Companies have used stealth marketing for almost two decades and utilize such techniques in their ads on TV and social media. However, there there are different points of view about this method. After reading the attached articles, please write a paragraph as articles summary and then respond to the following questions: What is the nature of stealth marketing and how can it communicate value to consumers and add to brand awareness? Are there ethical issues involved in.

1. Companies have used stealth marketing for almost two decades and utilize such techniques in
their ads on TV and social media. However, there there are different points of view about this
method. After reading the attached articles, please write a paragraph as articles summary and
then respond to the following questions: What is the nature of stealth marketing and how can it
communicate value to consumers and add to brand awareness? Are there ethical issues involved
in