One of my salt and pepper products i designed in my college, according to my research and analysis.

2. INDEX
research
&
analysis
concept
project
Gusto life

3. RESEARCH
&
ANALYSIS

4. WHAT/R
Company
table ware

5. WHAT/R
Food Culture
HEALTHY
MULTI CUSINE FAST FOOD

6. WHAT/R
The targets

7. Where/A
Products

8. WHERE / A
Market value
SUPERBARGAIN PENETRATION PREMIUM
STRATEGY STRATEGY STRATEGY
Q
U
A BARGAIN AVERAGE QUALITY OVERPRICING
L STRATEGY STRATEGY STRATEGY
I
T
Y
CHEAP GOODS SHODDY GOODS HIT AND RUN
STRATEGY STRATEGY STRATEGY
P R I C E

9. WHO/ANALYSIS
TARGET-behavior
HEALTH CONCIOUS
WORKING PARENTS CARING

10. WHO/ANALYSIS
TARGET-preferance
MODERN
CLEAN KITCHEN FEEL FRESH

11. WHERE/ANALYSIS
TARGET-preferance
MEMORABLE DINING

12. FOOD
JUICE
SALT
&
PEPPER

13. WHAT’S MISSING?
ESSENCE FROM
OUR FOOD
CULTURE

15. HOW/ANALYSIS
Product placement
EXPENSIVE
BASIC INNOVATIVE
ECONOMIC

16. CONCLUSION
BRINGING NATURE
THROUGH GUZZINI
TO THE TABLE

17. CONCEPT

18. CONCEPT
SENSORIAL
EARTHY NATURAL UNCHARACTERISTIC USE
TRANSPARENT

19. CONCEPT
FORMAL
SMOOTH CURVES CONCAVE ORGANIC

20. CONCEPT
FUNCTIONAL
ALIGNED NATURAL APPROACH USER FRIENDLY

21. Gusto life

24. PROJECT
INSPIRATION
STONE LIFE

25. PROJECT
LINES
Natural division

26. PROJECT
ALIGN
ALIGNMENT

27. PROJECT
SELECTION
GREEN RED GRAY BLUE

28. PROJECT
OBJECT 1
TRAY FOR ALIGNMENT

29. PROJECT
OBJECT 1
POLYCARBONATE TRANSPARENT

31. PROJECT
OBJECT 2

32. PROJECT
OBJECT 2

33. PROJECT
OBJECT 2

34. PROJECT
OBJECT 2
SPRINKLING HOLES
FILLING HOLE
GAGE
HOLDER AXIS

35. PROJECT
OBJECT 2

36. OBJECT 2
Filling USE
Lift Twist Fill

37. OBJECT 2
USE
Sprinkling
Lift Twist Sprinkle

38. OBJECT 2
USE
PLASTIC
TRANSPARENT

39. OBJECT 2
SAFE

40. OBJECTS
USER EXPERIENCE

52. thank you
grazie