketing Director, 99 Technology
The Algorithm that Grief Built
Jacson Fressato, Founder, LAURA
Trigger Cities: Creating Hits with a Global Mind
Leo Morel, Director of Market Intelligence, iMusics
43. BrAsIL no sXsW
MENTORES
EDU Mentor
George Stein
Bia Granja
You Pix
Simone Klass
Voice Specialist
Rodolfo Bianchi
Guimarães
HeadSail Music
Luciana
Bazanella
White Rabbit
Rodrigo Maroni
Suno United
Creators
49. MÉTODO
CDF
PANEL PICKER
E CORRA FOREST, CORRA!
(OU CORRA, LOLA, CORRA!)
UMA SESSÃO POR TURNO:
UMA DE MANHÃ / OUTRA DE TARDE
BASEIE AS DEMAIS DECISÕES
EM SALAS AO REDOR DESSAS
MÉTODO
ÁGIL
BASEIE-SE NO APP
E ESCOLHA ENTRE:
SCHEDULE.SXSW.COM
50. ROOKIE
miStAKes
ACREDITAR EM TÍTULOS BONITOS
1
2
3
4
5
MONTAR SCHEDULE COM SESSÃO
ÀS 9:00, 10:00, 11:00…
MORAR NO ACC (E NOS BALLROOMS)
DEIXAR PARA DECIDIR LÁ
“BRAZILIAN FEVER"
52. MÉTODO ANTI FILAS
VENUE STATUS
SISTEMA DE ATUALIZAÇÃO DAS
SESSÕES EM TEMPO REAL
VERDE: VAI DE BOA
AMARELO: CORRE QUE DÁ!
VERMELHO: NEM VEM QUE TÁ CHEIO
54. MÉTODO ANTI FILAS
SIGNUP ABRE AS 9 DA MANHÃ,
UM DIA ANTES DO EVENTO
Os pedidos poderão ser feitos a partir de quinta-feira 12/03,
para eventos na sexta-feira 13/03. Eles encerram no
sábado, 21/03.
A aquisição do SXXpress termina quando o número limitado
de passes para cada evento se esgotar.
SXXpress Pass é DIGITAL
No app SXSW GO ou online no Schedule
Os passes são distribuídos por e-mail, Apple Wallet e Google Pay.
Os tipos de eventos que não possuem passes
SXXpress: Networking Meet Ups, Mentor sessions,
Workshops e Roundtables e Gaming Expo.
PARA LEMBRAR:
60. BADGES DE
Além do platinum, cada badge dá
acesso a todo o evento, mas a
prioridade é o seu próprio festival
AceSSo
61. MoVIMEnTaDo
12 DE MARÇO: 4pm - 8pm
HORÁRIO MAIS
LOCAL DE RETIRADA DAS
Austin Convention Center - Exhibit Hall 1
500 E Cesar Chavez St - Esquina com a Trinity St.
BadGeS eM 2020
A PARTIR DO DIA 8 DE MARÇO
67. Survival
kit
BADGE
(você não é ninguém sem ela)
RG OU PASSAPORTE
(já fui barrado porque estava só
com RG)
POWERBANK
(sempre carregue a noite)
CARREGADOR DE CELULAR
GARRAFA DE ÁGUA REUTILIZÁVEL
ALGO PARA COMER EM MOMENTO
DE DESESPERO
(barrinha de cereal/chocolate)
CASACO EFICIENTE CONTRA O FRIO
MAS QUE FAÇA POUCO VOLUME NA
MOCHILA
(Uniqlo)
GUARDA-CHUVA OU CAPA DE
CHUVA
PROTETOR LABIAL/PROTETOR
SOLAR
TYLENOL E OUTROS BÁSICOS PARA
RESSACA
TÊNIS CONFORTÁVEL
(não recomendo All Star)
PROTETOR AURICULAR
(opcional)
CADERNO E CANETA
BONUS TRACK
SE FOR DIVIDIR O QUARTO: FREECO
DEIXE ESPAÇO NA MOCHILA PARA EVENTUAIS BRINDES DE ATIVAÇÕES