How Eloqua helps Sports & Entertainment drive Revenue!
Crush The SeasonHow to Win with Eloqua!Adrian Chang | Account Director
Introduction• Adrian Chang, Account Director• 5+ years with Eloqua, 4 years supporting Sports Marketing• Recently relocated to San Francisco, CA from Toronto, Canada• Hobbies: photography and tennis
Winning is not a sometime thing; its an all timething. You dont win once in a while, you dont dothings right once in a while, you do them right allthe time. Winning is habit. Unfortunately, so islosing.-Vince Lombardi
Habits of Winning Teams• Stack your team• Leverage the community• Learn from the best of the best• Test out new plays
Customer Bill of Rights As an Eloqua customer you have the right to: Context A roadmap to success and knowledge of where you are Consistency Have your voice heard and responded to – across all communication channels. Feel confident that Eloqua is working from the information that you have already provided Clarity Know who at Eloqua manages your relationship and what resources are available to you Continuity Know Eloqua’s long term vision and understand how it will benefit your company Access a community of tens of thousands of your peers at any time
Resources Focused on Sports Account Management Product & Customer ExperienceManagement Marketing Industry Professional Services Solutions & Education
The Community• Topliners will continue to be the hub for your content and interactive needs!• http://topliners.eloqua.com/groups/arena
Eloqua Experience 2012 The world’s best marketers use Eloqua and attend this event! November 6-8, 2012 Rosen Shingle Creek Early Bird Rate – on until August 18th! www.eloquaexperience.com Need more info? Contact email@example.com
The Markies• The streak for Sports Excellence is alive! – 2008: Best Lead Nurturing – 2009: Social Media Innovation – 2010: Social Media Revenue – 2011: Most Innovative Email – Deadline: Sept 5th!