Addaptive.com (Pitch to Investors) — PROFIS Budapest Competition 2014

1. Alex Prut
@addaptivewww.addaptive.com
info@addaptive.com
Add–ons
for turtles like
WordPress, Joomla!
& Drupal
Add–ons
for turtles like
WordPress, Joomla!
& Drupal

2. WORLD WEBSITES
62,1% no CMS
23,2% Wordpress
3,0% Joomla!
1,9% Drupal
9,8% other CMS
CMS
Software to
build websites
content management systems
True factsTrue facts

3. MetaphorMetaphor
CMS CAR

4. Problem: look-alike websitesProblem: look-alike websites

5. Solution: add–ons = optionalsSolution: add–ons = optionals

6. Missing add–onsMissing add–ons

7. Tailor-made productTailor-made product
Time ResourcesCosts

8. Problem: parallel developmentProblem: parallel development
Gasoline LPG Diesel Methane

9. Problem: parallel developmentProblem: parallel development
Drupal other...Joomla!Wordpress

10. Solution: Cross–CMSSolution: Cross–CMS
Hybrid Engine

11. Underlaying Magic/TechnologyUnderlaying Magic/Technology
Drupal
Framework
other...Joomla!Wordpress

12. Business modelBusiness model
36% Companies
26% Freelancers
21% Students
16% Other
CUSTOMERS CHANNELS REVENUE
SubscriptionE-commerce

13. TeamTeam
DEVELOPER
A. P.
DESIGNER
E. G.
DEVELOPER
F. L.
COPYWRITER
G. G.
GOOGLE S.O.C. PER JOOMLA! SEMPRE CREATIVA,
CURIOSA
PARLA EN, FR, ES, ITFOUNDER EX JOOFORGE.COM

14. JULY
Created the team
31 AGOSTO
Got inside an
incubator
2013 2014 2015
AUGUST
Acquired Addaptive.com
8 NOVEMBER
Speakers
at JoomlaDay™
12 OCTOBER
Speakers
at JoomlaDay™ Italy
FEBRUARY
AddSports:
first product launch
JANUARY
Found the society
Status and timelineStatus and timeline

15. Found the society
AddSports launch (product for Joomla!)
Projects and milestonesProjects and milestones
WordPress products
Cross–CMS technology launch
2015 2016 2017 2018

16. Low
complexity
+ CMS supported
- CMS supported
Present competitorsPresent competitors
Themes + small plugins Coplex plugins High
complexity

17. High
complexity
Low
complexity
+ CMS supported
- CMS supported
Our position in futureOur position in future
Themes + small plugins Coplex plugins

18. Cashflow (€)
0
- 50
- 100
100 k
150
50
250
350
200 k
300 k
400 k
2015 2016 2017
CashflowCashflow
- 20.000 €

19. SummarySummary
100.000 €
we believe in what we do
Lauch costs ResourcesFixed Costs

20. Alex Prut
@addaptivewww.addaptive.com
info@addaptive.com
Add–ons
for turtles like
WordPress, Joomla!
& Drupal
Add–ons
for turtles like
WordPress, Joomla!
& Drupal