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Alycia Morando
Visual Merchandising & Fashion Styling
My experience in Visual Merchandising has been mainly gained from my time at
GiaVentola and as a student at Lasell College. My roles as Visual
Merchandiser, Personal Assistant, and Sales Associate meant my responsibilities
were broad ranging from window displays, to styling clients.
I have included examples of my work which highlight my abilities as a Visual
Merchandiser throughout my experiences and journey as a merchandising
student.
Front table of the boutique showcasing Trash & Luxury and Wildfox
apparel as well as Melissa shoes, and Kelsi Dagger handbag.
Front desk; The
mannequin sits on top
of the desk, below her
is a try set up with
jars of candy for
customers to indulge.
With the overall
concept of candy, and
color, and this very
“girly” yet edgy
boutique experience I
created a 6 tier
wedding cake made
completely out of
rolled up Spanx.
Back left corner of the store; the clothing is positioned in the fixtures to
give the customer the idea of a complete wardrobe. Fresh orchids are used
on the table with Robin’s denim folded.
Fashion Styling
& Photography
My second year of college I took a styling course that I fell in love with, the next
semester I took digital photography. I incorporated Fashion Styling into all of my
shoots.
Chanel inspired
shoot
From Coco to Karl
Transformation through
styling from Coco Chanel to
Karl Lagerfield
Interior Display & Design
Lasell College Runway Show 2013
Elements of Design
LINE
SHAPE
COLOR
TEXTURE
FORM
VALUE
SPACE
Faded Value
Inspiration- Design inspiration; thick black lines, broken
glass, shattered mirrior, triangles, distorted shapes, and
diagonal lines drawing the eye to a focal point.
Fashion Show Set Design
Alycia Morando: Visual Portfolio

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Alycia Morando: Visual Portfolio

  • 2. My experience in Visual Merchandising has been mainly gained from my time at GiaVentola and as a student at Lasell College. My roles as Visual Merchandiser, Personal Assistant, and Sales Associate meant my responsibilities were broad ranging from window displays, to styling clients. I have included examples of my work which highlight my abilities as a Visual Merchandiser throughout my experiences and journey as a merchandising student.
  • 3.
  • 4. Front table of the boutique showcasing Trash & Luxury and Wildfox apparel as well as Melissa shoes, and Kelsi Dagger handbag.
  • 5.
  • 6.
  • 7. Front desk; The mannequin sits on top of the desk, below her is a try set up with jars of candy for customers to indulge. With the overall concept of candy, and color, and this very “girly” yet edgy boutique experience I created a 6 tier wedding cake made completely out of rolled up Spanx.
  • 8. Back left corner of the store; the clothing is positioned in the fixtures to give the customer the idea of a complete wardrobe. Fresh orchids are used on the table with Robin’s denim folded.
  • 9. Fashion Styling & Photography My second year of college I took a styling course that I fell in love with, the next semester I took digital photography. I incorporated Fashion Styling into all of my shoots.
  • 10.
  • 12.
  • 13. From Coco to Karl Transformation through styling from Coco Chanel to Karl Lagerfield
  • 14.
  • 15. Interior Display & Design Lasell College Runway Show 2013
  • 17. Faded Value Inspiration- Design inspiration; thick black lines, broken glass, shattered mirrior, triangles, distorted shapes, and diagonal lines drawing the eye to a focal point. Fashion Show Set Design