Falcon's Invoice Discounting: Your Path to Prosperity
Strategist
1. Company statistics
• Enterprise valued at 1400 Crore INR.
• EBIDTA – 250 Crore INR.
• Portfolio – Tubes for Oral Care , Cosmetics, Pharma & Hair Care.
• Future plans – Flexible packaging in sachets and wafers and biscuit.
• 5 billion tubes every year — an overwhelming 75 per cent of the total
production.
• Seventy per cent of that goes to oral care brands from the likes of
Unilever, P&G and Colgate.
• The remaining segments such as cosmetics, pharma, haircare and
industrial, which has in recent times seen a 25 per cent jump in demand.
• It produced 12,000 tonnes of flexible packaging in 2010-11 for
Unilever, P&G, CavinKare, Britannia and Pillsbury through its 100 per cent
subsidiary Packaging India Pvt Limited.
3. 1984 1997
1982 1993
First factory is setup Enters China via wholly
ESSEL PROPACK was Goes global, 1st
for laminated tubes in owned subsidiary in
established overseas JV in Egypt
India Guangzhou
2003
2004 US entry by setting up 2000
1999
Acquisition of Arista greenfield operations Further expansion in
European entry, JV in
plastic tubes in Danville to supply China, Indonesia, Germa
Dresden, Germany
business in UK Laminated tubes to ny and South America
P&G
2007
2006
2005 Greenfield facility in 2009
Acquisition of
Acquisition of Poland for plastic and Disinvestment of
specialty packaging
TELCON laminated tubes, specialty medical device
business in India
packaging, UK in packaging in Uttarakhand business
and medical devises
Moscow & medical devices in
business in US
Singapore
2010
2011
4thunit in China inside
Consolidation of
Unilever plant,
operations in
Brownfield expansion
Maxico, US
in India
4. Innovation
• Procter & Gamble needs a fragrant tube, so that the customer can smell
the fragrance of the inner formulation by simply rubbing a particular spot.
• Unilever’s Kissan jam requires a specially “packaged” tube where the
product can be filled in high temperature of 90 degree Celsius.
• Dabur Honey wants an “ultra-clear” transparent tube which is “as good as
glass.”
• Essel’s product innovation team has introduced “Etain” — a combo of
Essel and Sustain. Etain tubes are made out of post consumer regrind.
These are sourced from the popular milk jars from the US supermarkets as
they are made out of natural high density polymers. It is then mixed with
tube packaging materials for toiletries, cosmetics and dentifrice (read
toothpastes) for players like Colgate.
