Thailand - A very famous wedding destination for Indian Weddings. Please have a look at the presentation to check the various possibilities of doing your Indian Wedding in Thailand.
2. Pr e s e nta tio n
Presentation on Indian Weddings
By Tourism Authority of Thailand
New Delhi Office
on 26th
March 2016
at
Wedding Symposium, Bangkok
4. Fe a tu r e s
• As per Indian law marriageable age of a girl is 18 and of a boy is
21 years.
• It is once in a life time celebration
• Generally arranged by the parents, although new generation is
now finding their own match
• It is about 2 families being brought together socially.
5. • Religious ceremonies form a key part of the
festivities, filled with rituals and celebrations that
continue for days (4-5 days)
• Functions include: Pooja,Sangeet, Mehendi/ Haldi,
Wedding and Reception
Fe a tu r e s
6. Ind ia n W e d d ing Ind u s tr y
• Wedding market is estimated to be worth 60 billions USD,
growing at the rate of 20-25 %
• Approximately 15 million Indian weddings are held in a year
• Around 2500 high end weddings are held every year.
• Budget starting from 150,000 U$ to 15 million U$
7. Ind ia n W e d d ing Ind u s tr y
• With half of India’s population being under 29 years of age,
marriage market is set to boom
• Indian weddings getting bigger and better offering lucrative
business and opportunities to players involved.
• Recession proof
• Tier II & Tier III cities are also following the trend
• Indian wedding celebrations include the following themes –
Bollywood, Arabic, Punjabi, Mughal theme
8. Die t r e q u ir e m e nts o f Ind ia ns
• Vegetarian: No meat, No Egg
• Non Vegetarian (Hindu): No Beef, No Pork
9. Die t r e q u ir e m e nts o f Ind ia ns
Jain Food: Excludes meat, fish
and egg, underground plants eg.
potato, onion, garlic, carrot and
other roots and tubers.
Eggitarian: No meat but do
consume dairy products and egg.
10. Se a s o n
Wedding season is predetermined by the holy calendar
As per Hindu calendar
Season for Wedding Celebration in 2016
January - April,
November –December
(Some communities like Sikhs do not follow any calendar)
11. Tr e nd s - De s tina tio n W e d d ing
• Currently Destination wedding is in fashion in Indian society,
each one tries to outdo each other.
• It is becoming a status symbol and a unique experience
• Enjoy quality time with friends and relatives
• Trend of hiring a wedding planner is growing
12. Tr e nd s - De s tina tio n W e d d ing
• Great excuse to limit the guest list therefore cost
effective
• Generally guests pay for airfare and Brides family pays
for the rest.
• Guests can save on vacations
• Gorgeous locations
13. O r g a niz ing The Big f a t Ind ia n
w e d d ing inc l u d e s the be l o w
a r r a ng e m e nts :
• Venues
• Invitation cards
• Design& Décor
• Florist
• Accommodation for guests
• Food catering- Indian/ Veg
• Wedding cake
14. O r g a niz ing The Big f a t Ind ia n
w e d d ing inc l u d e s the be l o w
a r r a ng e m e nts :
• Wedding photographer/videographer
• Vendors for Indian ceremonies like Pandit, Henna artist,
horse/elephant and band for baraat
• Doli (palanquin) for bride
• Beauticians Make up/hair artists
• Music - Sound system/DJ/ Musician
• Personalized Hospitality
• Transportation for the guests
15. Ind ia n w e d d ing f u nc tio ns
• Day 1
– Puja (Prayers)
– Ring Ceremony/ Cocktail &
dinner
16. Ind ia n w e d d ing f u nc tio ns
• Day 2
– Henna/Mehndi
Ceremony
17. Ind ia n w e d d ing f u nc tio ns
• Day 3
– Sehra Bandhi
– Baarat (procession of the boy’s family-including a
horse/elephant and music) Phere/main wedding
(requires a mandap, a fire in between)
18. Ind ia n w e d d ing f u nc tio ns
• Day 4
– Reception
19. • Indians love to party all night with loud
music and dancing.
• The music and dance continues through
the night.
20. Tha il a nd – De s tina tio n f o r
Ind ia n W e d d ing s
21. W hy Tha il a nd ?
• Unique settings- beautiful beaches, private islands, river side
venues, lush mountains. ( Indians love beach weddings)
• World class hotels/resorts/parks and convention centers to
choose from
• Good Air connectivity
• Affordable Luxury
22. W hy Tha il a nd ?
• Professional DMCs,
• Good Indian wedding planners in Thailand
• Variety of cuisines, Availability of Indian/Vegetarian food
• Thailand and India also share similar roots, beliefs and
traditions.
23. W hy Tha il a nd ?
• Thai Hospitality is unmatchable.
• Excellent Thai decors like flower arrangements, ice carvings etc.
• Proximity to India. From any point in India to Bangkok is between
2.5 to 3.5 hours flight. Flying to Bangkok or flying to domestic
beach destinations such as Goa or Kerala will take same amount
of time, but Flying to Thailand costs less.Hotels are less
expensive
• Above all shopping is a big attraction as Indians are compulsive
shoppers.
24. Po p u l a r De s tina tio ns in Tha il a nd
• Bangkok
• Hua Hin
• Pattaya
• Rayong
25. • Phuket
• Khao Lak
• Krabi
• Chiang Mai
Po p u l a r De s tina tio ns in Tha il a nd
26. Ind ia n W e d d ing Siz e
to Tha il a nd
• Average no. of Pax: 100 – 600 pax
• Average time duration: 3-6 days
• Average Budget: 10 million THB – 50
million THB/wedding
• Thailand covers approximately 300 +
weddings per year.
There are days in a city like Delhi, around 10,000 weddings are held on one single day. Leading to shortage of venue and big traffic jams.
Recession proof- weather economy is down or any other problem, wedding has to take place with pomp & show regardless
It is a trend to have a theme for the wedding to make it more exciting.
Food is a very important component in the Indian wedding. To ensure that the guests go back happy, food must be outstanding!
The wedding season is pre determined by the holy calendar. It varies from year to year.
Reasons for having a destination wedding are:
As you must ave noticed in the VDO played earlier
Lot of people generally come back and organise Reception in their home town so the people who could not attend destination wedding can bless the couple.
We were the first country to promote Thailand for destination weddings, with the efforts of TAT India and support from TAT head office currently over 300 Indian weddings are held annually. Not only weddings we also get celebrations such as birthdays, anniversary, graduation, bachlors parties.
There are direct flights from all major Indian cities to Bangkok.
The marketing activities that TAT is doing in India will be briefed by Khun Isra and Khun Soraya , Directors of TAT New Delhi and Mumbai respectively.