RE Capital's Visionary Leadership under Newman Leech
2019 advanced mod_3_lesson_05_shop_policies
1. Module 3. Рабочие процессы в Админ Интерфейсе Etsy
Урок 3.5. Политика магазина
Продвинутый курс по
продажам Handmade на Etsy,
Amazon
Автор – А. Радич
Главный редактор –
Катерина Романенко
https://ru.storepundit.comAlex Radich Sales Academy
2. Handmade Premium Course
Урок 3.5. Политика магазина
https://ru.storepundit.comAlex Radich Sales Academy
Правила правилами, но отношения –
превыше всего!
Джон Уотсон (не путать с другом Холмса)
утверждал, что детей нельзя баловать
ничуть, их нужно приучать к жесткой
дисциплине и правилам и отвергал
важность отношений между матерью и
ребенком. Максимум – поцеловать в лоб
перед сном. Чтобы «не портились».
Harry Harlow проводил
эксперименты с обезьянами.
Отделял детенышей от матери, и
вместо нее ставил чучела. Одно было
металлическое с молоком. Другое –
матерчатое, пушистое. Дети
предпочли нежность и пушистость
железу и молоку. Так и клиенты – им
нужны эмоции и нежность, а не
жесткие правила. Но правила –
должны быть!
3. Handmade Premium Course
Урок 3.5. Политика магазина
https://ru.storepundit.comAlex Radich Sales Academy
С 2016 года введены унифицированные
правила для всех магазинов, где Вы
выбираете правила, которые максимально
соответствуют тому, что ожидается от
продавца. Вы только ставите галочки.
4. Handmade Premium Course
Урок 3.5. Политика магазина
https://ru.storepundit.comAlex Radich Sales Academy
Вот пример наших правил, но давайте по
ним пробежимся.
Что можно возвращать, а что – нельзя.
Условия возврата.
5. Handmade Premium Course
Урок 3.5. Политика магазина
https://ru.storepundit.comAlex Radich Sales Academy
На странице, адрес которой указан ниже,
можно почитать о правилах на Этси – все,
что связано с политикой магазина.
Учтите, что не иметь такой политики –
понижает Ваш рейтинг.
https://help.etsy.com/hc/en-us/articles/115014372467-Setting-up-Shop-Policies
6. Handmade Premium Course
Урок 3.5. Политика магазина
https://ru.storepundit.comAlex Radich Sales Academy
Когда политику приходилось вносить
вручную, единственным способом сделать
это более-менее правильно было –
скопировать у какого-то магазина. У нас
тоже была такая политика.
https://www.etsy.com/seller-handbook/article/add-clear-policies-to-your-shop-in-just/39972427549
7. Handmade Premium Course
Урок 3.5. Политика магазина
https://ru.storepundit.comAlex Radich Sales Academy
Generic Return and Refund
Изучите возможные опции, и необходимые
ответы можете поместить в раздел вопросов
и ответов своего магазина.
https://docs.google.com/document/d/1xLNxzUbNgR6eml-
VZXuSApX3d6DyYtuxjqUDvYCaWy0/edit
8. Handmade Premium Course
Урок 3.5. Политика магазина
https://ru.storepundit.comAlex Radich Sales Academy
A Return and Refund Policy is the agreement where you
inform customers about your policies regarding returns
and refunds.
It usually includes the following pieces of information:
How many days they have to return a product
How will they receive the refund (credit or replacement)
If you offer refunds for digital products or in-app
purchases
Who pays for shipping to return the product
And so on
https://termsfeed.com/blog/sample-return-policy-
ecommerce-stores/
Изучите примеры известных политик
разных сервисов.
https://docs.google.com/document/d/1xLNxzUbNgR6eml-
VZXuSApX3d6DyYtuxjqUDvYCaWy0/edit
9. Handmade Premium Course
Урок 3.5. Политика магазина
https://ru.storepundit.comAlex Radich Sales Academy
To fulfil your order, you must provide me with certain information (which you authorized Etsy to provide to me), such as your name, email address, postal address, payment
information, and the details of the product that you’re ordering. You may also choose to provide me with additional personal information (for a custom, for example), if you contact
me directly.
I rely on a number of legal bases to collect, use, and share your information, including:
• as needed to provide my services, such as when I use your information to fulfil your order, to settle disputes, or to provide customer support;
• when you have provided your affirmative consent, which you may revoke at any time, such as by signing up for my mailing list;
• if necessary to comply with a legal obligation or court order or in connection with a legal claim, such as retaining information about your purchases if required by tax law; and
• as necessary for the purpose of my legitimate interests, if those legitimate interests are not overridden by your rights or interests, such as 1) providing and improving my services.
I use your information to provide the services you requested and in my legitimate interest toimprove my services; and 2) Compliance with the Etsy Seller Policy and Terms of Use. I
use your information as necessary to comply with my obligations under the Etsy Seller Policy and Terms of Use.
Information about my customers is important to my business. I share your personal information for very limited reasons and in limited circumstances, as follows:
• Etsy. I share information with Etsy as necessary to provide you my services and comply with my obligations under both the Etsy Seller Policy and Etsy Terms of Use.
• Service providers. I engage certain trusted third parties to perform functions and provide services to my shop, such as delivery companies. I will share your personal information
with these third parties, but only to the extent necessary to perform these services.
• Business transfers. If I sell or merge my business, I may disclose your information as part of that transaction, only to the extent permitted by law.
• Compliance with laws. I may collect, use, retain, and share your information if I have a good faith belief that it is reasonably necessary to: (a) respond to legal process or to
government requests; (b) enforce my agreements, terms and policies; (c) prevent, investigate, and address fraud and other illegal activity, security, or technical issues; or (d) protect
the rights, property, and safety of my customers, or others.
I retain your personal information only for as long as necessary to provide you with my services and as described in my Privacy Policy. However, I may also be required to retain this
information to comply with my legal and regulatory obligations, to resolve disputes, and to enforce my agreements. I generally keep your data for the following time period: 4
years.
I may store and process your information through third-party hosting services in the US and other jurisdictions. As a result, I may transfer your personal information to a jurisdiction
with different data protection and government surveillance laws than your jurisdiction. If I am deemed to transfer information about you outside of the EU, I rely on Privacy Shield
as the legal basis for the transfer, as Google Cloud is Privacy Shield certified.
If you reside in certain territories, including the EU, you have a number of rights in relation to your personal information. While some of these rights apply generally, certain rights
apply only in certain limited cases. I describe these rights below:
• Access. You may have the right to access and receive a copy of the personal information I hold about you by contacting me using the contact information below.
• Change, restrict, delete. You may also have rights to change, restrict my use of, or delete your personal information. Absent exceptional circumstances (like where I am required
to store data for legal reasons) I will generally delete your personal information upon request.
• Object. You can object to (i) my processing of some of your information based on my legitimate interests and (ii) receiving marketing messages from me after providing your
express consent to receive them. In such cases, I will delete your personal information unless I have compelling and legitimate grounds to continue using that information or if it is
needed for legal reasons.
• Complain. If you reside in the EU and wish to raise a concern about my use of your information (and without prejudice to any other rights you may have), you have the right to do
so with your local data protection authority.
For purposes of EU data protection law, I, Natalia Radich, am the data controller of your personal information. If you have any questions or concerns, you may contact me at
natali@****com.ua. Alternately, you may mail me at:
Natalia Radich,
*******
Kyiv 03058 Ukraine
10. Handmade Premium Course
https://ru.storepundit.comAlex Radich Sales Academy
Etsy Страница Дня
https://docs.google.com/document/d/1xLNxz
UbNgR6eml-
VZXuSApX3d6DyYtuxjqUDvYCaWy0/edit
Шаблон возврата товаров и
денег
Познакомьтесь с этим или другими
шаблонами политики Интернет-магазинов,
и хотя у нас есть готовый шаблон,
принципы работы могут быть описаны в
других частях магазина.
Урок 3.5. Политика магазина
12. Handmade Premium Course
https://ru.storepundit.comAlex Radich Sales Academy
Домашняя работа
Внедрите более подробное описание политики возврата в Вопросы и Ответы, так,
чтобы это не противоречило стандартным правилам, указанным в магазине.
Прочитайте о правилах обработки данных GDPR.
Поставьте Privacy Policy в соответствии с предложенным шаблоном.
Урок 3.5. Политика магазина
Editor's Notes
It took scientists many years to acknowledge this. Not long ago psychologists doubted the importance of the emotional bond between parents and children even among humans. In the first half of the twentieth century, and despite the influence of Freudian theories, the dominant behaviourist school argued that relations between parents and children were shaped by material feedback; that children needed mainly food, shelter and medical care; and that children bonded with their parents simply because the latter provide these material needs. Children who demanded warmth, hugs and kisses were thought to be ‘spoiled’. Childcare experts warned that children who were hugged and kissed by their parents would grow up to be needy, egotistical and insecure adults.21 John Watson, a leading childcare authority in the 1920s, sternly advised parents, ‘Never hug and kiss [your children], never let them sit in your lap. If you must, kiss them once on the forehead when they say goodnight. Shake hands with them in the morning.’22 The popular magazine Infant Care explained that the secret of raising children is to maintain discipline and to provide the children’s material needs according to a strict daily schedule. A 1929 article instructed parents that if an infant cries out for food before the normal feeding time, ‘Do not hold him, nor rock him to stop his crying, and do not nurse him until the exact hour for the feeding comes. It will not hurt the baby, even the tiny baby, to cry.’23 Only in the 1950s and 1960s did a growing consensus of experts abandon these strict behaviourist theories and acknowledge the central importance of emotional needs. In a series of famous (and shockingly cruel) experiments, the psychologist Harry Harlow separated infant monkeys from their mothers shortly after birth, and isolated them in small cages. When given a choice between a metal dummy-mother fitted with a milk bottle, and a soft cloth-covered dummy with no milk, the baby monkeys clung to the barren cloth mother for all they were worth. Those baby monkeys knew something that John Watson and the experts of Infant Care failed to realise: mammals can’t live on food alone. They need emotional bonds too. Millions of years of evolution preprogrammed the monkeys with an overwhelming desire for emotional bonding. Evolution also imprinted them with the assumption that emotional bonds are more likely to be formed with soft furry things than with hard and metallic objects. (This is also why small human children are far more likely to become attached to dolls, blankets and smelly rags than to cutlery, stones or wooden blocks.) The need for emotional bonds is so strong that Harlow’s baby monkeys abandoned the nourishing metal dummy and turned their attention to the only object that seemed capable of answering that need. Alas, the cloth-mother never responded to their affection and the little monkeys consequently suffered from severe psychological and social problems, and grew up to be neurotic and asocial adults. Today we look back with incomprehension at early twentieth-century child-rearing advice. How could experts fail to appreciate that children have emotional needs, and that their mental and physical health depends as much on providing for these needs as on food, shelter and medicines? Yet when it comes to other mammals we keep denying the obvious. Like John Watson and the Infant Care experts, farmers throughout history took care of the material needs of piglets, calves and kids, but tended to ignore their emotional needs. Thus both the meat and dairy industries are based on breaking the most fundamental emotional bond in the mammal kingdom. Farmers get their breeding sows and dairy cows impregnated again and again. Yet the piglets and calves are separated from their mothers shortly after birth, and often pass their days without ever sucking at her teats or feeling the warm touch of her tongue and body. What Harry Harlow did to a few hundred monkeys, the meat and dairy industries are doing to billions of animals every year
Setting up Shop Policies
Note: This article is for members who are using the newer shop policies template. If you're a seller who had shop policies filled out before March 2016 and want to continue using the old format, please refer to this Help article.
Your shop policies provide buyers with the information they need before purchasing from your shop. Completed shop policies also help buyers build trust with your shop.
To add shop policies from Etsy.com, go to Shop Manager, click the pencil icon next to your shop name under Sales Channels and scroll down to Shop policies.
You can also add shop policies using the Sell on Etsy app. Tap More > Settings > Shop settings > Shop policies.
Shipping
Payment options
Returns & exchanges
Privacy policy
More information
Excluded from shop policies
Editing your shop policies
Shipping
To give buyers a clear idea of how long it takes for you to prepare an order, you should include a processing time. Costs and processing times are shown on individual listing pages.
You can also use the optional Estimated shipping times field to let buyers know how long it will take an item to reach various destinations. Try to include an accurate range to take into account the slowest shipping time and fastest shipping time.
Back to top
Payment options
This section shows buyers what payment methods you accept. If you're enrolled in Etsy Payments, we’ll show buyers all the ways they can pay and highlight them as a secure payment methods, which helps inspire confidence in your shop.
If you need to change what payment methods your shop accepts, take a look at this Help article.
Back to top
Returns & exchanges
Use this section to set expectations with buyers early on, so they know your returns and exchanges policy before purchasing from your shop. You can choose to accept returns, exchanges, and/or cancellations. You can also specify timeframes within which the buyer has to contact you or ship items back.
If you’re selling to Europe, EU buyer protection laws allow European residents to return items if they contact the seller within 14 days. This Help articlehas more information about EU consumer rights.
If you choose not to accept returns or exchanges, buyers may still file a case against you in certain circumstances. Learn more about how to resolve cases here.
Back to top
Privacy policy
Use this section to share how and why you’ll use a buyer's information. If you're a seller based in the EU or offer items to buyers there, you’re required to create and comply with a privacy policy that satisfies the requirements of the General Data Protection Regulation (GDPR). Many other countries have also adopted data protection laws similar to the GDPR, so whether or not you sell to Europe, we recommend that all sellers create a privacy policy. Check out Etsy’s Privacy Policy for more information about your obligations when collecting and using a buyer’s information, including the requirement to obtain a buyer’s consent before using their information for marketing purposes. We also recommend reading our Seller Handbook article, which discusses leading privacy practices and provides an example of a GDPR-compliant privacy policy. If you still need help understanding your obligations under the GDPR or any other data protection laws, consult with an attorney about local laws and how they apply to your shop. Back to top
More information
In this section, you can include any additional information that you think buyers should know when purchasing from your shop. This section is not a part of your shop policies.
Frequently asked questions
If you notice that multiple buyers are asking the same questions that aren't addressed in your policies, then you may want to list it as an FAQ. Some common FAQs include information about custom orders, item care, and sizing. If you offer insurance, you should include that information here.
In the event that you have a dispute with a buyer, Etsy will look to your shop policies. Information listed in your FAQs is not considered to be part of your policies.
Seller details
This section lets you show specific information about yourself and your shop to shoppers who have set their location to a country in the European Union, such as your name and business address, and VAT number (when applicable). Etsy will not use this information to contact you.
To add your VAT ID, please go to Shop Manager > Finances > VAT ID . For sellers in the UK, after they add their VAT ID, it will automatically display within Seller Details below your Shop Policies.
EU buyer protection laws require Etsy to display this information. Only buyers who have set their location to an EU country will see this section.
To learn more about selling in the EU, take a look at this Help article.
Back to top
Excluded from shop policies
Copyright & Intellectual Property Information
Copyright, intellectual property, or other licensing information is likely specific to an item, not to a shop. You may choose to put this information in your FAQs.
Sales tax
Etsy offers sellers a tax tool to help you calculate and display the appropriate tax rate to buyers at Checkout. There's no need to list this information in your policies, especially because tax rates vary based on the location of the buyer.
Back to top
Editing your shop policies
You can edit your shop policies whenever you like. A time stamp will show the last time your policies have changed. When a buyer makes a purchase, they’ll see a copy of your shop policies as of the time of purchase in their receipt email.
Back to top
Setting up Shop Policies
Note: This article is for members who are using the newer shop policies template. If you're a seller who had shop policies filled out before March 2016 and want to continue using the old format, please refer to this Help article.
Your shop policies provide buyers with the information they need before purchasing from your shop. Completed shop policies also help buyers build trust with your shop.
To add shop policies from Etsy.com, go to Shop Manager, click the pencil icon next to your shop name under Sales Channels and scroll down to Shop policies.
You can also add shop policies using the Sell on Etsy app. Tap More > Settings > Shop settings > Shop policies.
Shipping
Payment options
Returns & exchanges
Privacy policy
More information
Excluded from shop policies
Editing your shop policies
Shipping
To give buyers a clear idea of how long it takes for you to prepare an order, you should include a processing time. Costs and processing times are shown on individual listing pages.
You can also use the optional Estimated shipping times field to let buyers know how long it will take an item to reach various destinations. Try to include an accurate range to take into account the slowest shipping time and fastest shipping time.
Back to top
Payment options
This section shows buyers what payment methods you accept. If you're enrolled in Etsy Payments, we’ll show buyers all the ways they can pay and highlight them as a secure payment methods, which helps inspire confidence in your shop.
If you need to change what payment methods your shop accepts, take a look at this Help article.
Back to top
Returns & exchanges
Use this section to set expectations with buyers early on, so they know your returns and exchanges policy before purchasing from your shop. You can choose to accept returns, exchanges, and/or cancellations. You can also specify timeframes within which the buyer has to contact you or ship items back.
If you’re selling to Europe, EU buyer protection laws allow European residents to return items if they contact the seller within 14 days. This Help articlehas more information about EU consumer rights.
If you choose not to accept returns or exchanges, buyers may still file a case against you in certain circumstances. Learn more about how to resolve cases here.
Back to top
Privacy policy
Use this section to share how and why you’ll use a buyer's information. If you're a seller based in the EU or offer items to buyers there, you’re required to create and comply with a privacy policy that satisfies the requirements of the General Data Protection Regulation (GDPR). Many other countries have also adopted data protection laws similar to the GDPR, so whether or not you sell to Europe, we recommend that all sellers create a privacy policy. Check out Etsy’s Privacy Policy for more information about your obligations when collecting and using a buyer’s information, including the requirement to obtain a buyer’s consent before using their information for marketing purposes. We also recommend reading our Seller Handbook article, which discusses leading privacy practices and provides an example of a GDPR-compliant privacy policy. If you still need help understanding your obligations under the GDPR or any other data protection laws, consult with an attorney about local laws and how they apply to your shop. Back to top
More information
In this section, you can include any additional information that you think buyers should know when purchasing from your shop. This section is not a part of your shop policies.
Frequently asked questions
If you notice that multiple buyers are asking the same questions that aren't addressed in your policies, then you may want to list it as an FAQ. Some common FAQs include information about custom orders, item care, and sizing. If you offer insurance, you should include that information here.
In the event that you have a dispute with a buyer, Etsy will look to your shop policies. Information listed in your FAQs is not considered to be part of your policies.
Seller details
This section lets you show specific information about yourself and your shop to shoppers who have set their location to a country in the European Union, such as your name and business address, and VAT number (when applicable). Etsy will not use this information to contact you.
To add your VAT ID, please go to Shop Manager > Finances > VAT ID . For sellers in the UK, after they add their VAT ID, it will automatically display within Seller Details below your Shop Policies.
EU buyer protection laws require Etsy to display this information. Only buyers who have set their location to an EU country will see this section.
To learn more about selling in the EU, take a look at this Help article.
Back to top
Excluded from shop policies
Copyright & Intellectual Property Information
Copyright, intellectual property, or other licensing information is likely specific to an item, not to a shop. You may choose to put this information in your FAQs.
Sales tax
Etsy offers sellers a tax tool to help you calculate and display the appropriate tax rate to buyers at Checkout. There's no need to list this information in your policies, especially because tax rates vary based on the location of the buyer.
Back to top
Editing your shop policies
You can edit your shop policies whenever you like. A time stamp will show the last time your policies have changed. When a buyer makes a purchase, they’ll see a copy of your shop policies as of the time of purchase in their receipt email.
Back to top
Setting up Shop Policies
Note: This article is for members who are using the newer shop policies template. If you're a seller who had shop policies filled out before March 2016 and want to continue using the old format, please refer to this Help article.
Your shop policies provide buyers with the information they need before purchasing from your shop. Completed shop policies also help buyers build trust with your shop.
To add shop policies from Etsy.com, go to Shop Manager, click the pencil icon next to your shop name under Sales Channels and scroll down to Shop policies.
You can also add shop policies using the Sell on Etsy app. Tap More > Settings > Shop settings > Shop policies.
Shipping
Payment options
Returns & exchanges
Privacy policy
More information
Excluded from shop policies
Editing your shop policies
Shipping
To give buyers a clear idea of how long it takes for you to prepare an order, you should include a processing time. Costs and processing times are shown on individual listing pages.
You can also use the optional Estimated shipping times field to let buyers know how long it will take an item to reach various destinations. Try to include an accurate range to take into account the slowest shipping time and fastest shipping time.
Back to top
Payment options
This section shows buyers what payment methods you accept. If you're enrolled in Etsy Payments, we’ll show buyers all the ways they can pay and highlight them as a secure payment methods, which helps inspire confidence in your shop.
If you need to change what payment methods your shop accepts, take a look at this Help article.
Back to top
Returns & exchanges
Use this section to set expectations with buyers early on, so they know your returns and exchanges policy before purchasing from your shop. You can choose to accept returns, exchanges, and/or cancellations. You can also specify timeframes within which the buyer has to contact you or ship items back.
If you’re selling to Europe, EU buyer protection laws allow European residents to return items if they contact the seller within 14 days. This Help articlehas more information about EU consumer rights.
If you choose not to accept returns or exchanges, buyers may still file a case against you in certain circumstances. Learn more about how to resolve cases here.
Back to top
Privacy policy
Use this section to share how and why you’ll use a buyer's information. If you're a seller based in the EU or offer items to buyers there, you’re required to create and comply with a privacy policy that satisfies the requirements of the General Data Protection Regulation (GDPR). Many other countries have also adopted data protection laws similar to the GDPR, so whether or not you sell to Europe, we recommend that all sellers create a privacy policy. Check out Etsy’s Privacy Policy for more information about your obligations when collecting and using a buyer’s information, including the requirement to obtain a buyer’s consent before using their information for marketing purposes. We also recommend reading our Seller Handbook article, which discusses leading privacy practices and provides an example of a GDPR-compliant privacy policy. If you still need help understanding your obligations under the GDPR or any other data protection laws, consult with an attorney about local laws and how they apply to your shop. Back to top
More information
In this section, you can include any additional information that you think buyers should know when purchasing from your shop. This section is not a part of your shop policies.
Frequently asked questions
If you notice that multiple buyers are asking the same questions that aren't addressed in your policies, then you may want to list it as an FAQ. Some common FAQs include information about custom orders, item care, and sizing. If you offer insurance, you should include that information here.
In the event that you have a dispute with a buyer, Etsy will look to your shop policies. Information listed in your FAQs is not considered to be part of your policies.
Seller details
This section lets you show specific information about yourself and your shop to shoppers who have set their location to a country in the European Union, such as your name and business address, and VAT number (when applicable). Etsy will not use this information to contact you.
To add your VAT ID, please go to Shop Manager > Finances > VAT ID . For sellers in the UK, after they add their VAT ID, it will automatically display within Seller Details below your Shop Policies.
EU buyer protection laws require Etsy to display this information. Only buyers who have set their location to an EU country will see this section.
To learn more about selling in the EU, take a look at this Help article.
Back to top
Excluded from shop policies
Copyright & Intellectual Property Information
Copyright, intellectual property, or other licensing information is likely specific to an item, not to a shop. You may choose to put this information in your FAQs.
Sales tax
Etsy offers sellers a tax tool to help you calculate and display the appropriate tax rate to buyers at Checkout. There's no need to list this information in your policies, especially because tax rates vary based on the location of the buyer.
Back to top
Editing your shop policies
You can edit your shop policies whenever you like. A time stamp will show the last time your policies have changed. When a buyer makes a purchase, they’ll see a copy of your shop policies as of the time of purchase in their receipt email.
Back to top
Setting up Shop Policies
Note: This article is for members who are using the newer shop policies template. If you're a seller who had shop policies filled out before March 2016 and want to continue using the old format, please refer to this Help article.
Your shop policies provide buyers with the information they need before purchasing from your shop. Completed shop policies also help buyers build trust with your shop.
To add shop policies from Etsy.com, go to Shop Manager, click the pencil icon next to your shop name under Sales Channels and scroll down to Shop policies.
You can also add shop policies using the Sell on Etsy app. Tap More > Settings > Shop settings > Shop policies.
Shipping
Payment options
Returns & exchanges
Privacy policy
More information
Excluded from shop policies
Editing your shop policies
Shipping
To give buyers a clear idea of how long it takes for you to prepare an order, you should include a processing time. Costs and processing times are shown on individual listing pages.
You can also use the optional Estimated shipping times field to let buyers know how long it will take an item to reach various destinations. Try to include an accurate range to take into account the slowest shipping time and fastest shipping time.
Back to top
Payment options
This section shows buyers what payment methods you accept. If you're enrolled in Etsy Payments, we’ll show buyers all the ways they can pay and highlight them as a secure payment methods, which helps inspire confidence in your shop.
If you need to change what payment methods your shop accepts, take a look at this Help article.
Back to top
Returns & exchanges
Use this section to set expectations with buyers early on, so they know your returns and exchanges policy before purchasing from your shop. You can choose to accept returns, exchanges, and/or cancellations. You can also specify timeframes within which the buyer has to contact you or ship items back.
If you’re selling to Europe, EU buyer protection laws allow European residents to return items if they contact the seller within 14 days. This Help articlehas more information about EU consumer rights.
If you choose not to accept returns or exchanges, buyers may still file a case against you in certain circumstances. Learn more about how to resolve cases here.
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Privacy policy
Use this section to share how and why you’ll use a buyer's information. If you're a seller based in the EU or offer items to buyers there, you’re required to create and comply with a privacy policy that satisfies the requirements of the General Data Protection Regulation (GDPR). Many other countries have also adopted data protection laws similar to the GDPR, so whether or not you sell to Europe, we recommend that all sellers create a privacy policy. Check out Etsy’s Privacy Policy for more information about your obligations when collecting and using a buyer’s information, including the requirement to obtain a buyer’s consent before using their information for marketing purposes. We also recommend reading our Seller Handbook article, which discusses leading privacy practices and provides an example of a GDPR-compliant privacy policy. If you still need help understanding your obligations under the GDPR or any other data protection laws, consult with an attorney about local laws and how they apply to your shop. Back to top
More information
In this section, you can include any additional information that you think buyers should know when purchasing from your shop. This section is not a part of your shop policies.
Frequently asked questions
If you notice that multiple buyers are asking the same questions that aren't addressed in your policies, then you may want to list it as an FAQ. Some common FAQs include information about custom orders, item care, and sizing. If you offer insurance, you should include that information here.
In the event that you have a dispute with a buyer, Etsy will look to your shop policies. Information listed in your FAQs is not considered to be part of your policies.
Seller details
This section lets you show specific information about yourself and your shop to shoppers who have set their location to a country in the European Union, such as your name and business address, and VAT number (when applicable). Etsy will not use this information to contact you.
To add your VAT ID, please go to Shop Manager > Finances > VAT ID . For sellers in the UK, after they add their VAT ID, it will automatically display within Seller Details below your Shop Policies.
EU buyer protection laws require Etsy to display this information. Only buyers who have set their location to an EU country will see this section.
To learn more about selling in the EU, take a look at this Help article.
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Excluded from shop policies
Copyright & Intellectual Property Information
Copyright, intellectual property, or other licensing information is likely specific to an item, not to a shop. You may choose to put this information in your FAQs.
Sales tax
Etsy offers sellers a tax tool to help you calculate and display the appropriate tax rate to buyers at Checkout. There's no need to list this information in your policies, especially because tax rates vary based on the location of the buyer.
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Editing your shop policies
You can edit your shop policies whenever you like. A time stamp will show the last time your policies have changed. When a buyer makes a purchase, they’ll see a copy of your shop policies as of the time of purchase in their receipt email.
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