2. My experience in Visual Merchandising has been mainly gained from my time at
GiaVentola and as a student at Lasell College. My roles as Visual
Merchandiser, Personal Assistant, and Sales Associate meant my responsibilities
were broad ranging from window displays, to styling clients.
I have included examples of my work which highlight my abilities as a Visual
Merchandiser throughout my experiences and journey as a merchandising
student.
3.
4. Front table of the boutique showcasing Trash & Luxury and Wildfox
apparel as well as Melissa shoes, and Kelsi Dagger handbag.
5.
6.
7. Front desk; The
mannequin sits on top
of the desk, below her
is a try set up with
jars of candy for
customers to indulge.
With the overall
concept of candy, and
color, and this very
“girly” yet edgy
boutique experience I
created a 6 tier
wedding cake made
completely out of
rolled up Spanx.
8. Back left corner of the store; the clothing is positioned in the fixtures to
give the customer the idea of a complete wardrobe. Fresh orchids are used
on the table with Robin’s denim folded.
9. Fashion Styling
& Photography
My second year of college I took a styling course that I fell in love with, the next
semester I took digital photography. I incorporated Fashion Styling into all of my
shoots.
17. Faded Value
Inspiration- Design inspiration; thick black lines, broken
glass, shattered mirrior, triangles, distorted shapes, and
diagonal lines drawing the eye to a focal point.
Fashion Show Set Design